MSG Sports and MSG Entertainment Renew Marquee Marketing Partnership With JPMorgan Chase
20 Outubro 2021 - 1:00PM
Business Wire
Renewal Includes New Chase Lounge at Madison
Square Garden — Debuts Tonight for Knicks Home
Opener
New Lounge Available Exclusively for Chase
Cardholders During Every Knicks and Rangers Game and for
Select Concerts and Events
Madison Square Garden Sports Corp. (NYSE: MSGS) (“MSG Sports”)
and Madison Square Garden Entertainment Corp. (NYSE: MSGE) (“MSG
Entertainment”) announced today a multi-year marketing partnership
renewal with JPMorgan Chase (NYSE: JPM) to continue their role as
the Marquee Partner.
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the full release here:
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As part of the renewal, JPMorgan Chase will have a new Chase
Lounge at Madison Square Garden -- available exclusively for Chase
customers -- that debuts tonight at the Knicks Home Opener. Located
on the Terrace Level of Madison Square Garden, the Chase Lounge
will be open for all Knicks and Rangers games, as well as many
concerts and events. Chase Lounge guests will receive complimentary
food and non-alcoholic beverages. The new lounge will have a
capacity of 150 guests and Chase customers can reserve their spot
in advance by visiting
https://chasegetsyoucloser.com/lounges/madison-square-garden/.
In addition to remaining the Marquee Partner of Madison Square
Garden, JPMorgan Chase’s partnership benefits extend across Radio
City Music Hall, Hulu Theater at MSG, The Chicago Theatre, the New
York Knicks, the New York Rangers, and the Christmas Spectacular
Starring the Radio City Rockettes. The Chase Sound Check series,
which provides Chase customers access to their favorite artists at
MSG venues in New York and Chicago, will also continue with the
renewed partnership. For a full list of benefits and upcoming
events, customers can visit chase.com/msg to learn more.
“When we first set out to find a Marquee Partner more than 10
years ago, one of our key considerations was finding an
organization ready to collaborate on innovative solutions that
build both companies’ brands, while also benefiting consumers.
We’ve accomplished that with JPMorgan Chase and have set a standard
in the sports and entertainment industry for how partnerships of
this magnitude should operate,” said Ron Skotarczak, Executive Vice
President, Marketing Partnerships, MSG Entertainment. “One of the
greatest characteristics of a strong partnership is the ability to
share in achievements, while also continuing to grow. We are
incredibly excited to extend this partnership with JPMorgan Chase
and look forward to many more successful initiatives, including
those at The Garden and in the community.”
“We are delighted to extend this successful partnership with MSG
to continue to provide our customers preferred access to events and
unique experiences at these iconic venues,” said Frank Nakano, head
of Sports & Entertainment Marketing at JPMorgan Chase. “Not
only have they been an incredible partner for our customers, but
they’ve also helped us make a real impact in the local communities
where we both operate.”
MSG Sports and MSG Entertainment will continue to work with
JPMorgan Chase to create platforms that are vital to the Tri-State
area community. Over the years, the companies have partnered on
programs that have made a lasting impact on those in need,
including their most recent initiative, called Home Team Heroes,
which helped feed thousands of people and support businesses
impacted by the COVID-19 pandemic.
All guests attending events at Madison Square Garden will
continue to have the opportunity to receive special offerings on
merchandise, food & beverage, and tickets by using their Chase
credit or debit card. In addition, JPMorgan Chase will receive
significant brand exposure through – static and digital signage
during events at Madison Square Garden; MSG Networks’ live Knicks
and Rangers game coverage, where JPMorgan Chase will be featured
prominently; and digital boards outside of Madison Square Garden
and MSG Networks, which can be seen by millions of people who walk
by The Garden every day.
About Madison Square Garden Sports Corp.
Madison Square Garden Sports Corp. (MSG Sports) (NYSE: MSGS) is
a leading professional sports company, with a collection of assets
that includes: the New York Knicks (NBA) and the New York Rangers
(NHL); two development league teams – the Westchester Knicks
(NBAGL) and the Hartford Wolf Pack (AHL); and esports teams through
Counter Logic Gaming, a leading North American esports
organization, and Knicks Gaming, an NBA 2K League franchise. MSG
Sports also operates two professional sports team performance
centers – the MSG Training Center in Greenburgh, NY and the CLG
Performance Center in Los Angeles, CA. More information is
available at www.msgsports.com.
About Madison Square Garden Entertainment Corp.
Madison Square Garden Entertainment Corp. (MSG Entertainment) is
a leader in live entertainment. The Company presents or hosts a
broad array of events in its diverse collection of venues: New
York’s Madison Square Garden, Hulu Theater at Madison Square
Garden, Radio City Music Hall and Beacon Theatre; and The Chicago
Theatre. MSG Entertainment is also building a new state-of-the-art
venue in Las Vegas, MSG Sphere at The Venetian. In addition, the
Company features the original production – the Christmas
Spectacular Starring the Radio City Rockettes – and through Boston
Calling Events, produces the Boston Calling Music Festival. The
Company’s two regional sports and entertainment networks, MSG
Network and MSG+, deliver a wide range of live sports content and
other programming. Also under the MSG Entertainment umbrella is Tao
Group Hospitality, with entertainment dining and nightlife brands
including: Tao, Marquee, Lavo, Beauty & Essex, Cathédrale,
Hakkasan and Omnia. More information is available at
www.msgentertainment.com.
About JPMorgan Chase & Co
JPMorgan Chase & Co. (NYSE: JPM) is a leading global
financial services firm with assets of $3.8 trillion and operations
worldwide. The Firm is a leader in investment banking, financial
services for consumers and small businesses, commercial banking,
financial transaction processing, and asset management. A component
of the Dow Jones Industrial Average, JPMorgan Chase & Co.
serves millions of customers in the United States and many of the
world’s most prominent corporate, institutional and government
clients under its J.P. Morgan and Chase brands. Information about
JPMorgan Chase & Co. is available at www.jpmorganchase.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20211020005171/en/
MSG Contact: Ryan Watson/212-465-5945
Ryan.Watson@msgsports.com
Chase Contact: Briana Curran/617-470-1845
Briana.Curran@jpmchase.com
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