Spooz to Launch ''The Speed of Z'' Advertising Campaign to Promote SpoozToolz High-Speed Trading Solution
30 Maio 2007 - 8:00AM
Business Wire
Spooz, Inc. (Symbol:SPZI), announced today that they have launched
the �Speed of Z� advertising campaign to promote the upcoming
rollout of their flagship trading solution, SpoozToolz�. The
campaign will feature full page 4-color ads in Futures Magazine,
Technical Analysis of Stocks and Commodities, Stocks Futures and
Options (SFO) and Active Trader. The ads will reach a combined
readership of over 250,000 and focus on the high-speed capabilities
of the SpoozToolz middleware. �We are excited about the quality of
the campaign,� said Darryl Dennis, Chief Marketing Officer of
Spooz. �Our agency, Trungale, Egan & Associates, has done a
fantastic job of distilling our product�s core value propositions
into an integrated campaign, conveying the polished image and crisp
message we need to project.� Scheduled to launch in June 2007, the
SpoozToolz application will connect users to over 20 futures and
derivatives exchanges and the Forex markets, using the popular
Microsoft� Excel� software application as its graphical user
interface. Although Excel is still the most commonly used financial
software overall, it�s never been perceived as a high performance
tool with the speed and features necessary for sophisticated
traders. With the advent of SpoozToolz, the platform will now
provide superior functionality accessible through a familiar
software interface, attracting traders of a wide variety of
financial instruments on a global scale. �We�re challenging the
traditional conceptions of Excel head-on with the �Speed of Z�
campaign,� said Stefan Aronfeld, SVP of Trungale Egan &
Associates. �We hope to convey that SpoozToolz middleware delivers
the robust trading features and speed required by today�s active
traders.� About Spooz, Inc. Spooz, Inc., Symbol: SPZI
(www.Spooz.com) a publicly traded company based in Chicago,
provides a suite of trading solutions designed to simplify
financial analysis and order-entry for professional and active
traders. Its flagship middleware product, SpoozToolz� and its
modules, add built-in trading capabilities to the popular
Microsoft� Excel� software application, combining a customizable
interface, streaming quotes, charts, technical analysis, back
testing, and electronic trade execution into a simple add-in that
becomes part of the Excel tool bar. More information about
SpoozToolz can be found at www.spooztoolz.com. About Trungale, Egan
& Associates, LLC Trungale, Egan & Associates is a
full-service marketing communications agency founded in 1986.
Headquartered in Chicago, TE&A provides full-service,
strategically-integrated marketing solutions and creative
applications for a wide variety of communications challenges.
TE&A partners with its clients to help them grow their
prospective businesses, by focusing on creative fulfillment of
goals and gaining client-significant results. Visit
www.trungaleegan.com for more information.
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