Q1 Revenue of $855 million, an increase of 16%,
or 17% on a constant currency basis
Record 570 million global monthly active users,
an increase of 10%
Pinterest, Inc. (NYSE: PINS) today announced financial results
for the quarter ended March 31, 2025.
- Revenue was $855 million, growing 16% year over year. On a
constant currency basis, revenue would have grown 17% year over
year.
- Global Monthly Active Users ("MAUs") increased 10% year over
year to 570 million.
- GAAP net income was $9 million and Adjusted EBITDA was $172
million.
- Net cash provided by operating activities was $364 million and
free cash flow was $356 million.
“Our strong results in the first quarter demonstrate continued
momentum in revenue, user growth and engagement,” said Bill Ready,
CEO of Pinterest. “As the macroeconomic and digital ad landscape
evolves, our strategy and consistent execution has made Pinterest
more resilient than ever. The fundamentals in the business are
strong and we’re continuing to see healthy growth. Our AI
advancements are helping users take action and make more
intentional shopping decisions. We’re driving performance for
advertisers and winning market share, giving us a solid foundation
for long-term, sustainable growth.”
Q1 2025 Financial Highlights
The following table summarizes our consolidated financial
results (in thousands, except percentages, unaudited):
Three Months Ended March
31,
% Change
2025
2024
Revenue
$
854,988
$
739,983
16
%
Constant currency % growth(1)(2)
17
%
Net income (loss)
$
8,922
$
(24,812
)
NM
Net income (loss) margin
1
%
(3
)%
Non-GAAP net income(2)
$
159,562
$
119,846
33
%
Adjusted EBITDA(2)
$
171,649
$
126,089
36
%
Adjusted EBITDA margin(2)
20
%
17
%
Net cash provided by operating
activities
$
363,706
$
356,146
2
%
Free cash flow(2)
$
356,417
$
344,033
4
%
_______________________ NM = not meaningful
(1)
On a constant currency basis, revenue for
the three months ended March 31, 2025 was $865.1 million due to a
$10.1 million unfavorable impact of changes in foreign exchange
rates.
(2)
For more information on these non-GAAP
financial measures, please see "―About non-GAAP financial measures"
and the tables under "―Reconciliation of GAAP to non-GAAP financial
results" included at the end of this release.
Q1 2025 Other Highlights
The following table sets forth our revenue, MAUs and average
revenue per user (ARPU) based on the geographic location of our
users (in millions, except ARPU and percentages, unaudited):
Three Months Ended March
31,
% Change
2025
2024
Revenue - Global
$
855
$
740
16
%
Revenue - U.S. and Canada
$
663
$
592
12
%
Revenue - Europe
$
147
$
118
24
%
Revenue - Rest of World
$
45
$
30
49
%
MAUs - Global
570
518
10
%
MAUs - U.S. and Canada
102
98
4
%
MAUs - Europe
148
140
5
%
MAUs - Rest of World
320
279
14
%
ARPU - Global
$
1.52
$
1.46
5
%
ARPU - U.S. and Canada
$
6.54
$
6.05
8
%
ARPU - Europe
$
1.00
$
0.86
17
%
ARPU - Rest of World
$
0.14
$
0.11
29
%
Guidance
For Q2 2025, we expect revenue to be in the range of $960
million to $980 million, representing 12% - 15% growth year over
year. We expect Q2 2025 Adjusted EBITDA* to be in the range of $217
million to $237 million.
We intend to provide further details on our outlook during the
conference call.
_____________
*We have not provided the forward-looking
GAAP equivalent for forward-looking Adjusted EBITDA or a GAAP
reconciliation as a result of the uncertainty regarding, and the
potential variability of, reconciling items such as share-based
compensation expense and income taxes. Accordingly, a
reconciliation of these non-GAAP guidance metrics to their
corresponding GAAP equivalents is not available without
unreasonable effort. However, it is important to note that material
changes to reconciling items could have a significant effect on
future GAAP results and, as such, we also believe that any
reconciliations provided would imply a degree of precision that
could be confusing or misleading to investors.
Webcast and conference call information
A live audio webcast of our first quarter 2025 earnings release
call will be available at investor.pinterestinc.com. The call
begins today at 1:30 PM (PT) / 4:30 PM (ET). This press release,
including the reconciliations of certain non-GAAP measures to their
nearest comparable GAAP measures and slide presentation are also
available. A recording of the webcast will be available at
investor.pinterestinc.com for 90 days.
We have used, and intend to continue to use, our investor
relations website at investor.pinterestinc.com as a means of
disclosing material nonpublic information and for complying with
our disclosure obligations under Regulation FD.
