DFBG Centric Brands (delisted)

Joe's Jeans Inc. (the "Company") (NASDAQ: JOEZ) announced today that it has finalized nine leases for outlet stores located at Premium Outlet Centers® throughout the country. The addition of these stores will bring the Company's existing store portfolio to 15 stores. The Company anticipates opening 5 of the 9 stores by the end of the second quarter with the balance opening in the third quarter.

Marc Crossman, President and CEO, commented, "Pursuing Company owned outlet stores allows us to control our off-price distribution in a Joe's branded environment thereby maintaining our brand identity and integrity. Accordingly, we are pleased to partner with Premium Outlets®, the outlet division of Simon Property Group (NYSE: SPG), which owns and operates the most productive outlet centers in the country." Crossman continued, "It is important to note that opening outlet stores is just one component of our retail strategy. In the coming months, we expect to have additional announcements concerning our full-price retail store openings."

The nine new stores will be opening in Premium Outlet Centers® in Las Vegas, Nevada; Seattle, Washington; Carlsbad and Cabazon, California; Wrentham, Massachusetts; Houston, Texas; Leesburg, Virginia; Dawsonville, Georgia and Cincinnati, Ohio.

About Joe's Jeans Inc.

Joe's Jeans Inc. designs, produces and sells apparel and apparel-related products to the retail and premium markets under the Joe's® brand and related trademarks. More information is available at the company website at www.joesjeans.com.

This release contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. The matters discussed in this document involved estimates, projections, goals, forecasts, assumptions, risks and uncertainties that could cause actual results or outcomes to differ materially from those expressed in the forward-looking statements. All statements in this news release that are not purely historical facts are forward-looking statements, including statements containing the words "intend," "believe," "estimate," "project," "expect" or similar expressions. Any forward-looking statement inherently involves risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to: our ability to grow and expand the Joe's® brand in the marketplace, our ability to open retail stores including, but not limited to, stores in Las Vegas, Nevada, Seattle, Washington, Carlsbad and Cabazon, California, Wrentham, Massachusetts, Houston, Texas, Leesburg, Virginia, Dawsonville, Georgia and Cincinnati, Ohio, our ability to operate our outlet stores profitably, uncertainty regarding the effect or outcome of the Company's retail strategy for fiscal 2010, including but not limited to the opening of retail outlet stores; the uncertainty of securing additional retail locations; unforeseen costs associated with ramping up the Company's retail infrastructure; expectations in the retail marketplace for the Joe's® brand; and other risks. The Company discusses certain of these factors more fully in its additional filings with the SEC, including its last annual report on Form 10-K filed with the SEC, and this release should be read in conjunction with that annual report on Form 10-K, together with all of the Company's other filings, including current reports on Form 8-K, made with the SEC through the date of this release. The Company urges you to consider all of these risks, uncertainties and other factors carefully in evaluating the forward-looking statements contained in this release.

Any forward-looking statement is based on information current as of the date of this document and speaks only as of the date on which such statement is made, and the Company undertakes no obligation to update these statements to reflect events or circumstances after the date on which such statement is made. Readers are cautioned not to place undue reliance on forward-looking statements.

Contact: Joe's Jeans Inc. Hamish Sandhu 323-837-3700