Yes, a S’more Is a Sandwich. JET-PUFFED® Marshmallows Introduces the S’moagie for National Sandwich Day
01 Novembro 2021 - 7:00AM
Business Wire
The limited-edition JET-PUFFED S’moagie is made
in partnership with NYC-based Italian specialty sandwich shop
Alidoro and will be available at select Alidoro shops and shipping
nationwide on Goldbelly starting November 3
What qualifies as a sandwich has been a longtime debate.
According to the USDA, a sandwich is a dish of meat or poultry in
between two slices of bread*, but a recent JET-PUFFED brand Twitter
poll confirmed that the nation is still split on the subject,
especially when it comes to s’mores. When asked the question, “Is a
s’more a sandwich?”, 61% answered YES and 39% answered NO. So, to
celebrate National Sandwich Day on November 3, the JET-PUFFED brand
enlisted the culinary masters at Alidoro, a specialty sandwich shop
based in New York City, to create an indisputable s’mores sandwich
- the S’moagie.
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Introducing the Jet-Puffed S’moagie
(Photo: Business Wire)
Inspired by the classic s’mores, the JET-PUFFED S’moagie is an
artisan s’more sandwich consisting of a graham cracker-infused
hoagie roll layered with toasted JET-PUFFED marshmallows, dark
chocolate and sea salt spread, crispy prosciutto and brown sugar
glaze.
To taste the S’moagie on National Sandwich Day, visit select
Alidoro shops in Rockefeller Center and Bryant Park** in New York
City where the S’moagie will be available for a limited time only
at $10 per sandwich, or order the S’moagie Sandwich Kit on
Goldbelly, the popular online food marketplace, while supplies
last.
“Here at JET-PUFFED, we maintain that a s’more is a sandwich. To
make this an indisputable fact, we’re launching the JET-PUFFED
S’moagie with the ultimate sandwich creators at Alidoro, to develop
a s’more that can be enjoyed like a traditional sandwich without
question,” says Allison Kelly, Associate Director of Marketing for
the JET-PUFFED brand. “The S’moagie is made with graham-cracker
infused bread and sweet crispy prosciutto but still contains the
quintessential s’mores ingredient – perfectly toasted JET-PUFFED
marshmallows.”
JET-PUFFED marshmallows give you the freedom to create your own
unique S’moagies at home. Show us your own s’more sandwich on
National Sandwich Day using #jetpuffedsmoagie on Twitter
@JetPuffed, Instagram @KraftJetPuffed, and Facebook @JetPuffed.
*Source: Food Standards and Labeling Policy Book (usda.gov)
**Alidoro Rockefeller Center: 1 Rockefeller Plaza Concourse Level,
New York, NY 10020 and Alidoro Bryant Park: 18 E 39th St, New York,
NY 10016
ABOUT THE KRAFT HEINZ COMPANY We are driving
transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired
by our Purpose, Let's Make Life Delicious. Consumers are at the
center of everything we do. With 2020 net sales of approximately
$26 billion, we are committed to growing our iconic and emerging
food and beverage brands on a global scale. We leverage our scale
and agility to unleash the full power of Kraft Heinz across a
portfolio of six consumer-driven product platforms. As global
citizens, we're dedicated to making a sustainable, ethical impact
while helping feed the world in healthy, responsible ways. Learn
more about our journey by visiting www.kraftheinzcompany.com or
following us on LinkedIn and Twitter.
ABOUT ALIDORO Alidoro is Zagat’s #1-rated sandwich shop
in NYC. Since opening in 1986 in Soho, New Yorkers and tourists
alike have been lining up to get a taste of New York’s most
authentic Italian sandwiches. Now, after almost three decades, the
NY institution has additional locations at Bryant Park, Rockefeller
Center, The Hugh, Moynihan Train Hall and in Wynwood, Miami.
Alidoro sources and prepares all of their ingredients either
locally or direct from Italy. Never sacrificing purity, they always
adhere not only to using the finest Italian ingredients, but also
to the methods by which they are ultimately prepared and delivered.
This careful attention to detail goes all the way back to its
original owner’s Italian roots in Italy, where he was brought up
making pizzas and other Italian dishes in his parents’ restaurant,
pizzeria or supermarket. “For me, it’s always just been about
sharing my authentic Italian culinary journey with as many people
as I can.”
ABOUT GOLDBELLY Goldbelly is the first platform for
national food e-commerce. The company's mission is to connect
people with their most loved foods, restaurants and experiences, no
matter where they are. Goldbelly’s team of "Food Explorers''
searches the country to discover the most unique, creative and
legendary foods and makers - from the county's top chefs & most
iconic restaurants, to the most renowned bakeries, pizzerias,
pitmasters and artisan shops. With an ever-expanding, curated
selection of over 10,000 of the nation's best regional, small-batch
foods, Goldbelly empowers restaurants and foodmakers by offering a
platform for small, local businesses to reach new customers outside
of their local area. Learn more about us on goldbelly.com and
connect with us on Facebook, Instagram & Twitter.
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version on businesswire.com: https://www.businesswire.com/news/home/20211101005337/en/
ALISON BROD MARKETING + COMMUNICATIONS 212-230-1800
kraftheinz@abmc-us.com
Stephanie Peterson The Kraft Heinz Company
stephanie.peterson@kraftheinz.com
Kraft Heinz (NASDAQ:KHC)
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