Forward-looking statements
This press release contains forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Exchange Act of 1934, as amended,
about us and our industry that involve substantial assumptions,
risks and uncertainties. Forward-looking statements can be
identified by the fact that they do not relate strictly to
historical or current facts and are often characterized by the use
of words such as "believe," "estimate," "expect," "may," "will,"
"can," "could," "would," "might," "continue," "intend," "plan,"
"forecast," "target," "anticipate," "potential," "looking ahead,"
"long-term" or and similar expressions, or by discussions of
strategy, plans or intentions. Such forward-looking statements
involve known and unknown risks, uncertainties, assumptions and
other important factors that could cause our actual results,
outcomes, performance or achievements, or industry results, to
differ materially from historical results or any future results,
outcomes, performance or achievements expressed, suggested or
implied by such forward-looking statements. These risks and
uncertainties include, but are not limited to, statements about:
general economic uncertainty in global markets and a worsening of
global economic conditions or low levels of economic growth,
including inflation, tariffs and related retaliatory actions and
other trade protection measures, stress in the banking industry,
foreign exchange fluctuations and supply-chain issues; the effect
of general economic and political conditions; our financial
performance, including revenue, cost and expenses and cash flows;
our ability to attract, retain and recover users and maintain and
grow their level of engagement; our ability to provide content that
is useful and relevant to users' personal taste and interests; our
ability to develop successful new products or improve existing
ones; our ability to maintain and enhance our brand and reputation;
potential harm caused by compromises in security, including our
cybersecurity protections and resources and costs required to
prevent, detect and remediate potential security breaches;
potential harm caused by changes in online application stores or
internet search engines' methodologies, particularly search engine
optimization methodologies and policies; discontinuation,
disruptions or outages in third-party single sign-on access; our
ability to compete effectively in our industry; our ability to
scale our business, including our monetization efforts; our ability
to attract and retain advertisers and scale our revenue model; our
ability to attract and retain creators and publishers that create
relevant and engaging content; our ability to develop effective
products and tools for advertisers, including measurement tools;
our ability to expand and monetize our platform internationally;
our ability to effectively manage the growth of our business; our
ability to continue to use and develop artificial intelligence
("AI") as well as managing the challenges and risks posed by AI;
our ability to successfully manage our flexible work model with a
more distributed workforce; our ability to sustain profitability;
decisions that reduce short-term revenue or profitability or do not
produce the long-term benefits we expect; fluctuations in our
operating results; our ability to raise additional capital on
favorable terms or at all; our ability to realize anticipated
benefits from mergers and acquisitions, joint ventures, strategic
partnerships and other investments; our ability to protect our
intellectual property; our ability to receive, process, store, use
and share data, and compliance with laws and regulations related to
data privacy and content; current or potential litigation and
regulatory actions involving us; our ability to comply with
modified or new laws and regulations applying to our business, and
potential harm to our business as a result of those laws and
regulations; real or perceived inaccuracies in metrics related to
our business; disruption of, degradation in or interference with
our use of Amazon Web Services and our infrastructure; and our
ability to attract and retain personnel. These and other potential
risks and uncertainties that could cause actual results to differ
from the results predicted are more fully detailed in our Quarterly
Report on Form 10-Q for the fiscal quarter ended March 31, 2025,
which is available on our investor relations website at
investor.pinterestinc.com and on the SEC website at www.sec.gov.
All information provided in this release and in the earnings
materials is as of May 8, 2025. Undue reliance should not be placed
on the forward-looking statements in this press release, which are
based on information available to us on the date hereof. We
undertake no duty to update this information unless required by
law.
About non-GAAP financial measures
To supplement our condensed consolidated financial statements,
which are prepared and presented in accordance with generally
accepted accounting principles in the United States ("GAAP"), we
use the following non-GAAP financial measures: Adjusted EBITDA,
Adjusted EBITDA margin, non-GAAP costs and expenses (including
non-GAAP cost of revenue, research and development, sales and
marketing, and general and administrative), non-GAAP income from
operations, non-GAAP net income, non-GAAP net income per share,
constant currency revenue and free cash flow. The presentation of
these financial measures is not intended to be considered in
isolation, as a substitute for or superior to the financial
information prepared and presented in accordance with GAAP.
Investors are cautioned that there are material limitations
associated with the use of non-GAAP financial measures as an
analytical tool. In addition, these measures may be different from
non-GAAP financial measures used by other companies, limiting their
usefulness for comparative purposes. We compensate for these
limitations by providing specific information regarding GAAP
amounts excluded from these non-GAAP financial measures.
