Amazon Aggregator' Thrasio Tops $3.4 Billion of Funding With Silver Lake-Led Round
25 Outubro 2021 - 2:51PM
Dow Jones News
By Josh Beckerman
Thrasio, an "Amazon aggregator" that has completed more than 150
acquisitions, reported the initial closing of more than $1 billion
in Series D financing led by Silver Lake, increasing total funding
to more than $3.4 billion.
The funding also includes Advent International, which remains
Thrasio's largest shareholder, as well as Upper 90, Oaktree Capital
Management, PEAK6 Investments and Corner Capital.
Thrasio products include Angry Orange pet deodorizers and stain
removers and SafeRest mattress protectors.
Investors quoted in Thrasio's press releases call it "the
largest ecommerce aggregator globally" and say it "created the
Amazon aggregator category," but a potentially more notable sign of
its importance is how often it's mentioned by other companies.
Nebula Brands said in July that it was joining the "race" with
Thrasio, and in September, Nebula led its own press release with a
discussion of Thrasio's financing and called itself "China's
Thrasio."
In September, shares of hemp, health and wellness company Grove
Inc. surged after the company said it was launching an Amazon
aggregation division. Grove quoted comments from research firm
Marketplace Pulse about a "breakout year" for Amazon aggregation in
2020 that included "Thrasio raising hundreds of millions of
dollars."
Write to Josh Beckerman at josh.beckerman@wsj.com
(END) Dow Jones Newswires
October 25, 2021 13:36 ET (17:36 GMT)
Copyright (c) 2021 Dow Jones & Company, Inc.
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