By Liz Moyer 

These are dark days for investors in Big Oil. That doesn't mean clear skies for investors in clean energy.

The sharp plunge in oil prices has dragged down the share prices of many global energy giants. But a number of companies that provide alternatives to fossil fuel have taken a similar hit.

U.S. oil prices have fallen 15% this month through Wednesday, and the $10.6 billion Vanguard Energy Fund, a mutual fund that holds shares in large oil and gas producers, has fallen 4.9%. In the same period, the New Alternatives Fund, one of the largest mutual funds focused on alternative energy, is down 6.2%.

Government policies and social acceptance may support the investment argument for more environmentally friendly energy sources.

But investors who worry about the outlook for traditional energy providers--or who don't want to support the industry with their investments--should be alert to the risks of investing in clean energy and consider other options, such as putting money in funds that simply avoid oil and gas producers, financial advisers say.

A large-scale shift to solar, wind and other energy sources will take time. Moreover, falling oil prices could slow adoption of alternatives by making some of them economically undesirable or impractical.

"It's a very volatile sector," says Burlington, Vt.-based Harris Roen, who publishes research on alternative-energy investments in the Roen Financial Report. "For a portion of someone's portfolio, the more speculative portion, it's fine. There is the potential for big gains. But short-term there is a lot of flux. You have to be prepared for that."

High-profile investors have gained widespread attention this year for making plans to dump investments in fossil fuels or bet on clean energy.

The Rockefeller family announced in September that it would shed its holdings in coal and other fossil fuels. Billionaire investor Warren Buffett said in June that Berkshire Hathaway, the company he heads, plans to double an existing $15 billion commitment to renewable-energy projects, including wind farms.

Many investors are drawn to such investments both because of social aims and potential profits. Environmental factors, such as clean and renewable energy, are incorporated into the management strategies of 672 mutual funds, hedge funds and other investment funds that collectively have $2.9 trillion in assets, according to the Forum for Sustainable and Responsible Investment's annual report.

The New Alternatives Fund, whose largest holdings include Brookfield Renewable Energy Partners, which operates renewable-power facilities, and NextEra Energy Partners, which owns an array of clean energy projects, is up 1% this year. The fund has $171.3 million in assets as of Nov. 30, according to Chicago-based investment-research firm Morningstar. The fund charges 1.16% in annual fees, or $116 on a $10,000 investment, as well as a sales charge of up to 4.75%. Accrued Equities, an investment firm which runs the New Alternatives Fund, says it will introduce a similar mutual fund that carries no sales fee next month.

The Guggenheim Solar exchange-traded fund, the largest ETF that focuses on alternative energy, includes Hanergy Thin Film Power Group, a solar-energy firm, and SunEdison, a semiconductor and solar-technology company, among its largest holdings. The fund has $262 million in assets, and charges 0.7% in annual fees. The fund is down 7.4% this month and down 5.9% so far this year.

The recent pullback across the energy sector could provide an opportunity to invest in alternative energy at a discount, says Tom Moser, a financial adviser with High Impact Investments in Marana, Ariz., who specializes in the sector.

"We are not at the point where the big energy companies are going away," he says. "But this is a transition. If one goes out 10 years from now and looks backward, they will probably say to themselves, 'I should have seen it.'"

Still, the portfolios that Mr. Moser recommends to clients are diversified across dozens of stocks, and include both alternative-energy firms, such as Sun Edison, and companies that emphasize sustainability but that aren't directly involved in producing energy, such as Lifeway Foods, a health-food purveyor.

Energy and organic food "are like kissing cousins," he says.

Some funds, meanwhile, avoid fossil fuels but don't particularly focus on alternative energy, and therefore may avoid much of the pain or gain that can be associated with energy stocks.

For example, the Pax World Growth Fund says that it "strives to be fossil-fuel-free" by not investing in companies whose mission is to extract or refine fossil fuels, according to the prospectus.

The fund holds shares of other large mainstream companies, such as Apple, PepsiCo and Google. The fund is down 3.3% this month and up 8% this year. It has $202.8 million in assets and charges 1.24% in annual fees.

Write to Liz Moyer at liz.moyer@wsj.com

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