- Alternative assets are more important than ever to family
offices, making up 42% of their portfolios, up from 39% from
BlackRock’s previous survey.
BlackRock today launched its 2025 Global Family Office
Survey, which revealed that current geopolitical uncertainty is
the most important issue for family offices (84%) and is a critical
factor in their capital allocation decisions.
The survey results also showed that concern around disruptions
to trade and the increasing fragmentation in geopolitics turned
overall sentiment negative for the first time since the survey
began in 2020.
Armando Senra, Head of the Americas Institutional Business
for BlackRock, said, “Family offices, globally, entered
2025 with caution - a stance expected to continue through 2026 - as
geopolitical tensions, policy shifts, and market fragmentation
weigh on sentiment. With 60% of family offices pessimistic about
the global outlook, confidence has been further shaken by new U.S.
tariffs. Family offices are now prioritizing diversification,
liquidity, and structural reassessment of risk as they build
resilience in their investment portfolios.”
While there is a pervasive sense that we are witnessing a
fundamental rewriting of the rules that have long shaped markets,
many family offices are hopeful that the negative implications to
the global economy will be limited.
Family offices are in risk-management mode, with more than
two-thirds (68%) focused on increasing diversification, and nearly
half (47%) increasing their use of a variety of sources of return,
including illiquid alternatives, ex-US equities, liquid
alternatives, and cash.
The survey further revealed that:
Allocations to private credit and infrastructure are on the
rise
Alternative assets are more important than ever to family
offices, making up 42% of their portfolios, up from 39% in our
2022-2023 survey1. Looking ahead, private credit and infrastructure
are the most-favored alternative assets. Nearly one-third (32%) of
family offices intend to increase their allocations to private
credit (32%) and infrastructure (30%) in 2025-2026, with
allocations to private credit marking the highest figure for any
alternative asset class. When it comes to choosing a particular
strategy within private credit, respondents have a clear preference
for special situations/opportunistic and direct lending.
Infrastructure is gaining strong momentum with family offices,
with three-quarters (75%) of respondents feeling positive about the
prospects for the asset class. Family offices are particularly
attracted to infrastructure’s ability to generate stable cash
flows, its role as a portfolio diversifier and its perceived
resilience.
Over the following year, respondents intend to increase their
infrastructure allocations to both opportunistic (54%) and
value-add strategies (51%) driven by a combination of higher return
potential, tailwinds and flexibility — qualities that are
increasingly important in today’s volatile market environment.
Lili Forouraghi, Head of Family Office, Healthcare, Endowment
and Foundations for BlackRock in the U.S., said, “The sustained
demand and interest in private credit and infrastructure from
family offices is a testament to the illiquidity premia and
differentiated return opportunity in the current investment
landscape. Access to opportunities and the right strategies
continue to rise in importance as these asset classes evolve from
niche strategies to the cornerstone of client portfolios.”
Seeking collaboration and closer partnerships
To complement their in-house talent, many family offices are
seeking to collaborate with external partners, especially when it
comes to private markets. More than half of respondents noted gaps
in their internal expertise around reporting (57%), deal-sourcing
(63%), and private-market analytics (75%). Around one-quarter (22%)
of family offices have used an Outsourced Chief Investment Officer
(OCIO) or would consider doing so, and many look to third-party
partners for expertise in both investments and technology.
Mireille Abujawdeh, Head of Family Offices, Endowments, and
Foundations for BlackRock in EMEA, said, “As family offices
navigate increasing complexity across investment strategies, risk
management and private markets, they are turning to select partners
who can deliver more than just products. They need tailored
solutions, data driven insights, deal sourcing and due diligence
support, particularly in private markets where over half of
respondents recognise gaps in internal expertise."
Open to AI, but there are barriers to adoption
A strong majority of family offices indicated that they would
consider using AI for a variety of tasks from risk management to
cash-flow modeling. However, there are technical and organizational
barriers to greater adoption. Currently, family offices are far
more likely to invest in tech firms building AI solutions (45%), or
in investment opportunities that they believe will benefit from the
growth in AI (51%), than they are to deploy AI tech internally to
improve the investing process (33%).
About the BlackRock Family Office Survey
BlackRock partnered with Illuminas to conduct a research survey
of family offices between 17 March and 19 May 2025, we spoke to 175
single-family offices that collectively oversee assets of more than
US $320 billion, via a combination of surveys and a series of
in-depth interviews with chief investment officers (CIOs) and key
decision-makers at family offices around the world.
This material is for distribution to Professional Clients (as
defined by the Financial Conduct Authority or MiFID Rules) and
qualified investors only and should not be relied upon by any other
persons.
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1 Published 25 May 2023
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version on businesswire.com: https://www.businesswire.com/news/home/20250616090192/en/
Americas Reem Jazar reem.jazar@blackrock.com (+1) 646 357
6135
EMEA Emma Philips emma.phillips@blackrock.com (+44) 20
7743 2922
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