Grammy-award Winning Artist Lecrae Partners With Experian North America to Talk About the Basics of Financial Health
31 Agosto 2021 - 10:50AM
Business Wire
The “Protect The Bag” Web-Series Will Take You
From FOMO to Legacy Building
Grammy Award-winning recording artist, Lecrae, has
partnered with Experian North America, a leading information
services company, to present, “Protect The Bag,” a six-part
web series, that provides viewers with a blueprint for building a
financial legacy.
This press release features multimedia. View
the full release here:
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Grammy-award winning artist Lecrae on set
of his new web series, Protect The Bag. Produced in partnership
with Experian, the episodes will provide viewers a blueprint to
financial literacy. (Photo: Business Wire)
The video series produced by Lecrae’s production company, 3
Strand Films, premieres Fall 2021, and guides audiences through
the ins and outs of financial health. Through short sketches and
the help of some high-profile special guests, Lecrae will break
down the basics of financial literacy and credit education to help
viewers understand how to balance their financial needs of today,
with those of tomorrow.
“I am on a mission to spread the word on financial education
because I wasn’t educated about money and didn’t know about
budgeting,” Lecrae explained. “I didn’t know to think about the
cost of things or what to pay off first because I just didn’t have
a strategy.” He believes that through his unique vision, partnered
with Experian’s expertise, the message of financial health and
inclusion will be embraced.
Each episode will cover a key point of building a financial
legacy starting with understanding money and utilizing checking and
savings accounts. Other topics include budgeting, saving,
protecting one’s identity, debt, and investing.
This partnership is part of Experian’s United for Financial
Health, a global financial recovery initiative that helps educate
and empower vulnerable consumers around their finances and minority
business owners around financial health. Under this program, Lecrae
previously supported the Home Preservation Grant, an Experian
partnership with the NAACP to provide mortgage relief to homeowners
negatively impacted by COVID-19.
“Credit education isn’t always taught in homes and schools. In
fact, a recent Experian survey shows almost one in three (30%) of
young adults wish they learned how to build credit or improve their
credit scores before entering adulthood,” said Wil Lewis, chief
diversity, equity and inclusion officer for Experian. “We’re
excited to partner with Lecrae for ’Protect The Bag’ and see this
as an innovative way to reach young consumers so they can start
their financial health journey on the right foot.”
Protect The Bag will premiere on Lecrae’s YouTube channel and
social media platforms.
ABOUT LECRAE
A Multi Grammy Award-winning platinum selling artist,
Lecrae has evolved into a New York Times best-selling
author, entrepreneur, speaker, thought leader, and philanthropist.
He is the Co-Owner/Co-Founder/President of Atlanta based record
label, Reach Records. He made history as the first artist to
have a #1 Album on both the Billboard Top 200 and Gospel Charts
simultaneously! His first book, Unashamed is a New York Times
best-seller! In 2021, he released his second book, I Am Restored:
How I Lost My Religion but Found My Faith, a new album Restoration,
and The Road To Restoration, a 3-part video narrative and a prelude
to his forthcoming documentary. Restoration is more than an album,
a book, or documentary, he is involved and partnered in several
community initiatives that are rebuilding the west-side of Metro
Atlanta. Learn more at www.lecrae.com or follow him on social media
@Lecrae.
ABOUT EXPERIAN
Experian is the world’s leading global information services
company. During life’s big moments — from buying a home or a car to
sending a child to college to growing a business by connecting with
new customers — we empower consumers and our clients to manage
their data with confidence. We help individuals to take financial
control and access financial services, businesses to make smarter
decisions and thrive, lenders to lend more responsibly, and
organizations to prevent identity fraud and crime.
We have 17,800 people operating across 44 countries, and every
day we’re investing in new technologies, talented people and
innovation to help all our clients maximize every opportunity. We
are listed on the London Stock Exchange (EXPN) and are a
constituent of the FTSE 100 Index.
Learn more at www.experianplc.com or visit our global content
hub at our global news blog for the latest news and insights from
the Group.
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version on businesswire.com: https://www.businesswire.com/news/home/20210831005672/en/
Kimberly Belcher, kimberlybelcher@lagrant.com Jackie O. Asare,
jo@schuremediagroup.com Victoria Lim, victoria.lim@experian.com
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