Bay FC Announces Visa as Founding Partner
29 Março 2024 - 1:00PM
Business Wire
Transformative multi-year partnership aims to
influence equity for current and future female athletes through
direct financial impact
Bay FC, the new women’s professional soccer franchise
representing the Bay Area in the National Women’s Soccer League
(NWSL), today announced Visa, a world leader in digital payments,
as a Founding Partner. Visa is the team’s Official Payment Services
Partner, and the Visa logo will be featured on the right sleeve of
Bay FC players’ jerseys. Core to the partnership will be direct
financial investment in local youth and Bay FC current players,
putting an emphasis on financial equity, leadership and education,
and improving communities throughout the Bay Area.
“Visa continues to be a champion for gender equity, and their
approach and investment in Bay FC in this game changing partnership
will help our current and future players succeed on and off the
pitch for the years ahead,” said Bay FC Chief Executive Officer
Brady Stewart. “Innovative partnerships like this are how we will
continue to build towards our goal of being a top global sports
franchise.”
Bay FC and Visa have committed to invest in player services and
support to help level the playing field for female athletes. This
will come to life through a unique approach to partnership with
direct financial impact to support equity across three focus
areas:
- Increasing opportunities and benefits for the current Bay FC
players;
- Developing youth players in the Bay Area; and
- Supporting programs off the field, including ensuring current
and future athletes and leaders have access to speakers,
educational opportunities, leadership programs, and financial
wellness programming throughout the season.
“Our vision for this partnership is rooted in shared values and
responsibilities – we know to influence change and impact equity,
we need to invest differently, especially here in our own
backyard,” said Mary Ann Reilly, Chief Marketing Officer of North
America, Visa. “Through our three pillars of direct financial
impact, we are honored to support Bay FC’s players of today and
tomorrow and hope they will feel proud to wear Visa on their
sleeve.”
Bay FC will host a sold out crowd of 18,000 at its inaugural
home match on March 30 at PayPal Park. Fans can also follow
@wearebayfc on social channels for more exciting announcements to
come.
About Bay Football Club
Bay Football Club (Bay FC) is the new women's professional
soccer franchise representing the Bay Area and the 14th team to
join the National Women’s Soccer League (NWSL). Bay FC was
established in April 2023 and co-founded by USWNT legends Brandi
Chastain, Leslie Osborne, Danielle Slaton, and Aly Wagner in
partnership with global investment firm Sixth Street and an
investor group of leading tech, business and sports executives.
Sixth Street’s investment is the largest institutional investment
to date in a women’s professional sports franchise. Bay FC is
changing the face of women’s soccer as we know it. Beginning play
in the 2024 season, we are building a squad that will play the
beautiful game with power, passion, energy, and creativity. Tickets
are now on sale for Bay FC at https://bayfc.com and fans can follow
Bay FC’s social channels (@wearebayfc) for the latest news,
merchandise, and events.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240329705745/en/
Bay FC press@bayfc.com Visa press@visa.com
Visa (NYSE:V)
Gráfico Histórico do Ativo
De Abr 2024 até Mai 2024
Visa (NYSE:V)
Gráfico Histórico do Ativo
De Mai 2023 até Mai 2024