EVR Holdings PLC MelodyVR extends partnership with GMA
06 Novembro 2019 - 10:30AM
RNS Non-Regulatory
TIDMEVRH
EVR Holdings PLC
06 November 2019 Wednesday, 6(th) November 2019
MELODYVR EXTENDS PARTNERSHIP WITH GOOD MORNING AMERICA
EVR Holdings plc (AIM:EVRH), the leading creator of virtual
reality entertainment content and operator of the MelodyVR
platform, is pleased to announce that next Wednesday November 13th
the Company will extend its partnership with Good Morning America
("GMA") and ABC to broadcast a landmark event live from the heart
of Nashville.
A global audience will be able to experience America's
most-watched morning show in full immersive 360-degree virtual
reality on their smartphones via the MelodyVR app, downloadable
from the iOS, Google Play and Oculus app stores (or via this link
on.melodyvr.com/App).
Transmitted from Music City's iconic Wildhorse Saloon, MelodyVR
users will get a unique look at Country Music Association Award
nominees Luke Combs and Maddie and Tae, as well as country music
legends Trisha Yearwood and Trace Adkins during their appearance on
Good Morning America.
Thanks to MelodyVR's groundbreaking live-stream VR technology,
an unlimited global audience will be able to experience the program
up close in full immersive virtual reality.
By selecting different Jump Spots -- a function that is unique
to the MelodyVR platform -- viewers can choose their location
within the saloon, getting them incredibly close to their music
heroes. MelodyVR will also give users a rare glimpse of their
favourite country stars behind the scenes.
MelodyVR has already proven itself to be a firm favourite of
country music fans over the last year, with exclusive virtual
reality performances from the likes of CMA nominees Blake Shelton,
Thomas Rhett, and Midland, as well as Kelly Clarkson and Hunter
Hayes available on the platform.
"I don't know if you want me in your living room, but if you do,
we made that happen," says double Award nominee Luke Combs. "It's
so cool that people around the world can get up close to the show
in Nashville with MelodyVR and Good Morning America. CMA Awards day
will be so exciting for me after one hell of a year and being able
to share that moment with my fans in VR is real special."
Anthony Matchett, CEO of MelodyVR says: "We are delighted to be
working with the ABC and Good Morning America team again, after
recently partnering with them to broadcast Marshmello and Kane
Brown in virtual reality during the renowned Summer Concert Series
to fans across 15 countries. It's great to be right at the heart of
the action during the biggest day in the country music calendar,
and it's a privilege to allow fans around the world to feel as
though they're right here in Nashville, as award excitement
builds."
For further information please contact:
EVR Holdings plc
Anthony Matchett, Executive Chairman & CEO
email@evrholdings.com
Arden Partners plc: Nominated Advisor and Sole Broker
Tel: +44 (0) 20 7614 5900 Corporate Finance: Ciaran Walsh / Ruari McGirr / Ben Cryer
Corporate Broking: Simon Johnson
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END
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