Skechers GO RUN 7 Hyper™ Named Gear of the Year by Outside Magazine
22 Maio 2019 - 2:31PM
Business Wire
Innovative Performance Running Style Tops
Category In New Summer Gear Issue
Following on Skechers GO RUN Razor 3 Hyper™ being named Editors’
Choice by Runner’s World earlier this year, Outside magazine has
named Skechers GO RUN 7 Hyper™ “Gear of the Year” for the road
running category in its Summer 2019 Buyer’s Guide. The editors
noted that “Skechers hit a gold mine with its new midsole compound,
called Skechers Hyper Burst™.”
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20190522005729/en/
Skechers GO RUN 7 Hyper™ named “Gear of
the Year” by Outside magazine. (Graphic: Business Wire)
Featured with products spanning a wide range of categories that
Outside editors feel will facilitate adventure, the Skechers GO RUN
7 Hyper was tested among 32 shoes spanning 16 different brands in
the road running shoe category. This included feedback from runners
who wear-tested the products. Outside noted that one tester said,
“if my slippers were running shoes, this is what they would feel
like.” Another notes, “whatever deal with the devil Skechers had to
strike was worth it. This midsole has a ton of energy and zing. The
Hyper Burst foam is soft to the touch but doesn’t feel mushy.”
“It’s an incredible honor that our latest generation of
performance running footwear continues to be recognized,” said
Michael Greenberg, president of Skechers. “After first bringing
Hyper Burst cushioning to market in our award-winning Skechers GO
RUN Razor 3 Hyper running shoe earlier this year, we’re excited
that more runners will now get to experience it in our new Skechers
GO RUN 7 Hyper. Year after year, we innovate the line with new
insight developed through our team of elite runners like Meb and
Edward Cheserek, and with Hyper Burst this shoe features one of our
most groundbreaking cushioning technologies. We can’t wait for
consumers to experience it for themselves on their training runs
and races this summer.”
The key advancement in the Skechers GO RUN 7 Hyper is the Hyper
Burst midsole, which is made using a “super critical™” foaming
process to create spherically-shaped cells in tight format. It is
the lightest and most resilient midsole foam that Skechers
Performance has offered to date. The unique cell structure is
unlike most other EVA foams on the market today.
The style also features pods on the outsole to boost the shoe’s
cushioning power to feel smooth and responsive. The breathable
compression knit upper construction helps enhance comfort while the
signature M-Strike technology helps promote a midfoot strike for
natural motion and greater efficiency in every stride. A knitted
collar provides a sock-like supportive fit with a lockdown lacing
system to deliver additional midfoot support. It’s a fantastic
racing or training shoe.
The Skechers Performance division was established in 2012 with
Meb Keflezighi wearing the first model of Skechers GO RUN, and the
collection has earned respect throughout the running world and won
numerous awards within the footwear industry. Skechers Elite runner
Edward Cheserek trains, races and has won numerous races in styles
featuring the new Hyper Burst midsole.
The Skechers GO RUN® collection for men and women is available
at Skechers retail stores and skechers.com as well as select retail
partners.
About Skechers USA, Inc.
Based in Manhattan Beach, California, Skechers (NYSE:SKX)
designs, develops and markets a diverse range of lifestyle footwear
for men, women and children, as well as performance footwear for
men and women. Skechers footwear is available in the United States
and over 170 countries and territories worldwide via department and
specialty stores, more than 3,060 Skechers Company-owned and
third-party-owned retail stores, and the Company’s e-commerce
websites. The Company manages its international business through a
network of global distributors, joint venture partners in Asia,
Israel and Mexico, and wholly-owned subsidiaries in Canada, Japan,
India, and throughout Europe and Latin America. For more
information, please visit about.skechers.com and follow
us on Facebook, Instagram, and Twitter.
This announcement contains forward-looking statements that are
made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. These forward-looking
statements include, without limitation, Skechers’ future domestic
and international growth, financial results and operations
including expected net sales and earnings, its development of new
products, future demand for its products, its planned domestic and
international expansion, opening of new stores and additional
expenditures, and advertising and marketing initiatives.
Forward-looking statements can be identified by the use of
forward-looking language such as “believe,” “anticipate,” “expect,”
“estimate,” “intend,” “plan,” “project,” “will be,” “will
continue,” “will result,” “could,” “may,” “might,” or any
variations of such words with similar meanings. Any such statements
are subject to risks and uncertainties that could cause actual
results to differ materially from those projected in
forward-looking statements. Factors that might cause or contribute
to such differences include international economic, political and
market conditions including the challenging consumer retail markets
in the United States; sustaining, managing and forecasting costs
and proper inventory levels; losing any significant customers;
decreased demand by industry retailers and cancellation of order
commitments due to the lack of popularity of particular designs
and/or categories of products; maintaining brand image and intense
competition among sellers of footwear for consumers, especially in
the highly competitive performance footwear market; anticipating,
identifying, interpreting or forecasting changes in fashion trends,
consumer demand for the products and the various market factors
described above; sales levels during the spring, back-to-school and
holiday selling seasons; and other factors referenced or
incorporated by reference in Skechers’ annual report on Form 10-K
for the year ended December 31, 2018 and its quarterly report on
Form 10-Q for the three months ended March 31, 2019. The risks
included here are not exhaustive. Skechers operates in a very
competitive and rapidly changing environment. New risks emerge from
time to time and the companies cannot predict all such risk
factors, nor can the companies assess the impact of all such risk
factors on their respective businesses or the extent to which any
factor, or combination of factors, may cause actual results to
differ materially from those contained in any forward-looking
statements. Given these risks and uncertainties, you should not
place undue reliance on forward-looking statements as a prediction
of actual results. Moreover, reported results should not be
considered an indication of future performance.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190522005729/en/
Media Contact:Jennifer ClaySKECHERS USA,
Inc.jennc@skechers.com
Skechers USA (NYSE:SKX)
Gráfico Histórico do Ativo
De Mar 2024 até Abr 2024
Skechers USA (NYSE:SKX)
Gráfico Histórico do Ativo
De Abr 2023 até Abr 2024