ATLANTA, Nov. 16, 2020 /PRNewswire/ -- LexisNexis®
Risk Solutions today announced the availability of LexisNexis®
Emailage®, a powerful fraud risk scoring solution fueled by email
intelligence to help companies balance a seamless user experience
with robust fraud detection and prevention capabilities. This
solution helps solve both of these challenges by allowing
organizations to confidently assess risk, approve transactions
faster and more effectively outsmart quickly changing fraud tactics
within digital transactions.
LexisNexis Emailage reimagines fraud detection by using email
intelligence as a core risk identifier. Email is a unique global
identifier that unlocks digital engagement and transactions in
every industry because it is one of the most commonly used
components of an online transaction. Email is rich with transaction
history and difficult to change because it links to an individual's
online accounts.
"Consumers want to connect through an increasing number of
channels and they expect a consistent, frictionless experience each
time. However, businesses are often pulled between the tensions of
deterring fraud and trying to deliver the best user experience,"
said Kimberly Sutherland, vice
president of fraud and identity strategy at LexisNexis Risk
Solutions. "We believe it's possible to do both.
LexisNexis Emailage is a proven risk assessment tool utilizing
the user's email address at the core. Businesses receive the
benefits of real-time global email risk intelligence for true
consumer insights delivered via a continual feedback loop. This
yields a rapidly growing force working together to outsmart
fraudsters."
Fueled by continuously updating global digital insights, the
LexisNexis Risk Solutions global network gives companies risk
decision confidence that is always improving. With billions of
digital identifiers in the network, LexisNexis Emailage brings
together physical and digital risk signals to create a holistic
view of the consumer risk associated with a transaction.
LexisNexis Emailage can be part of a comprehensive fraud and
identity program that:
- Identifies and prevents online transaction fraud
- Gauges the risk associated with a consumer's email address
through an email risk score
- Increases top-line revenue by auto-approving more legitimate
consumers
- Helps users make confident, efficient manual review
decisions
- Works with other solutions from LexisNexis Risk Solutions to
supplement overall risk management
In February 2020, LexisNexis Risk
Solutions acquired Emailage, a fraud prevention and risk management
solutions provider. Now fully integrated into the Business Services
group of LexisNexis Risk Solutions, LexisNexis Emailage uses a
patented, proprietary analytic approach to reimagine fraud
detection.
Attend a session on LexisNexis Emailage at the Digital Identity
Summit on November 19, 2020 at
11:00am ET to learn how powerful data
and advanced analytics combined with Emailage's multi-faceted
predictive solutions detects and blocks complex fraud in near real
time while minimizing friction for trusted customers.
About LexisNexis Risk Solutions
LexisNexis® Risk Solutions harnesses the power of data and advanced
analytics to provide insights that help businesses and governmental
entities reduce risk and improve decisions to benefit people around
the globe. We provide data and technology solutions for a wide
range of industries including insurance, financial services,
healthcare and government. Headquartered in metro Atlanta, Georgia, we have offices throughout
the world and are part of RELX (LSE: REL/NYSE: RELX), a global
provider of information-based analytics and decision tools for
professional and business customers across industries. For more
information, please visit www.risk.lexisnexis.com and
www.relx.com.
Media Contact:
Marcy
Theobald
1.678.232.0948
Marcy.Theobald@lexisnexisrisk.com
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SOURCE LexisNexis Risk Solutions