IZEA Named “Best Influencer Marketing Company” in 2023 MarTech Breakthrough Awards Program
17 Agosto 2023 - 12:00PM
IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of
influencer marketing technology, data, and services for the world’s
leading brands and agencies, today announced that it has been
selected as the winner of the “Best Influencer Marketing Company”
in the sixth annual MarTech Breakthrough Awards program conducted
by MarTech Breakthrough, a leading market intelligence organization
that recognizes the top companies, technologies and products in the
global marketing, sales and advertising technology industry.
IZEA was recognized for its AI-powered technology products
developed specifically for influencer marketing.
IZEA’s breakthrough influencer marketing platforms empower
brands, agencies, and creators with powerful AI tools that enable
them to produce stunning images and social media-optimized text for
campaign planning and content creation.
With FormAI, marketers and creators can effortlessly generate
images and persuasive copy for social media, blog posts, video
scripts, product reviews, brand pitches and more with just a few
clicks. FormAI’s image generation tools provide creators with the
ability to unlock their creativity by generating everything from
pencil drawings to photorealistic renderings. The AI text
generation feature is equally impressive, offering text generation
in over 80 languages and various perspectives. FormAI is free, with
monthly AI credits available to all users.
With IZEA Flex, marketers have access to a suite of tools,
including AI Briefs, AI Brainstorm, and AI Storyboards, that assist
the creative process and increase the speed at which marketers can
ideate and launch their influencer marketing campaigns.
“We’re proud to be recognized for our AI technology tools,
designed specifically to enhance brand and influencer
collaborations,” said Ted Murphy, IZEA Founder and CEO. “As
pioneers in the influencer marketing industry, we recognize the
impact and significance of embracing new tech advancements like AI
to enhance the creative process and maximize results for our
customers.”
“Our Influencing AI 2023 report found that influencers have been
trendsetters in incorporating AI,” Murphy continued. “More than
half of social media influencers (66.8%) actively incorporate AI,
and we created these tools with them in mind.”
The mission of the MarTech Breakthrough Awards is to honor
excellence and recognize the innovation, hard work and success in
marketing, sales and advertising technology-related categories,
including marketing automation, customer experience, performance
marketing ad tech, sales tech, marketing analytics, content and
social marketing and, mobile marketing. This year’s program
attracted more than 3,500 nominations from over 19 different
countries throughout the world.
“By incorporating AI-driven solutions within its platforms, IZEA
is harnessing its power, giving marketers and creators the tools
needed to unlock their creativity and stay ahead of the curve in
the ever-evolving digital landscape,” said James Johnson, Managing
Director at MarTech Breakthrough. “AI has transitioned from concept
to tangible reality, ushering in a new era of innovation,
efficiency, and unlimited potential. Consumers are increasingly
more comfortable with AI, allowing industries like the influencer
marketing space to tap into its endless possibilities.”
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”), is a marketing technology company
providing software and professional services that enable brands to
collaborate and transact with the full spectrum of today’s top
social influencers and content creators. The company serves as a
champion for the growing Creator Economy, enabling individuals to
monetize their content, creativity, and influence. IZEA launched
the industry’s first-ever influencer marketing platform in 2006 and
has since facilitated nearly 4 million transactions between online
buyers and sellers. Leading brands and agencies partner with IZEA
to increase digital engagement, diversify brand voice, scale
content production, and drive a measurable return on
investment.
About MarTech Breakthrough
Part of Tech Breakthrough, a leading market intelligence and
recognition platform for global technology innovation and
leadership, the MarTech Breakthrough Awards program is devoted to
honoring excellence in marketing, ad and sales technology
companies, products and people. The MarTech Breakthrough Awards
provide a platform for public recognition around the achievements
of breakthrough marketing technology companies and products in
categories including marketing automation, AdTech, SalesTech,
marketing analytics, performance marketing, CRM, content and social
marketing, website, SEM, mobile marketing and more. For more
information, visit MarTechBreakthrough.com.
- IZEA Named “Best Influencer Marketing Company” in 2023 MarTech
Breakthrough Awards Program
Matt Gray
IZEA Worldwide, Inc.
Phone: 407-674-6911
Email: pr@izea.com
IZEA Worldwide (NASDAQ:IZEA)
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