Vitec Imaging Solutions, a Division of The Vitec Group plc
(“Vitec”), the international provider of premium branded hardware
products and software solutions to the growing content creation
market, is pleased to announce that on 10th January 2022 it agreed
to acquire Audix and its affiliates, with the deal expected to
close shortly. The acquisition continues Vitec’s mission to marry
great audio with great video for all types of creators.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20220111005761/en/
With the acquisition of Audix, Vitec’s
audio capture strategy is now structured around three core brands -
Audix, Rycote and JOBY - that cover all growth segments of the $1
billion microphone market. (Photo: Business Wire)
Audix is a leading, high-quality microphone brand for studio and
live performance audio based in Portland, Oregon, with a cult
following in the US market. The highly respected brand focuses on
premium, professional vocal and instrument microphones, designed
for studio, commercial and live applications, with cutting-edge
audio technology designed and manufactured in the US.
As part of the Vitec family, the Audix team and facility in
Oregon will become Vitec Imaging Solutions’ Audio R&D Centre of
Excellence, enabling the acceleration of in-house microphone
product design, development and manufacturing across all Vitec
audio brands. With the acquisition of Audix, Vitec's audio capture
strategy is now structured around three core brands that cover all
growth segments of the $1 billion microphone market.
1. Audix: The Best Microphones for Studio Recording and
Installed Sound Under the global umbrella of Vitec Imaging
Solutions, Vitec will add sales, marketing and e-commerce
capabilities to develop the iconic US brand worldwide, while
maintaining its high level of innovation, with a primary focus on
fast-growing wireless applications. Audix will open its vertically
integrated, state-of-the-art manufacturing facility in the US to
the rest of Vitec’s audio brands, ensuring the innovation is
applied across our whole audio portfolio to the benefit of all
Vitec brands’ users.
2. Rycote: The Leading Microphones and Noise Cancellation
Accessories for Professional Broadcasting and Filmmakers The
Rycote brand is dedicated to the broadcast and production segment
where it’s trusted by professionals for market-leading windshields,
shock mounts and handling protection systems. While Rycote
windshields and mounts will continue to be made in the UK, Rycote’s
broadcast microphones will benefit from the additional
manufacturing facilities in the US. This will enable us to extend
the range, further enhance product performance and better serve the
US market.
3. JOBY: The Most Versatile Mobile Microphones for Content
Creators The JOBY brand is our largest volume offering,
servicing the 40 million monetizing social media influencers for
whom great audio quality is a critical component of their success.
The JOBY microphone range is expanding later this month with
exciting new additions including professional on-camera mics and
innovative solutions for podcasters and gamers. Going forward, the
development of JOBY microphones will move to the US to accelerate
the innovation process in the largest content creator market.
“Audix is the perfect addition to our existing audio range, in a
high-tech, growing category,” said Marco Pezzana, Divisional CEO
at Vitec Imaging Solutions. “The brand will significantly
increase our total addressable market, advance our audio technology
capabilities and, most importantly, bring great people with
intimate knowledge of the audio industry, who will be a real asset
to the company and enable us to accelerate the delivery of Vitec’s
audio strategy and delight the content creator community with easy
to use, high fidelity audio capture solutions.”
Discover more at:
https://audixusa.com/ https://vitecgroup.com https://joby.com/
https://rycote.com
A snapshot of The Vitec Group plc
Vitec is a leading global provider of premium branded hardware
products and software solutions to the growing content creation
market. Vitec's customers include broadcasters, film studios,
production and rental companies, photographers, independent content
creators, gamers and enterprises. Our product portfolio includes
camera supports, video transmission systems and monitors, live
streaming solutions, smartphone accessories, robotic camera
systems, prompters, LED lighting, mobile power, bags, backgrounds
and motion control, audio capture and noise reduction
equipment.
We employ around 2,000 people across the world in 11 different
countries and are organised in three Divisions: Imaging Solutions,
Production Solutions and Creative Solutions. The Vitec Group plc is
listed on the London Stock Exchange.
More information can be found at: www.vitecgroup.com.
Vitec Imaging Solutions
Vitec Imaging Solutions is a division of the Vitec Group, an
international group principally serving customers in the broadcast
and photographic markets. Vitec Imaging Solutions designs,
manufactures and distributes premium branded photographic and video
equipment such as tripods, bags, filters and lights for
professional and hobbyist photographers, and content creators. The
portfolio includes nine premium brands - Manfrotto, Gitzo, JOBY,
Colorama, Savage, Avenger, Lowepro, Syrp and Rycote - that
positions Vitec Imaging Solutions as the leading global provider of
accessories within the fast-growing imaging market. Thanks to Vitec
Imaging Distribution, all the products are directly distributed in
11 markets across the world and in many others thanks to a
qualified network of retail partners.
AUDIX
Audix Corporation is a leading manufacturer of professional
microphones and headphones, addressing the Professional Audio and
Installed Sound / Commercial markets. Audix microphones are known
for excellent sound and build quality, versatility and serving a
breadth of applications around the world in studios and performance
venues and across a range of businesses and institutions. Founded
in 1984, Audix is one of the few microphone companies worldwide
that produces a comprehensive range of wired and wireless
microphones. These include vocal and instrumental microphones for
recording and sound reinforcement as well as a range of microphone
solutions for business, educational, government and telemedicine
users. Audix products have been endorsed by leading artists, have
received numerous industry awards and are the go-to solution for
many leading systems integrators, consultants and contractors.
Audix products are designed and manufactured in the Company’s
facility in Wilsonville, Oregon. Audix is passionate about
innovation through advanced design and manufacturing techniques and
processes which are key to the Company’s ability to produce
competitive, premium products. Having R&D and manufacturing
under one roof enables Audix to develop and streamline new products
from idea to prototype to production, both rapidly and efficiently.
Audix has a substantial Intellectual Property portfolio including
patents, trademarks and trade secrets.
Rycote
For more than forty years, Rycote has specialized to develop and
make the industry standard shock & wind protection for the
extremes of field production sound. It is not just our specialty;
it is our passion. It has never been enough to just build the best
field production tools for microphones today, we are constantly
engineering better tools for tomorrow.
We continue to apply our years of engineering knowledge to
create the most complete line of specialized microphone accessories
that exists today. These tools are designed for capturing audio
whilst preventing wind and handling noise, but preserving the
microphones natural frequency response.
JOBY
At JOBY we believe in creation as an act of creativity. Since
the very first day, when we were founded in the San Francisco Bay
Area, we’ve always designed mounts, cases, lights, stands and grips
with a user-centric approach. We’ve always tried to create
functional yet playful, innovative yet easy-to-use products. Today,
we keep building our legacy, shaping the content creation world day
after day. We’re always there for those who care for what they
create, those who always go the extra mile, those who dare to be
bold, those who want to leave a mark with their content. And, of
course, those who want to have fun along the way. If you're that
kind of creator, we stand by you. Because in the end the world is
what we make of it, and together we can make it better - one post,
vlog, story at a time. For more information, visit JOBY.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20220111005761/en/
Dan Turk Max Borges Agency danielturk@maxborgesagency.com
Videndum (LSE:VID)
Gráfico Histórico do Ativo
De Fev 2024 até Mar 2024
Videndum (LSE:VID)
Gráfico Histórico do Ativo
De Mar 2023 até Mar 2024