We define Adjusted EBITDA as net income (loss) adjusted to
exclude depreciation and amortization expense, share-based
compensation expense, payroll tax expense related to share-based
compensation, interest income (expense), net, other income
(expense), net, provision for (benefit from) income taxes and
certain other non-recurring or non-cash items impacting net income
(loss) that we do not consider indicative of our ongoing business
performance. Adjusted EBITDA margin is calculated by dividing
Adjusted EBITDA by revenue. Non-GAAP costs and expenses (including
non-GAAP cost of revenue, research and development, sales and
marketing, and general and administrative) and non-GAAP net income
exclude amortization of acquired intangible assets, share-based
compensation expense and payroll tax expense related to share-based
compensation. In addition to these exclusions, we also subtract an
assumed provision for income taxes to calculate non-GAAP net
income. We calculate the non-GAAP income tax provision using a
fixed long-term projected tax rate in order to provide better
consistency across reporting periods. The fixed long-term projected
tax rate uses a financial projection that excludes the direct
impact of our non-GAAP adjustments and eliminates the effects of
items that can vary in size and frequency. For 2024 and 2025, we
used a long-term projected tax rate of 20%, which reflects
currently available information, as well as other factors and
assumptions. The non-GAAP tax rate could be subject to change for a
variety of reasons, including significant changes in the geographic
earnings mix or changes in tax laws and regulations. We re-evaluate
this long-term rate on an annual basis or if any significant events
that may materially affect this long-term rate occur. Non-GAAP
income from operations is calculated by subtracting non-GAAP costs
and expenses from revenue. Non-GAAP net income per share is
calculated by dividing non-GAAP net income by diluted
weighted-average shares outstanding. We calculate constant currency
revenue by translating our current period revenue using the
corresponding prior period’s monthly exchange rates for currencies
other than the U.S. dollar. We define free cash flow as net cash
provided by operating activities less purchases of property and
equipment. Free cash flow is not intended to represent our residual
cash flow available for discretionary expenditures. We use these
non-GAAP financial measures to evaluate our operating results and
for financial and operational decision-making purposes. We believe
these measures help identify underlying trends in our business that
could otherwise be masked by the effect of the income and expenses
they exclude. We also believe these measures provide useful
information about our operating results, enhance the overall
understanding of our past performance and future prospects and
allow for greater transparency with respect to key metrics we use
for financial and operational decision-making. We present these
non-GAAP measures to assist potential investors in seeing our
operating results through the eyes of management and because we
believe these measures provide an additional tool for investors to
use in comparing our operating results over multiple periods with
other companies in our industry. There are a number of limitations
related to the use of non-GAAP financial measures rather than the
nearest GAAP equivalents. For example, Adjusted EBITDA excludes:
(i) certain recurring, non-cash charges such as depreciation of
fixed assets and amortization of acquired intangible assets,
although these assets may have to be replaced in the future, and
(ii) share-based compensation expense and payroll tax expense
related to share-based compensation, which have been, and will
continue to be for the foreseeable future, significant recurring
expenses and an important part of our compensation strategy. In
addition, constant currency revenue excludes the effect of changes
in foreign currency exchange rates, which have an actual effect on
our operating results, and free cash flow does not reflect our
future contractual commitments arising from purchases of property
and equipment.
For a reconciliation of these non-GAAP financial measures to the
most directly comparable GAAP financial measures, please see the
tables under "―Reconciliation of GAAP to non-GAAP financial
results" included at the end of this release.
Limitation of key metrics and other data
The numbers for our key metrics, which include our MAUs and
ARPU, are calculated using internal company data based on the
activity of user accounts. We define an MAU as an authenticated
Pinterest user who visits our website, opens our mobile application
or interacts with Pinterest through one of our browser or site
extensions, such as the Save button, at least once during the
30-day period ending on the date of measurement. The number of MAUs
does not include Shuffles users unless they would otherwise qualify
as MAUs. Unless otherwise indicated, we present MAUs based on the
number of MAUs measured on the last day of the current period. We
measure monetization of our platform through our ARPU metric. We
define ARPU as our total revenue in a given geography during a
period divided by the average of the number of MAUs in that
geography during the period. We calculate average MAUs based on the
average of the number of MAUs measured on the last day of the
current period and the last day prior to the beginning of the
current period. We calculate ARPU by geography based on our
estimate of the geography in which revenue-generating activities
occur. We use these metrics to assess the growth and health of the
overall business and believe that MAUs and ARPU best reflect our
ability to attract, retain, engage and monetize our users, and
thereby drive revenue. While these numbers are based on what we
believe to be reasonable estimates of our user base for the
applicable period of measurement, there are inherent challenges in
measuring usage of our products across large online and mobile
populations around the world. In addition, we are continually
seeking to improve our estimates of our user base, and such
estimates may change due to improvements or changes in technology
or our methodology.
