TAMPA, Fla., Feb. 23, 2022 /PRNewswire/ - Primo Water
Corporation (NYSE: PRMW) (TSX: PRMW) (the "Company" or "Primo"), a
leading provider of sustainable drinking water solutions
in North America and Europe, today announced that
Shayron Barnes-Selby, Chief
Diversity & Inclusion Officer, has been selected to receive
this year's prestigious Berkeley Springs International Water
Tasting Lifetime Achievement Award on February 25, 2022.
Ms. Barnes-Selby is a long-standing leader at Primo and
throughout the bottled water industry, and a tireless advocate for
inspiring healthier lives through better quality water. As the
former VP of Government Affairs and Environmental, Social and
Governance (ESG) at Primo, Ms. Barnes-Selby led efforts to improve
environmental sustainability through responsible water stewardship.
Ms. Barnes-Selby's efforts provided a path to Primo's Carbon
Neutral certification in the U.S. in 2020, along with recent
Alliance for Water Stewardship certifications in 2020 and 2021 for
four of Primo's spring water sources in the U.S. Additionally, Ms.
Barnes-Selby has promoted the interests of Primo with regulators
and legislators at the state and federal levels to ensure
compliance with all applicable bottled water regulations. Ms.
Barnes-Selby currently serves as Primo's Chief Diversity &
Inclusion Officer and continues to lay the framework for dynamic
Diversity, Equity & Inclusion programs at the Company.
Along with her impressive contributions at Primo, Ms.
Barnes-Selby has been a fixture at the International Bottled Water
Association (IBWA). She regularly meets with elected officials on
behalf of the IBWA to educate them about bottled water industry
issues, and currently serves as an IBWA Executive Committee and
Board Member, addressing industry issues at the federal, state, and
local levels. By serving on numerous IBWA committees, task forces,
and working groups, Ms. Barnes-Selby has left a positive impact on
the national and global conversation about the larger public policy
issues important to the water industry. The Lifetime Achievement
Award is just the latest of Ms. Barnes-Selby's water industry
recognitions. In 2006, she was awarded the IBWA Directors' Award
for her advocacy efforts and commitment to the bottled water
industry. In 2016, she was elected to serve as IBWA chairwoman,
becoming the second woman to hold this position in the trade
association's 60+ year history. In honor of her efforts, the IBWA
Advocacy Award "The Selby" is named after her. The Selby is awarded
to recognize an individual or organization whose advocacy efforts
have had a positive impact on the national/global conversation and
larger public policy issues important to the bottled water
industry. In 2018, Ms. Barnes-Selby was inducted into the IBWA Hall
of Fame during the IBWA annual business conference and trade
show.
ABOUT PRIMO WATER CORPORATION
Primo Water Corporation is a leading pure-play water solutions
provider in North America and
Europe and generates approximately
$2.1 billion in annual revenue. Primo
operates largely under a recurring razor/razorblade revenue model.
The razor in Primo's revenue model is its industry leading line-up
of sleek and innovative water dispensers, which are sold through
major retailers and online at various price points or leased to
customers. The dispensers help increase household penetration which
drives recurring purchases of Primo's razorblade offering. Primo's
razorblade offering is comprised of Water Direct, Water Exchange,
and Water Refill. Through its market leading Water Direct business,
Primo delivers sustainable hydration solutions across its
22-country footprint direct to the customer's door, whether at home
or to commercial businesses. Through its market leading Water
Exchange and Water Refill businesses, Primo offers pre-filled and
reusable containers at over 13,000 locations and water refill units
at approximately 22,000 locations, respectively. Primo also offers
water filtration units across its 22-country footprint representing
a top five position.
Primo's water solutions expand consumer access to purified,
spring and mineral water to promote a healthier, more sustainable
lifestyle while simultaneously reducing plastic waste and
pollution. Primo is committed to its water stewardship standards
and is proud to partner with the International Bottled Water
Association (IBWA) in North
America as well as with Watercoolers Europe (WE), which
ensure strict adherence to safety, quality, sanitation and
regulatory standards for the benefit of consumer protection.
Primo is headquartered in Tampa,
Florida (USA). For more information, visit
www.primowatercorp.com.
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SOURCE Primo Water Corporation