Apple Wins Battle With Banks Over Mobile Payments
29 Novembro 2016 - 5:40AM
Dow Jones News
Apple Inc. won the first round of a battle with Australia's
largest banks, which have been trying to force the tech company to
offer them access to its Apple Pay technology that allows
smartphones and tablets to communicate with payment terminals.
The decision could help smooth Apple Pay's difficult entry into
Australia, where mobile-payment technology is more advanced than in
the U.S.—chip-and-pin payments, widely rolled out in America only
in the past year, are virtually passé in Australia—and where most
consumers simply wave a debit or credit card near a reader to make
everyday payments.
In a draft ruling on Tuesday, Australia's antitrust watchdog
said it wouldn't allow Commonwealth Bank of Australia Ltd., Westpac
Banking Corp., National Australia Bank Ltd. and regional lender
Bendigo & Adelaide Bank Ltd. to collectively boycott Apple's
mobile-payments platform. The lenders, which together account for
about two-thirds of household deposits and issued credit in the
country, had sought permission to negotiate collectively with Apple
to avoid antitrust action. The regulator, the Australian
Competition and Consumer Commission, will make a final decision in
March.
Apple has defended its hold over access to its technology and
characterized the banks' action as an attempt to blunt Apple Pay's
entry into the Australian market. It said in a statement it
welcomed the draft decision and would work with individual banks to
bring Apple Pay to their customers.
Only one of the country's big four banks, Australia & New
Zealand Banking Group Ltd., has signed a deal with Apple to use
Apple Pay, which launched Down Under in late 2015 with American
Express Co.
Apple doesn't allow any entity direct access to its near-field
communications controller—technology that communicates with payment
terminals in stores—for reasons, it says, of privacy and security.
Banks can make use of it through Apple's digital wallet—for a
fee.
The banks argued that they should be able to offer competing
wallets on Apple's iOS platform, increasing competition and
innovation in digital wallets and apps, and that by being able to
negotiate collectively increased their chance of doing so.
Rod Sims, chairman of the competition regulator, said Australian
banks can already offer digital wallets on iPhones through their
own banking apps, without direct access to Apple's near-field
communications system. Some banks, including National Australia
Bank, already offer mobile-banking applications on Apple devices
that allow users to check their balances, control their credit
cards and make online payments. Australian banks can also offer
their wallets on rival phones that use the Android operating
system.
"Apple Wallet and other nonbank digital wallets could represent
a disruptive technology that may increase competition between the
banks by making it easier for consumers to switch between card
providers and limiting any 'lock in' effect bank digital wallets
may cause," he said.
In its submission to the regulator, Apple said authorization for
a cartel among the banks would perpetuate "oligopolistic" banking
conditions in Australia, and that Apple Pay was an example of
competition that the banks wrongly perceived as a threat. It said
it couldn't agree to the terms the banks were seeking, including
allowing them to charge customers for using Apple Pay.
The banks, in a joint statement, said that if the regulator's
ruling stands it would mean iPhone users have no choice on the
digital wallet they use for payments, and the industry would be
denied the chance to compete with Apple. They said their
application wasn't about preventing Apple Pay from coming to
Australia or reducing competition, but about providing consumer
choice.
Write to Robb M. Stewart at robb.stewart@wsj.com
(END) Dow Jones Newswires
November 29, 2016 02:25 ET (07:25 GMT)
Copyright (c) 2016 Dow Jones & Company, Inc.
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