VANCOUVER, Feb. 8, 2018 /CNW/ - 3tl Technologies Corp.
(TSXV: TTM)(OTCQB: TTMZF) (the "Company" or "3tl") announces that
it signed license agreements in January with two repeat clients: a
multinational brewing company (the "Brewing Company"), and a pet
food brand owned by a leading confectionery and pet food company.
(the "Brand").
This is the third time that the Brewing Company, which has
annual revenues of approximately US$11
billion (See press release dated Aug.
3, 2017), has licensed PLATFORM³, 3tl's
Software as a Service (SaaS) consumer marketing platform. The
Brewing Company will use PLATFORM³ to host a shopper
marketing program where consumers who purchase qualifying beer
products at a leading restaurant chain will be rewarded with an
entry in a sweepstakes to win tickets to a professional sports
game. The promotion is planned to be launched in mid-February 2018 for a two month period. 3tl
will be paid a license fee and can earn transaction fees if certain
thresholds are exceeded.
This also marks 3tl's 9th licensing agreement with the
multinational confectionery and pet food company, which owns the
Brand and generates approximately US$30
billion in annual revenues from 61 brands. (See press
release dated June 20, 2017). The
Brand will use PLATFORM³ to host a shopper marketing
program where consumers who purchase qualifying pet food products
at participating retailers will be rewarded with an entry in a
sweepstakes to win valuable prizes. 3tl will be paid a
license fee for the promotion which is expected to be launched at
the end of March 2018 and run for
three months.
Under the license agreements, these leading consumer brands will
use PLATFORM³ to host a digital shopper marketing
promotion, engage consumers via mobile devices, reward purchases
and collect valuable consumer data. 3tl will use
PLATFORM³ to configure Microsites that will host
various modules associated with the Software Services, including
Contests & Promotions, Purchase Receipt Validation and Data
Capture & Analytics. Users visiting the microsites will upload
an image of their purchase receipt and upon purchase validation
will receive a sweepstakes entry to win a prize.
"Repeat business with leading US brands shows that customers
recognize our value proposition. We are working hard to expand our
relationships with clients that own multiple consumer brands and
have large annual budgets for digital marketing. These leading
business-to-consumer companies have the scale to monetize the big
consumer data and AI driven retargeting modules that differentiate
PLATFORM³," said Robert
Craig, 3tl's CEO. "We are very pleased to continue our
relationships with these clients. The year has just begun and we
are already on track to deliver outstanding results for 2018."
About 3tl Technologies Corp.
3tl has developed a
proprietary, mobile-based consumer marketing platform –
PLATFORM³ – that is sold to global Consumer Packaged
Goods (CPG) companies and consumer brands. PLATFORM³
is delivered as a subscription service (Software as a Service
model) and used by CPG companies to engage consumers, reward
purchases and collect valuable consumer data.
PLATFORM³ incorporates Artificial Intelligence and
Machine Learning to monetize the consumer data, including
demographics and purchasing behaviour, by sending consumers
targeted offers by email and text messages. For more information,
visit 3tltechcorp.com.
For additional information about the company please visit
www.sedar.com. The TSX Venture Exchange Inc. has in no way
passed upon the merits of the transaction and has neither approved
nor disapproved the contents of this press release. Neither
TSX Venture Exchange nor its Regulation Services Provider (as that
term is defined in the policies of the TSX Venture Exchange)
accepts responsibility for the adequacy or accuracy of this
release. This news release contains forward-looking
information, which involves known and unknown risks, uncertainties
and other factors that may cause actual events to differ materially
from current expectation. Important factors - including the
availability of funds and the results of financing efforts, - that
could cause actual results to differ materially from the Company's
expectations are disclosed in the Company's documents filed from
time to time on SEDAR (see www.sedar.com). Readers are
cautioned not to place undue reliance on these forward-looking
statements, which speak only as of the date of this press
release. The Company disclaims any intention or obligation,
except to the extent required by law, to update or revise any
forward-looking statements, whether as a result of new information,
future events or otherwise.
SOURCE 3tl Technologies Corp.