PINTEREST, INC.
CONDENSED CONSOLIDATED BALANCE
SHEETS
(in thousands, except par
value)
(unaudited)
March 31,
December 31,
2025
2024
ASSETS
Current assets:
Cash and cash equivalents
$
1,252,310
$
1,136,460
Marketable securities
1,362,913
1,376,409
Accounts receivable, net
709,994
893,403
Prepaid expenses and other current
assets
77,041
78,435
Total current assets
3,402,258
3,484,707
Property and equipment, net
51,232
45,624
Operating lease right-of-use assets
79,475
85,867
Goodwill and intangible assets, net
110,228
110,103
Deferred tax assets
1,624,944
1,602,539
Other assets
14,559
13,820
Total assets
$
5,282,696
$
5,342,660
LIABILITIES AND STOCKHOLDERS’
EQUITY
Current liabilities:
Accounts payable
$
96,691
$
84,026
Accrued expenses and other current
liabilities
307,708
314,107
Total current liabilities
404,399
398,133
Operating lease liabilities
143,956
151,364
Other liabilities
45,872
42,009
Total liabilities
594,227
591,506
Commitments and contingencies
Stockholders’ equity:
Class A common stock, $0.00001 par value,
6,666,667 shares authorized, 593,694 and 593,462 shares issued and
outstanding as of March 31, 2025 and December 31, 2024,
respectively; Class B common stock, $0.00001 par value, 1,333,333
shares authorized, 82,494 and 82,471 shares issued and outstanding
as of March 31, 2025 and December 31, 2024, respectively
7
7
Additional paid-in capital
4,966,164
5,039,439
Accumulated other comprehensive income
(loss)
1,538
(130
)
Accumulated deficit
(279,240
)
(288,162
)
Total stockholders’ equity
4,688,469
4,751,154
Total liabilities and stockholders’
equity
$
5,282,696
$
5,342,660
PINTEREST, INC.
CONDENSED CONSOLIDATED
STATEMENTS OF OPERATIONS
(in thousands, except per share
amounts)
(unaudited)
Three Months Ended March
31,
2025
2024
Revenue
$
854,988
$
739,983
Costs and expenses:
Cost of revenue
199,270
181,091
Research and development
331,665
280,275
Sales and marketing
253,920
226,289
General and administrative
105,610
106,744
Total costs and expenses
890,465
794,399
Loss from operations
(35,477
)
(54,416
)
Interest income (expense), net
27,293
31,266
Other income (expense), net
4,519
(4,526
)
Loss before benefit from income taxes
(3,665
)
(27,676
)
Benefit from income taxes
(12,587
)
(2,864
)
Net income (loss)
$
8,922
$
(24,812
)
Net income (loss) per share:
Basic
$
0.01
$
(0.04
)
Diluted
$
0.01
$
(0.04
)
Weighted-average shares used in computing
net income (loss) per share:
Basic
676,523
678,819
Diluted
689,358
678,819
PINTEREST, INC.
CONDENSED CONSOLIDATED
STATEMENTS OF CASH FLOWS
(in thousands)
(unaudited)
Three Months Ended March
31,
2025
2024
Operating activities
Net income (loss)
$
8,922
$
(24,812
)
Adjustments to reconcile net income (loss)
to net cash provided by operating activities:
Depreciation and amortization
5,848
4,861
Share-based compensation
187,426
162,473
Deferred income taxes
(22,074
)
330
Net amortization of investment premium and
discount
(5,408
)
(6,788
)
Other
760
(2,690
)
Changes in assets and liabilities:
Accounts receivable
185,081
201,188
Prepaid expenses and other assets
961
(10,615
)
Operating lease right-of-use assets
7,222
8,727
Accounts payable
13,036
4,639
Accrued expenses and other liabilities
(10,402
)
29,728
Operating lease liabilities
(7,666
)
(10,895
)
Net cash provided by operating
activities
363,706
356,146
Investing activities
Purchases of property and equipment
(7,289
)
(12,113
)
Purchases of marketable securities
(415,336
)
(336,522
)
Sales of marketable securities
2,350
2,999
Maturities of marketable securities
432,224
342,517
Net cash provided by (used in) investing
activities
11,949
(3,119
)
Financing activities
Proceeds from exercise of stock options,
net
8,053
16,756
Repurchases of Class A common stock
(175,000
)
—
Shares repurchased for tax withholdings on
release of restricted stock units and restricted stock awards
(93,754
)
(99,708
)
Net cash used in financing activities
(260,701
)
(82,952
)
Effect of exchange rate changes on cash,
cash equivalents and restricted cash
902
(709
)
Net increase in cash, cash equivalents and
restricted cash
115,856
269,366
Cash, cash equivalents and restricted
cash, beginning of period
1,141,221
1,368,532
Cash, cash equivalents and restricted
cash, end of period
$
1,257,077
$
1,637,898
PINTEREST, INC.
