70 instructional videos from game basics to
advanced techniques now available for rapidly growing base of Life
Time members on the Life Time app
CHANHASSEN, Minn., April 16,
2024 /PRNewswire/ -- Life Time (NYSE: LTH), the
nation's largest provider of pickleball courts, programming and
leagues, today announced it has teamed up with pickleball pros
Ben and Collin Johns to provide
members from beginner to advanced a series of 70 instructional
videos to help take their game to the next level.
Lining up with April being National Pickleball Month and now
available on the Life Time app, the videos will help pickleball
players of all ages and abilities. Each features demonstrations by
Ben and Collin, including:
- Basic pickleball orientation and rules
- Warmups and practice drills
- Singles and doubles dynamics
- Key play movements
- Advanced techniques
"We're thrilled to team up with Ben and Collin as we serve our
growing membership engaging in this incredible sport," said RJ
Singh, Life Time's Chief Digital Officer and Leader of Life Time
Racquet Sports. "In keeping with our member point of view
commitment, these videos will help everyone, including those who've
never picked up a paddle, to advanced players looking to improve
their tournament play and grow to the elite level."
"Life Time has taken pickleball by storm. I've had the privilege
to play at several of its athletic country clubs and the Rancho San
Clemente club is my absolute favorite venue," said Ben Johns. "We couldn't be more excited to
partner with Life Time as the elite pickleball provider."
Life Time launched its pickleball presence in 2021 and now has
more than 635 permanent courts nationwide. Life Time is the largest
owner and operator of both pickleball and tennis courts. It also
recently named tennis legend Andre
Agassi as its inaugural chair of the Life Time Pickleball
and Tennis board.
Pickleball participation shows no signs of slowing down. A 2023
APP Pickleball Participation Report says that 36.5 million
people have played pickleball at least over the last year. On its
courts, Life Time saw a 51% growth of pickleball players in
2023.
You can also learn more on world-champion pickleball player
Ben John's in this Experience Life
article.
About Life Time®
Life Time (NYSE:
LTH) empowers people to live healthy, happy lives through its
portfolio of more than 170 athletic country clubs across
the United States and Canada. The Company's healthy way of life
communities and ecosystem address all aspects of healthy living,
healthy aging and healthy entertainment for people 90 days to 90+
years old. Supported by a team of more than 37,000 dedicated
professionals, Life Time is committed to providing the best
programs and experiences through its clubs, iconic athletic events
and comprehensive digital platform.
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SOURCE Life Time, Inc.