Genefa Murphy, Former Micro Focus Chief Marketing Officer (CMO) and HPE Executive Joins Five9 as New CMO
11 Janeiro 2021 - 11:00AM
Business Wire
Five9, Inc. (NASDAQ: FIVN), an industry-leading provider of the
intelligent cloud contact center, today announced the appointment
of Genefa Murphy, PhD, an industry recognized global marketer with
an impressive background in enterprise software as the company’s
new Chief Marketing Officer.
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As of January 11, 2021, Genefa Murphy
joins Five9 as their new Chief Marketing Officer (CMO). (Photo:
Business Wire)
“Genefa joins Five9 at an exciting time in the company’s journey
as we continue to grow our markets internationally, and continue
our expansion into large enterprises,” said Rowan Trollope, CEO,
Five9. “She brings years of global enterprise software experience,
a fresh perspective, and has a proven track record of scaling high
performing marketing teams, all of which will help fuel our company
trajectory as we continue to affirm our leadership in the cloud
contact center space.”
Genefa joins Five9 from Micro Focus where as CMO she led a
worldwide team who drove brand, core messaging, influencer
marketing, regional and global campaigns, digital demand and sales,
and technical enablement. She was also the executive sponsor for
Micro Focus’ Corporate Social Responsibility Program. In her role,
Genefa led her team though a transformational journey, from
launching Micro Focus on the NYSE to rolling out a new enablement
strategy to over 3000 worldwide sellers, to working day-to-day with
customers and partners to ensure they understood the value of the
Micro Focus offerings.
Murphy will report directly to Trollope. In her role, she will
partner with the other members of the executive team to continue to
evolve the company’s brand and reputation in the Cloud Contact
Center as-a-Service space.
“As a technologist and as a consumer, I was attracted to Five9
as their solutions are truly at the heart of what matters –
bringing people and technology together to help create engaging
customer experiences in an efficient and effective way,” stated
Genefa Murphy. “This in turn allows Five9 customers to create brand
intimacy and loyalty which will allow them and Five9 to be
successful in today’s digital economy.”
About Five9
Five9 is a leading provider of cloud contact center software for
the intelligent contact center space, bringing the power of cloud
innovation to customers and facilitating more than six billion
customer engagements annually. Five9 provides end-to-end solutions
with omnichannel routing, analytics, WFO and AI to increase agent
productivity and deliver tangible business results. The Five9
Intelligent Cloud Contact Center is reliable, secure, compliant and
scalable; designed to create exceptional, personalized customer
experiences.
For more information, visit www.five9.com.
Engage with us @Five9, LinkedIn, Facebook, Blog, That’s Genius
Podcast.
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version on businesswire.com: https://www.businesswire.com/news/home/20210111005184/en/
Five9 Kendall Taylor 925-231-2196 kendall.taylor@five9.com
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