RECONCILIATION OF GAAP TO
NON-GAAP FINANCIAL RESULTS
(in thousands)
(unaudited)
Three Months Ended March
31,
2025
2024
Share-based compensation by
function:
Cost of revenue
$
4,072
$
2,948
Research and development
119,482
102,355
Sales and marketing
30,331
24,989
General and administrative
33,541
32,181
Total share-based compensation
$
187,426
$
162,473
Payroll tax expense related to
share-based compensation by function:
Cost of revenue
$
304
$
269
Research and development
9,592
9,015
Sales and marketing
2,214
2,069
General and administrative
1,742
1,818
Total payroll tax expense related to
share-based compensation(1)
$
13,852
$
13,171
Amortization of acquired intangible
assets by function:
Cost of revenue
$
1,508
$
1,508
Sales and marketing
135
135
General and administrative
197
197
Total amortization of acquired intangible
assets
$
1,840
$
1,840
Reconciliation of total costs and
expenses to non-GAAP costs and expenses:
Total costs and expenses
$
890,465
$
794,399
Share-based compensation
(187,426
)
(162,473
)
Payroll tax expense related to share-based
compensation(1)
(13,852
)
(13,171
)
Amortization of acquired intangible
assets
(1,840
)
(1,840
)
Total non-GAAP costs and expenses
$
687,347
$
616,915
Reconciliation of net income (loss) to
Adjusted EBITDA:
Net income (loss)
$
8,922
$
(24,812
)
Depreciation and amortization
5,848
4,861
Share-based compensation
187,426
162,473
Payroll tax expense related to share-based
compensation(1)
13,852
13,171
Interest (income) expense, net
(27,293
)
(31,266
)
Other (income) expense, net
(4,519
)
4,526
Benefit from income taxes
(12,587
)
(2,864
)
Adjusted EBITDA
$
171,649
$
126,089
PINTEREST, INC.
RECONCILIATION OF GAAP TO
NON-GAAP FINANCIAL RESULTS
(in thousands, except per share
amounts)
(unaudited)
Three Months Ended March
31,
2025
2024
Reconciliation of net income (loss) to
non-GAAP net income:
Net income (loss)
$
8,922
$
(24,812
)
Share-based compensation
187,426
162,473
Payroll tax expense related to share-based
compensation(1)
13,852
13,171
Amortization of acquired intangible
assets
1,840
1,840
Income tax effects and tax
adjustments(2)
(52,478
)
(32,826
)
Non-GAAP net income
$
159,562
$
119,846
Basic weighted-average shares used in
computing net income (loss) per share
676,523
678,819
Weighted-average dilutive
securities(3)
12,835
22,758
Diluted weighted-average shares used in
computing non-GAAP net income per share
689,358
701,577
Non-GAAP net income per share
$
0.23
$
0.17
Reconciliation of free cash
flow:
Net cash provided by operating
activities
$
363,706
$
356,146
Less:
Purchases of property and equipment
(7,289
)
(12,113
)
Free cash flow
$
356,417
$
344,033
_____________________________
(1)
We began excluding payroll tax expense
related to share-based compensation from Adjusted EBITDA and
non-GAAP net income in the fourth quarter of 2024 because these
taxes are variable due to our stock price and other factors outside
our control and therefore are not reflective of our ongoing
business operations or the underlying trends in our business.
Accordingly, although payroll tax expense related to share-based
compensation is a cash expense that we will continue to incur in
the future, we believe excluding this expense provides investors
with a better understanding of the performance of our core business
and serves as a tool for investors to use in comparing our core
business operating results over multiple periods with other
companies in our industry. Prior period amounts have been restated
to conform to this presentation.
(2)
Includes the income tax effect of our
non-GAAP adjustments using a long-term projected tax rate of 20%
and other tax adjustments. Prior period amounts have been restated
to conform to this presentation.
(3)
Gives effect to potential common stock
instruments such as stock options, unvested restricted stock units
and unvested restricted stock awards.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20250508897072/en/
Press: Tessa Chen press@pinterest.com Investor relations: Andrew
Somberg ir@pinterest.com
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