ROUND
ROCK, Texas, April 21,
2022 /PRNewswire/ --
News summary
- Dell Validated Design for Retail Edge helps retailers simplify
edge infrastructure and launch new applications to deliver better
customer experiences
- Dell Technologies Customer Solution Centers Innovation Labs
help customers collaborate on custom proof-of-concept solutions for
fast and simple edge deployments
- Enterprise SONiC Distribution by Dell Technologies 4.0, an
open-sourced-based network operating system, extends across data
centers to the edge for better management and visibility
Full story
Dell Technologies (NYSE: DELL)
announces the expansion of its edge solutions to help retailers
quickly generate more value and deliver enhanced customer
experiences from data generated in retail locations.
From grocery merchandising and curbside pickup to frictionless
checkout and loss prevention, retailers have embraced edge
technologies to keep pace with industry demands and create better
customer experiences. A recent study conducted by 451
Research, part of S&P Global Market Intelligence, and
commissioned by Dell found this growth will continue with 77% of
retailers expecting to increase edge deployments significantly in
the next two years1. However, without a holistic
approach, new technologies across wide geographies and locations
can lead to complex and siloed solutions that drive up a retailer's
IT management cost.
"Retailers are increasingly relying on IT technologies and data
at the edge to offer more personalized and intelligent customer
experiences that drive better business outcomes, dramatically
accelerating the need for retailers to bring together siloed
technologies," said Gil Shneorson,
senior vice president of edge solutions, Dell Technologies. "We're
helping retailers easily consolidate these technologies so they can
analyze data where it's created, make faster decisions and deliver
positive experiences for in-store shoppers and employees."
New capabilities from Dell bring together edge technologies, so
retailers can easily manage and scale their infrastructure from
data centers to the edge, and launch in-store and digital AI
applications from partners to deliver better in-store
experiences.
Simplify the retail edge to improve in-store
experiences
The Dell Validated Design for Retail Edge simplifies and
consolidates edge retail infrastructure and applications onto a
single infrastructure stack for efficient deployment, management
and support. With VMware Edge Compute Stack integration, the
solution provides retailers a single management view of edge IT
across all retail locations to track system health, build and
manage applications at the edge and help securely scale to
additional sites. By working with Deep North and its intelligent
video analytics platform, the solution supports AI-based
applications that help retailers use data insights to improve
in-store shopping experiences such as optimizing product placement,
preventing product loss, tracking inventory, helping shoppers avoid
long checkout lines and diverting employees to where they can be of
most assistance in a store.
"We are excited that Deep North's real-time video analytics
platform supports the Dell Validated Design for Retail Edge," said
Rohan Sanil, CEO and co-founder of
Deep North. "We look forward to helping retailers leverage AI to
gain line-of-sight into the path-to-purchase in-store to identify
opportunities to create a better customer experience, improve store
operations and drive sales."
"Retailers have one chance to deliver a positive in-store
experience, and they have to balance this with helping to ensure
the right inventory, health of their employees and customers,
security of the store and more," said Dave
McCarthy, Research Vice President, Cloud and Edge
Infrastructure Services, IDC. "Dell's edge solutions can help
retailers of all sizes gain faster, easy access to real-time
insights that help make stores work in more intelligent ways to
deliver better customer experiences."
Dell continues to introduce additional edge innovations across
its infrastructure portfolio to help organizations simplify
deployments and capture more value:
- Customers and partners can conceptualize and collaborate on
edge technologies and applications in the Dell Technologies
Customer Solution Centers Innovation Labs. With a new lab in
Round Rock, Texas, the
collaboration hubs help customers test existing edge technologies
and design custom proof-of-concept solutions that can best manage
the unique workload demands of organizations in retail,
manufacturing, healthcare and other verticals. For example,
retailers can validate and test inventory tracking solutions prior
to implementation in store locations for fast and simple edge
deployments.
- Enterprise SONiC Distribution by Dell Technologies
4.0, a scalable and agile open sourced-based network
operating system, now extends across data centers and to the
edge. With network switches that can connect across multiple
sites, customers can deploy, manage and monitor their edge with
familiar data center tools. The new solution provides streamlined
operations, greater flexibility, and expanded business continuity
and disaster recovery capabilities. For example, with the seamless
networking integration SONiC 4.0 provides, retailers can more
easily manage their infrastructure from their data center to retail
stores and other edge locations through a single, unified
fabric.
Dell's edge solutions for retailers are the latest additions to
Dell's growing edge portfolio and complement the Dell Validated
Design for Manufacturing Edge, which will soon support Digital
Performance Management, PTC's latest ThingWorx based solution. Dell
ProDeploy and ProSupport services help retailers accelerate edge
deployments and support their environments with more than 60,000
dedicated professionals and partners in more than 170
countries.
Availability
- Dell Validated Design for Retail Edge will be globally
available in June 2022.
- Proof-of-concept edge solutions validation and testing in Dell
Technologies Customer Solution Centers Innovation Labs are
available today in Limerick, Ireland and Singapore and later this year in Round Rock, Texas.
- Enterprise SONiC Distribution by Dell Technologies 4.0 will be
globally available on April 28,
2022.
- Dell Validated Design for Manufacturing Edge with PTC, with
support for Digital Performance Management, will be globally
available later this year.
Additional resources
- Learn more about the Dell Validated Design for Retail Edge
- Watch this video to learn more about the Dell Technologies
Customer Solution Centers Innovation Labs
- Read more about Enterprise SONiC Distribution by Dell
Technologies 4.0
- Find out more on the enhancements to the Dell Validated Design
for Manufacturing Edge with PTC
- Read the whitepaper: Retail Edge: A Modernized Edge
Architecture for Retail
- Learn about how the intersection of edge computing and 5G can
help accelerate retail digital transformation
- Connect with Dell via LinkedIn and Twitter
About Dell Technologies
Dell
Technologies (NYSE:DELL) helps organizations and
individuals build their digital future and transform how they work,
live and play. The company provides customers with the industry's
broadest and most innovative technology and services portfolio for
the data era.
Copyright © 2022 Dell Inc. or its subsidiaries. All Rights
Reserved. Dell Technologies, Dell, EMC and Dell EMC are trademarks
of Dell Inc. or its subsidiaries. Other trademarks may be
trademarks of their respective owners.
VMware and VMware Edge Compute Stack registered trademarks or
trademarks of VMware, Inc. or its subsidiaries in the United States and other jurisdictions.
1 According
to Dell and 451 Research, part of S&P Global Market
Intelligence, study, October 2021.
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SOURCE Dell Technologies