Three Startups Win First-Ever Colgate Connect Challenge
10 Janeiro 2022 - 8:34PM
Business Wire
Colgate-Palmolive is pleased to announce the winners of the
Colgate Connect Challenge, its first-ever global pitch competition
aimed at startups from around the world focused on developing
world-changing products to promote healthy futures.
The challenge sought to connect Colgate with external startups
offering innovative solutions in three areas: quantified health and
analytics; smart and connected packaging & digital consumer
engagement; and products and platforms for underserved populations.
Six finalists were selected from a large pool of applicants to
pitch their ideas and answer questions from the panel of judges at
the January 6, 2022 event.
Colgate originally planned to select only one winner, but there
were so many promising submissions from high-caliber startups that
the judges decided to award three cash prizes as follows:
Grand Prize: Dermala, www.Dermala.com, USA -
$20,000 Dermala uses the human microbiome and analytics to
create personalized products for skin health and treatment of
chronic skin conditions. The Colgate judges were excited about the
potential to collaborate with Dermala to support the Company’s
growing skin health business lines and develop superior topical and
ingestible products with a consumer-friendly digital engagement
platform.
Said Lada Rasochova, Founder and Chief Executive Officer
DERMALA: “We are incredibly honored to be recognized as the winner
of the 2022 Colgate Connect Challenge. DERMALA leverages a
cutting-edge scientific understanding of the human microbiome and
data analytics to develop novel solutions for a variety of skin
conditions including acne, eczema, and skin aging. We look forward
to partnering with Colgate-Palmolive as we continue to develop more
innovative products that incorporate the microbiome in a novel,
unique, and unexpected way.”
Second Place: The SkinDNA Company,
www.skindna.com.au/, Australia - $15,000 SkinDNA has
developed a unique wearable patch for collection and subsequent
analysis of the skin microbiome and RNA of skin biomarkers. Their
Skin RNATM product and platform facilitates targeted product
recommendations and results tracking for consumers.
Special Judges Award: Gennev, www.gennev.com/, USA -
$10,000 Gennev provides an online clinic and coaching for women
in underserved populations experiencing menopause. The company also
offers products for sale via their direct-to-consumer store.
Collaborating with Gennev can potentially provide Colgate with
valuable consumer insights to develop superior oral and skin care
products tailored to this demographic.
Additional finalists included Nutix (Switzerland), a salivary
multiparameter detection platform; FamilySelfCare (France), a DIY
personalization system for skin and wellbeing; and Dentulu (USA), a
tele-dentistry hardware and software system.
Raj Kohli, Vice President of Global R&D & Technology
Strategy for Colgate-Palmolive and one of the four judges on the
panel, said, “Open innovation and collaboration with the global
startup ecosystem is incredibly valuable to our innovation efforts
as we fulfill Colgate’s purpose to reimagine a healthier future for
all people, their pets and our planet. We were extremely impressed
with the field of competitors and congratulate all of the
exceptional finalists who presented exciting innovative service and
technology solutions to meet the future needs of our
consumers.”
Kohli was joined on the judging panel by Thomas Serval - serial
entrepreneur and CEO of Baracoda, a startup collaborating with
Colgate on connected smart toothbrushes, Will Decker - VP and Head
of the Brand & Retail at Plug and Play startup accelerator, and
Dr. Maria Ryan - Colgate’s Chief Clinical Officer.
The event was hosted in conjunction with Plug and Play, a
startup accelerator and venture capital investment company
headquartered in Silicon Valley. Originally planned to be held in
Las Vegas during the week of the Consumer Electronics Show, it was
held virtually due to Covid restrictions.
About Colgate-Palmolive: Colgate-Palmolive Company is a
caring, innovative growth company reimagining a healthier future
for all people, their pets and our planet. Focused on Oral Care,
Personal Care, Home Care and Pet Nutrition, the Company sells its
products in more than 200 countries and territories under brands
such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s
of Maine, EltaMD, Filorga, Irish Spring, PCA Skin, Protex, Sanex,
Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and
Suavitel, as well as Hill’s Science Diet and Hill’s Prescription
Diet. The Company is recognized for its leadership and innovation
in promoting environmental sustainability and community well-being,
including its achievements in saving water, reducing waste,
promoting recyclability and improving children’s oral health
through its Bright Smiles, Bright Futures program, which has
reached more than 1.3 billion children since 1991. For more
information about Colgate’s global business and how the Company is
building a future to smile about, visit www.colgatepalmolive.com.
CL-C
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Thomas DiPiazza Colgate-Palmolive Company
Thomas_DiPiazza@colpal.com
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