LOS ANGELES, CA (NASDAQ: JOEZ) announced today that it has finalized its lease for the Company's second fashion outlet store, which will be located at Orlando Premium Outlets� in Orlando, Florida, one of the premier shopping destinations for upscale, fashion conscious consumers. The Company plans to open for business at this location in November 2008. Orlando Premium Outlets� is host to many of the world's most recognizable upscale fashion brands, including Burberry, Calvin Klein, Dior, Giorgio Armani, and Polo Ralph Lauren. The Joe's Jeans outlet will be part of the center's Phase 2 expansion from 110 to 150 stores.

About Joe's Jeans Inc.

Joe's Jeans Inc. designs, produces and sells apparel and apparel-related products to the retail and premium markets under the Joe's� brand and related trademarks. More information is available at the company website at www.joesjeans.com.

Statements in this news release which are not purely historical facts are forward-looking statements, including statements containing the words "intend," "believe," "estimate, "project," "expect" or similar expressions. Forward-looking statements in this press release include, without limitation, its plan to open its Orlando location at Orlando Premium Outlets� in November 2008. These statements are made pursuant to the safe harbor provisions of Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are based upon information available to Joe's Jeans Inc. on the date of this release. Any forward-looking statement inherently involves risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to: uncertainty regarding the effect or outcome of the Company's retail strategy for fiscal 2008, including but not limited to the opening of a retail outlet store at Orlando Premium Outlets�; the uncertainty of securing additional retail locations; unforeseen costs associated with ramping up the Company's retail infrastructure; expectations in the retail marketplace for the Joe's� brand; and other risks detailed in the Company's periodic report filings with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release. Readers are cautioned not to place undue reliance on forward-looking statements.

Contact: Joe's Jeans Inc. Dustin A. Huffine 323-837-3727

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