Kefir leader increases space into adjacent
category
MORTON
GROVE, Ill., Feb. 13,
2025 /PRNewswire/ -- Lifeway Foods, Inc.
(Nasdaq: LWAY), a leading U.S. supplier of kefir and fermented
probiotic products, announced the distribution of its Farmer Cheese
to 1,400 Albertsons stores across the U.S. This marks a significant
step forward in the company's mission to introduce the product to
new audiences.
Lifeway Farmer Cheese is a premium cultured soft cheese
made with Lifeway Foods' small batch, artisanal recipe. It has a
flavor and texture similar to blended cottage cheese, spreads like
cream cheese, and has the added benefits of protein and probiotics.
It's made with 12 live and active probiotics, 15g of protein per
serving, bioavailable nutrients, and is high in calcium. Plus, it's
up to 99% lactose-free, gluten-free, and contains no added salt,
making it lower in sodium than many cottage cheese varieties.
"Demand for high protein and probiotic foods is soaring, and we
are thrilled to expand distribution of our probiotic Farmer Cheese
through this partnership with Albertsons," said Lifeway President
and CEO Julie Smolyansky. "Farmer
Cheese is one of our cult favorite products that we've offered
since Lifeway's inception, and it only continues to grow in
popularity thanks to its delicious flavor and incredible benefits.
We've seen increased interest thanks to popular social posts from
amazing farmer cheese advocates like Bethenny Frankel and viral
recipes using blended cottage cheese. Farmer cheese saves a step
for everyone seeking an elevated cottage cheese upgrade with a
smooth consistency, bioavailable protein and probiotic
benefits."
A highly sought-after favorite in many specialty stores, Lifeway
Farmer Cheese has been a staple since its introduction. Like the
brand's well-known kefir, Lifeway Farmer Cheese has seen increased
interest from consumers and major retailers in recent years. The
product is now shipping and hitting Albertsons shelves now.
For more information about Lifeway or to locate it in a store
near you, visit http://lifewayfoods.com.
About Lifeway Foods, Inc.
Lifeway Foods, Inc., which has been recognized as one of Forbes'
Best Small Companies, is America's leading supplier of the
probiotic, fermented beverage known as kefir. In addition to its
line of drinkable kefir, the company also produces a variety of
cheeses and a ProBugs line for kids. Lifeway's tart and tangy
fermented dairy products are now sold across the United
States, Mexico, Ireland, South Africa, United
Arab Emirates and France. Learn how Lifeway is good for
more than just you at lifewayfoods.com.
About Albertsons Companies
Albertsons Companies is a
leading food and drug retailer in the
United States. As of November 30,
2024, the Company operated 2,273 retail food and drug stores
with 1,732 pharmacies, 405 associated fuel centers, 22 dedicated
distribution centers and 19 manufacturing facilities. The Company
operates stores across 34 states and the District of Columbia under more than 20 well
known banners including Albertsons, Safeway, Vons, Jewel-Osco,
Shaw's, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions,
Star Market, Haggen, Carrs, Kings
Food Markets and Balducci's Food Lovers Market. The Company is
committed to helping people across the country live better lives by
making a meaningful difference, neighborhood by neighborhood. In
2023, along with the Albertsons Companies Foundation, the Company
contributed more than $350 million in
food and financial support, including more than $35 million through our Nourishing Neighbors
Program to ensure those living in our communities and those
impacted by disasters have enough to eat.
Forward-Looking Statements
This release (and
oral statements made regarding the subjects of this release)
contains "forward-looking statements" as defined in the Private
Securities Litigation Reform Act of 1995 regarding, among other
things, future operating and financial performance, product
development, market position, business strategy and objectives.
These statements use words, and variations of words, such as
"continue," "build," "future," "increase," "drive," "believe,"
"look," "ahead," "confident," "deliver," "outlook," "expect," and
"predict." Other examples of forward-looking statements may
include, but are not limited to, (i) statements of Company plans
and objectives, including the introduction of new products, or
estimates or predictions of actions by customers or suppliers, (ii)
statements of future economic performance, and (III) statements of
assumptions underlying other statements and statements about
Lifeway or its business. You are cautioned not to rely on
these forward-looking statements. These statements are based on
current expectations of future events and thus are inherently
subject to uncertainty. If underlying assumptions prove inaccurate
or known or unknown risks or uncertainties materialize, actual
results could vary materially from Lifeway's
expectations and projections. These risks, uncertainties, and
other factors include: price competition; the decisions of
customers or consumers; the actions of competitors; changes in the
pricing of commodities; the effects of government regulation;
possible delays in the introduction of new products; and customer
acceptance of products and services. A further list and description
of these risks, uncertainties, and other factors can be found
in Lifeway's Annual Report on Form 10-K for the fiscal
year ended December 31, 2023, and the
Company's subsequent filings with the SEC. Copies of these filings
are available online at
https://www.sec.gov, http://lifewaykefir.com/investor-relations/,
or on request from Lifeway. Information in this release is as of
the dates and time periods indicated herein, and Lifeway does not
undertake to update any of the information contained in these
materials, except as required by law. Accordingly, YOU SHOULD NOT
RELY ON THE ACCURACY OF ANY OF THE STATEMENTS OR OTHER INFORMATION
CONTAINED IN ANY ARCHIVED PRESS RELEASE.
Contacts:
Perceptual Advisors
Dan Tarman
Email: dtarman@perceptualadvisors.com
Derek Miller
Vice President of Communications, Lifeway Foods
Email: derekm@lifeway.net
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SOURCE Lifeway Foods, Inc.
