Xerox Promotes Deena LaMarque Piquion to Chief Marketing Officer
20 Setembro 2021 - 10:00AM
Business Wire
Former SVP & GM of Xerox Latin America Operations to
Accelerate Brand Momentum
Xerox Holdings Corporation announced today the promotion of
Deena LaMarque Piquion as Chief Marketing Officer. Previously
serving as Senior Vice President and General Manager of Xerox’s
Latin America Operations, Piquion brings 20 years of experience
leading sales, marketing and operations teams for industry-leading
information technology companies. As CMO, Piquion will lead Xerox’s
marketing functions. She will be responsible for enabling
go-to-market teams to generate revenue and for building awareness
and demand for Xerox’s offerings and new businesses. Piquion will
serve as a member of the company’s Executive Committee and report
to Vice Chairman and CEO, John Visentin.
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Xerox Promotes Deena LaMarque Piquion to
Chief Marketing Officer (Photo: Business Wire)
“As Xerox prepares for accelerated growth, we need a marketing
leader with deep management expertise and a fundamental
understanding of our customer and partner needs,” said Visentin.
“Deena embodies both. We look forward to all the ways she will
promote the Xerox brand, and the value of Xerox’s solutions and new
businesses, to support the company’s transformation.”
Piquion has been serving as Senior Vice President and General
Manager of Xerox’s Latin America Operations since 2019. Before
joining Xerox, Piquion served as a Vice President and General
Manager for Tech Data Corporation, owning full profit and loss
responsibility for a $1 billion region while leading the successful
integration of an acquired competitor. She also was recently
recognized by DiversityFIRST™ as one of the Top 50 Women in Tech
for 2021.
“I am honored to lead global marketing for Xerox at such an
important point in its transformation,” said Piquion. “Xerox is
commercializing innovation in disruptive technologies such as
digital transformation, 3D printing and augmented reality. I look
forward to amplifying market awareness of our broad portfolio of
world-class services and continuing to make a positive impact in
the communities we serve.”
About Xerox Holdings Corporation (NASDAQ: XRX) For
more than 100 years, Xerox has continually redefined the workplace
experience. Harnessing our leadership position in office and
production print technology, we've expanded into software and
services to sustainably power today's workforce. From the office to
industrial environments, our differentiated business solutions and
financial services are designed to make every day work better for
clients — no matter where that work is being done. Today, Xerox
scientists and engineers are continuing our legacy of innovation
with disruptive technologies in digital transformation, augmented
reality, robotic process automation, additive manufacturing,
Industrial Internet of Things and cleantech. Learn more at
xerox.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20210920005178/en/
Callie Ferrari, APR, Xerox, +1-203-8495254,
Callie.Ferrari@xerox.com
Xerox (NYSE:XRX)
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