Activision Blizzard Unit King to Buy AI Firm Peltarion
13 Junho 2022 - 10:04AM
Dow Jones News
By Will Feuer
Activision Blizzard Inc.-owned mobile game developer King said
it is buying artificial intelligence software company
Peltarion.
The deal will accelerate the use of AI and machine-learning
technology in King's game platform, which the company said is a key
area of strategic direction. King is the developer behind the Candy
Crush franchise and other mobile games.
"The scale and reach of King, with iconic franchises like Candy
Crush Saga, is a great match for our technology," Peltarion Chief
Executive Luka Crnkovic-Friis said. "The opportunities with AI seem
to be endless, and we cannot wait to unlock the potential of
working together."
The companies didn't disclose the financial terms of the deal,
which comes as Activision waits for its deal to be bought by
Microsoft Corp. for some $75 billion to close.
Write to Will Feuer at Will.Feuer@wsj.com
(END) Dow Jones Newswires
June 13, 2022 08:49 ET (12:49 GMT)
Copyright (c) 2022 Dow Jones & Company, Inc.
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