Bimbo Bakeries USA joins Walmart for its Tenth Annual “Fight Hunger. Spark Change.” Campaign
06 Abril 2023 - 11:57AM
Bimbo Bakeries USA, Inc. is teaming up with Walmart for its 2023
“Fight Hunger. Spark Change.” campaign. Now in its tenth year, the
campaign works with local Feeding America® food banks to help
secure meals for those facing food insecurity.
Each day one in eight Americans faces hunger and food
insecurity, a problem affecting every community in the country. To
help combat this issue, Walmart is working with national brands and
organizations to benefit all 200 Feeding America member food
banks.
From April 10, 2023, until May 8, 2023, Bimbo Bakeries USA will
donate to Feeding America for each purchase of participating Bimbo
Bakeries USA bread and breakfast products at Walmart from Sara Lee®
and Nature’s Harvest® Brands. One dollar helps secure at least 10
meals for local member food banks through Feeding America.
Eligible products include Sara Lee® Classic Wheat, Sara Lee®
Honey Wheat, Sara Lee® Whole Grain White and Sara Lee® Butter
Bread; Nature’s Harvest Honey Wheat, Nature’s Harvest Butter Wheat,
Nature’s Harvest® 100% Whole Wheat, Nature’s Harvest® Healthy
Habits Light Multigrain, Nature’s Harvest® Healthy Habits Smooth
Wheat and Nature’s Harvest® Healthy Habits White made with Whole
Grain.
“We are proud to be working with Walmart and Feeding America for
our second year in support of the ‘Fight Hunger. Spark Change.’
Campaign,” said Jeff Hendrix, Vice President of Sales at Bimbo
Bakeries USA. “Bimbo Bakeries USA recognizes the importance of
ending hunger and is dedicated to giving back to the communities
where we live and work, and we are thrilled to once again align
with Walmart and Feeding America to support those goals.”
Bimbo Bakeries USA’s participation in this year’s campaign
continues the longstanding relationship between the Company and
Feeding America. As a Feeding America Leadership Partner, Bimbo
Bakeries USA donates approximately 20 million pounds of food
annually to local food banks nationwide.
For more information, visit www.walmart.com/FightHunger.
Disclaimer*For each purchase of participating Sara Lee® and
Nature’s Harvest® products at Walmart® from 4/10/23 to 5/08/23,
Bimbo Bakeries USA, Inc. will donate the monetary equivalent of at
least 1 meal ($0.10) to Feeding America®. Guaranteed minimum
donation of $25,000. Maximum donation of $50,000. $1 helps provide
at least 10 meals secured by Feeding America® on behalf of local
member food banks. Visit Walmart.com/FightHunger for details.
About Bimbo Bakeries USABimbo Bakeries USA
(BBU) is a leader in the baking industry, known for its category
leading brands, innovative products, freshness and quality. Our
team of 20,000 U.S. associates operates more than 50 manufacturing
locations in the United States. Over 11,000 distribution routes
deliver our leading brands such as Arnold®, Artesano®, Ball Park®,
Bimbo®, Boboli®, Brownberry®, Entenmann's®, Little Bites®,
Marinela®, Mrs Bairds®, Oroweat®, Sara Lee®, Stroehmann®, and
Thomas'®. Bimbo Bakeries USA is owned by Mexico's Grupo Bimbo,
S.A.B de C.V., the world's largest baking company with operations
in 34 countries.
About WalmartWalmart Inc. (NYSE: WMT) helps
people around the world save money and live better — anytime and
anywhere — in retail stores, online, and through their mobile
devices. Each week, approximately 230 million customers and members
visit more than 10,500 stores and clubs under 46 banners in 24
countries and eCommerce websites. With fiscal year 2022 revenue of
$573 billion, Walmart employs approximately 2.3 million associates
worldwide. Walmart continues to be a leader in sustainability,
corporate philanthropy and employment opportunity. Additional
information about Walmart can be found by
visiting corporate.walmart.com, on Facebook
at facebook.com/walmart and on Twitter
at twitter.com/walmart.
About Feeding America Feeding America® is the
largest hunger-relief organization in the United States. Through a
network of more than 200 food banks, 21 statewide food bank
associations, and over 60,000 partner agencies, food pantries and
meal programs, we helped provide 6.6 billion meals to tens of
millions of people in need last year. Feeding America also supports
programs that prevent food waste and improve food security among
the people we serve; brings attention to the social and systemic
barriers that contribute to food insecurity in our nation; and
advocates for legislation that protects people from going hungry.
Visit www.feedingamerica.org, find us on Facebook or
follow us on Twitter.
CONTACT: Annie
SpeerAnnie.Speer@BuchananPR.com610.228.0832
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