P&G Sets New Goal to Deliver 25 Billion Liters of Clean Drinking Water to Families in Need Worldwide
18 Março 2019 - 10:05AM
Business Wire
After achieving its 2020 goal of delivering 15
billion liters one year early, the Company increases its target to
25 billion liters of clean water by 2025
This World Water Day, Procter & Gamble (P&G) is
celebrating the achievement of its 2020 goal of delivering 15
billion liters of clean drinking water through its non-profit
Children’s Safe Drinking Water (CSDW) Program. P&G is now
accelerating its efforts to help provide clean drinking water to
even more people by delivering 25 billion liters – more than 100
billion glasses of water – worldwide by 2025.
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Through our Children's Safe Drinking
Water Program, we have reached our 2020 goal of providing 15
billion liters of clean drinking water to children and families
around the world. (Graphic: Business Wire)
Since the program launched in 2004, P&G has worked closely
with a network of more than 150 partners to raise awareness of the
global water crisis and provide water to families in more than 90
countries through a simple purification process invented by a
P&G laundry scientist. With just one packet, a bucket, a stick
and a clean cloth, 10 liters of dirty, potentially deadly, water
can be turned into clean, drinkable water in only
30 minutes.
According to the World Health Organization (WHO), nearly 844
million people globally do not have access to clean drinking water.
UNICEF estimates that women and children spend 40 billion hours
each year collecting and managing water that is often contaminated.
The United Nations has prioritized the need to address this through
UN Sustainable Development Goal #6 which aims to ensure clean water
and proper sanitation for all by 2030.
To date, P&G’s efforts to provide access to clean water are
transforming communities by improving health, enabling education
and increasing economic opportunities.
“We are proud to have reached this 15 billion liter milestone
and inspired by the opportunity to make an even greater impact
through our new goal,” said David Taylor, Chairman of the Board,
President and Chief Executive Officer of P&G. “This
life-changing technology has helped many families over the past 15
years, and we’re eager to help even more in the years to come.”
P&G is partnering with National Geographic again this year
to celebrate World Water Day and share the stories of five “Water
Champions” – who are working each day, individually and
collectively with P&G, to help solve the water crisis. The
Water Champions represent four of P&G’s largest partners and
include:
- Patricia Heaton, Emmy
award-winning Actress and World Vision Ambassador
- Carolyn Miles, President &
CEO of Save the Children
- JP Suarez, Executive Vice
President & Chief Administration Officer, Walmart
International
- Job Wasonga, Project Manager,
CARE International Kenya
- Alllison Tummon Kamphuis,
Children’s Safe Drinking Water Program Leader, P&G
P&G and these partners will collaborate in the following
ways:
- World Vision, building on the
foundation of two billion liters of water already provided
together, will use P&G packets as a bridge solution and in
emergencies for more than one million people in more than 15
countries in Africa, Asia and the Middle East.
- Save the Children, which marks
its 100th anniversary in 2019, will deliver 100 million liters of
clean water to families impacted by natural disasters and emergency
situations in Ethiopia.
- Walmart International will
support the program to provide 100 million liters of clean water
through the in-store 1 purchase = 1 liter campaign in 2019.
- CARE will celebrate 15 years of
partnership with P&G by expanding the CSDW program in Kenya to
reach more than 100,000 people through schools and clinics, while
also continuing support of emergency response and hygiene education
efforts supporting 300,000 people in Ethiopia.
To learn more about the partnership with National Geographic
celebrating World Water Day, visit
www.nationalgeographic.com/pgwaterchampions. To learn more about
the Children’s Safe Drinking Water Program, visit
www.csdw.org/.
About Procter & Gamble
P&G serves consumers around the world with one of the
strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®,
Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®,
Tide®, Vicks®, and Whisper®. The P&G community includes
operations in approximately 70 countries worldwide. Please
visit http://www.pg.com for the latest news and
information about P&G and its brands. To learn more about
P&G’s Citizenship work,
visit: https://www.pg.com/citizenship2018.
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Julie deSylvaP&G Senior Communications ManagerPhone:
1-513-780-0006Desylva.j@pg.com
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