Lifeway Foods Announces Expansion into French Market
01 Julho 2021 - 3:45PM
Lifeway Foods, Inc. (Nasdaq: LWAY) (“Lifeway” or “the Company”),
the leading U.S. manufacturer of kefir and fermented probiotic
products, announced today the brand’s first expansion of kefir
distribution into the French market with a listing at Costco
France. The initial offering of 250ml mango Lifeway Kefir bottles
is now shipping and available on shelves.
“Fermented dairy foods such as kefir have been a staple of the
French diet for generations,” said Lifeway CEO Julie Smolyansky.
“We are pleased to introduce the U.S. kefir leader, Lifeway, to
this sophisticated marketplace. Costco is known as an innovative
retailer with loyal shoppers who count on finding the highest
quality assortment in each category, so I’m confident that we’re
positioned to replicate U.S. success with our global expansion
goals.”
According to Fortune Business Insights, the global kefir market
is expected to hit $1.23 billion USD by 2027. To support the
marketing efforts in the French market, Lifeway has
launched @LifewayKefirFrance on Instagram with updates,
recipes and more.
About Lifeway FoodsLifeway Foods, Inc.,
which has been recognized as one of Forbes' Best Small Companies,
is America's leading supplier of the probiotic, fermented beverage
known as kefir. In addition to its line of drinkable kefir, the
company also produces cheese and a ProBugs line for kids. Lifeway's
tart and tangy fermented dairy products are now sold across the
United States, Mexico, Ireland, France and the United
Kingdom. Learn how Lifeway is good for more than just you
at lifewayfoods.com.
Forward-Looking Statements All statements
in this release (and oral statements made regarding the subjects of
this release) contains “forward-looking statements” as defined in
the Private Securities Litigation Reform Act of 1995 regarding,
among other things, future operating and financial performance,
product development, market position, business strategy and
objectives. These statements use words, and variations of words,
such as “expect,” “vision,” “will,” “predict,” “grow,” and “trend.”
Other examples of forward looking statements may include, but are
not limited to, (i) statements of Company plans and objectives,
including the introduction of new products, or estimates or
predictions of actions by customers or suppliers, (ii) statements
of future economic performance, and (III) statements of assumptions
underlying other statements and statements about Lifeway or its
business. You are cautioned not to rely on these forward-looking
statements. These statements are based on current expectations of
future events and thus are inherently subject to uncertainty. If
underlying assumptions prove inaccurate or known or unknown risks
or uncertainties materialize, actual results could vary materially
from Lifeway’s expectations and projections. These risks,
uncertainties, and other factors include: price competition; the
decisions of customers or consumers; the actions of competitors;
changes in the pricing of commodities; the effects of government
regulation; possible delays in the introduction of new products;
and customer acceptance of products and services. A further list
and description of these risks, uncertainties, and other factors
can be found in Lifeway’s Annual Report on Form 10-K for the fiscal
year ended December 31, 2020, and the Company’s subsequent filings
with the SEC. Copies of these filings are available online at
https://www.sec.gov, http://lifewaykefir.com/investor-relations/,
or on request from Lifeway. Information in this release is as of
the dates and time periods indicated herein, and Lifeway does not
undertake to update any of the information contained in these
materials, except as required by law. Accordingly, YOU SHOULD NOT
RELY ON THE ACCURACY OF ANY OF THE STATEMENTS OR OTHER INFORMATION
CONTAINED IN ANY ARCHIVED PRESS RELEASE.
Company Contact:Derek Miller847-967-1010DerekM@Lifeway.net
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/36904899-68cf-4e1b-8288-2ec8f4330fa9
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