KNOXVILLE, Tenn., Nov. 25, 2020 /PRNewswire-PRWeb/ -- BigOven
Kitchen, located in their newly renovated space in downtown
Knoxville, features a
state-of-the-art studio kitchen with smart appliances, dining room,
bar, and lounge. Outfitted with professional-grade video and audio
equipment for high-end video production, BigOven Kitchen will enter
the world of food content creation and trend experimentation in
order to make food adventures at home more approachable through
entertainment. BigOven Kitchen's intent is to provide unique and
creative opportunities for audiences to gather around food and to
capture memories.
Steve Siopsis, CEO of Aisle
Ahead, the company behind BigOven, said in a news release: "At
Aisle Ahead, we have been providing ecommerce solutions to grocers
and brands for years while trying to understand and solve the
obstacles consumers face when trying to decide what to eat. We have
found that technology can provide answers to the shopper's grocery
journey -- from the convenience of curbside pickup-and-delivery to
personalization through machine learning. But, content is needed to
help make decisions. Through BigOven, we have been distributing
food content, but are now excited to enter the content creator
space to apply all the things we have learnt over the years.
Considering how technology is also changing how we cook, with smart
appliances entering the kitchen, we needed a space that would let
us experiment, see what makes sense and really helps. The
possibilities are endless with our new studio kitchen."
In addition to unveiling their new studio space, BigOven will
release a series of video recipes and accompanying blogs across
their websites, app, and social media platforms. BigOven, as a
recipe-sharing social media network, has been dedicated, from its
inception, to bringing people the love of food in a palatable
format. Their videos are no exception. Striking a grounded balance
of being both approachable, yet cinematic, each video delivers
recipes that are at once simple, yet artful. In other words:
"Cooking, Simplified." As BigOven expands into the media of video,
companies and viewers can also expect future projects to include
adventures in live-streaming, specialty segments, and so much more.
Jordan Kooijman, Director of
Marketing at Aisle Ahead, adds: "BigOven has been in the food
content sphere for over ten years, and we bring a wealth of
experience to help create content that people want to engage
with."
While the BigOven Kitchen studio is best experienced in-person,
you are invited to reach out at kitchen@bigoven.com to explore the
space and to discuss how to partner with BigOven Kitchen on future
culinary collaborations.
About Aisle Ahead:
As an enterprise technology partner, Aisle Ahead is the first to
provide grocery retailers with an e-commerce, in-store shopping,
and food content platform that is completely customized per
retailer as if everything is built in-house. Their mission is to
empower retailers to compete, differentiate, and maintain direct
customer relationships. The platform cultivates consumer
connections and empowers the grocery shopping experience by
understanding each shopper and their intent -- whether it is
planning a shopping trip, ordering online, or just looking for meal
inspiration.
Its direct consumer channel, BigOven, is an award-winning social
media network for home cooks that is also a food content management
and distribution platform. Through open commercial APIs, it can
reach any endpoint -- from voice assistants and the smart kitchen
to brand websites and complex grocery digital commerce
experiences.
Aisle Ahead's service, BigOven Build, enables grocers, brands,
and smart kitchen manufacturers to connect with consumers like
never before and influence decisions uniquely through content in a
rapidly changing world of grocery and shopper expectations.
Media Contact
Jordan D Kooijman, Aisle Ahead, Inc., +1 8655248888 Ext: 858,
jordan@aisleahead.com
Jordan Kooijman,
kitchen@bigoven.com
Twitter
SOURCE Aisle Ahead, Inc.