IZEA Awarded Significant Contract with CPG Brand
18 Agosto 2023 - 11:00AM
IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of
influencer marketing technology, data, and services for the world’s
leading brands and agencies, today announced it has been awarded a
brand-direct, high-six-figure contract with a consumer packaged
goods brand. IZEA’s Managed Services team will execute an
influencer marketing campaign to drive brand awareness and
encourage consumers to try products across the brand’s product
line.
“Our research shows that influencer marketing is
the number one way to get consumers to try new products,” said Ted
Murphy, IZEA Chairman and CEO. “Collaborating with influencers is
an ideal way for CPG brands to connect with their customers and
prompt them to take action.”
This latest contract follows IZEA’s recent
announcement of setting a record for new opportunity pipeline in
Q2, with May setting an all-time record for the creation of new
business opportunities.
"We're seeing the opportunities from Q2 begin to
translate into both new and expanded contracts in Q3," continued
Murphy. "This relationship started as a trial activation earlier
this year, and we are excited to continue and grow the partnership
while providing additional opportunities for creators in our
network.”
To work with IZEA as either an influencer or a
marketer, visit izea.com. For news and resources, follow IZEA at
https://twitter.com/izea.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”), is a marketing
technology company providing software and professional services
that enable brands to collaborate and transact with the full
spectrum of today’s top social influencers and content creators.
The company serves as a champion for the growing Creator Economy,
enabling individuals to monetize their content, creativity, and
influence. IZEA launched the industry’s first-ever influencer
marketing platform in 2006 and has since facilitated nearly 4
million transactions between online buyers and sellers. Leading
brands and agencies partner with IZEA to increase digital
engagement, diversify brand voice, scale content production, and
drive a measurable return on investment.
Safe Harbor Statement
All statements in this release that are not based
on historical fact are “forward-looking statements” intended to
qualify for the safe harbor from liability established by the
Private Securities Litigation Reform Act of 1995. Forward-looking
statements, which are based on certain assumptions and describe our
future plans, strategies and expectations, can generally be
identified by the use of forward-looking terms such as “may,”
“will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,”
“estimate,” “believe,” “intend,” “optimistic,” "likely,"
"projects," “plans,” "pursue," "strategy" or "future," or the
negative of these words or other words or expressions of similar
meaning. Examples of forward-looking statements include, among
others, statements we make regarding expectations concerning IZEA’s
ability to increase revenue and bookings, growth or maintenance of
customer relationships, and expectations concerning IZEA’s business
strategy. Forward-looking statements involve inherent risks and
uncertainties which could cause actual results to differ materially
from those in the forward-looking statements, as a result of
various factors including, among others, the following: competitive
conditions in the content and social sponsorship segment in which
IZEA operates; failure to popularize one or more of the marketplace
platforms of IZEA; changing economic conditions that are less
favorable than expected; and other risks and uncertainties
described in IZEA’s periodic reports filed with the Securities and
Exchange Commission. The forward-looking statements made in this
release speak only as of the date of this release, and IZEA assumes
no obligation to update any such forward-looking statements to
reflect actual results or changes in expectations, except as
otherwise required by law.
- IZEA Awarded Significant Contract with CPG Brand
Matt Gray
IZEA Worldwide, Inc.
Phone: 407-674-6911
Email: ir@izea.com
IZEA Worldwide (NASDAQ:IZEA)
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