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Sofia, Bulgaria, May 21st, 2025, Chainwire

AdEx, a developer of UX-focused Web3 infrastructure products, unveiled the AURA Demo, a visual preview of its AI agent for onchain activity analysis. Designed to deliver smart, real-time insights and automated execution, AURA tracks Ethereum and Layer 2 activity, including transactions, app interactions, risk profiles, and fund movements, to recommend profitable next steps and execute automated actions.

The AURA demo is now live and available to explore here. This release is the first public step in the AURA rollout roadmap and toward AdEx’s 2025 vision of expanding to a broader ecosystem of intelligent tools.

“AURA shows that the next evolution of Web3 is centered around automation, personalization, and usability,” said Ivo Georgiev, CEO of AdEx. “The demo is the first tangible glimpse of what’s to come—an AI agent that not only helps users understand Web3 and grow their portfolio, but soon, act on opportunities automatically.”

Using onchain data, AI models, and portfolio insights, AURA generates actionable recommendations tailored to each user’s behavior and risk tolerance. Integrating seamlessly into Web3 wallets and dApps, AURA eliminates the need for prompts or manual queries—users input their wallet address, and the system automatically begins to analyze onchain data and recommends personalized actions.

With the demo, users can experience a preview version of this functionality: portfolio analysis and strategy suggestions based on real-time data. Automated execution and full LLM intelligence are still under development and will be rolled out in the near future.

AURA’s AI agent is purpose-built for Web3, not relying on user prompts, but rather analyzes users' complete onchain history to access their risk profile and develop personalized strategies in real time. It aggregates data from multiple sources, including Web3 APIs and live market trends, to offer relevant suggestions. AURA can execute these strategies autonomously through secure smart contracts and account abstraction. The agent has the ability to execute actions like claiming uncollected airdrops, rebalancing a portfolio, or securing a spot in an exclusive NFT mint. 

AURA also functions as a plug-and-play intelligence layer for Web3 apps and wallets. Through API integration, builders enhance their platforms with smarter UI recommendations, automated DeFi strategies, proactive alerts, and seamless cross-chain actions. This makes AURA a core framework for intuitive, responsive, and intelligent user experiences across the entire Web3 ecosystem.

AdEx is minting 420 soulbound NFTs to early testers of AURA. These non-transferable tokens will be issued to the wallet addresses submitted for demo analysis and will serve as keys to unlock premium features, early access, and exclusive rewards as AURA evolves. AdEx’s own native token ADX also gains expanded utility through a new staking model that powers governance, rewards, and protocol security.

AdEx’s 2025 full roadmap for AURA is available here.

About AdEx:

AdEx was founded in 2017 with a mission to transform digital advertising through blockchain technology. Since then, it has grown into a dynamic ecosystem, expanding its product lineup with innovative tools like AdEx AURA — a personal AI agent framework designed to simplify and enhance the Web3 experience. AURA monitors the market, recommends tailored opportunities, and can even take action on the user's behalf — all based on their onchain activity and risk profile. Whether it’s identifying the best lending protocols, maximizing DeFi yield, claiming airdrops, or minting NFTs, AURA handles the complexity so the user doesn’t have to.

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