Sonomax Hearing Healthcare Inc.: Mine Safety Appliances Obtains CA Certifcation
12 Maio 2008 - 9:41AM
Marketwired Canada
Sonomax Hearing Healthcare Inc. (TSX VENTURE:SHH) today announces that after a
lengthy regulatory process, Mine Safety Appliances (NYSE:MSA) has been
successful in obtaining CA certification for Sonomax's SonoCustom(R) hearing
protectors. This certification, the equivalent of FDA approval in the United
States, opens the door to the full-scale rollout of Sonomax's products in Latin
America that has been one year in the planning. The markets that MSA will
support are Brazil, Argentina, Chile and Peru, markets that are heavily
populated with workers in the petrochemical, mining and manufacturing sectors.
The license agreement signed and announced last year pertains to Sonomax's
proprietary SonoCustom(R) hearing protectors which provide a unique,
instant-fit, custom-fit earplug for protection against hazardous noise, as well
as Sonomax's SonoPass(R) patented proof-of-performance software.
"The time waiting for this approval was well spent. We used it as an opportunity
to introduce Sonomax's products to our customer base, and the feedback we have
received has given us an extremely high level of confidence that the market is
ready for such a technology", said Enrique Estevez, Marketing Manager for MSA in
Latin America. Mr. Estevez went on to say that he believes MSA has the right
corporate structure to bring such a product to market. "With offices and a team
of Product Marketing Specialists and Sales Managers in every major market, we
believe that Sonomax will be very pleased with its choice of partner for these
very fertile markets."
Said Nick Laperle, President of Sonomax, "MSA, an acknowledged world leader in
mine safety, now serves a wide range of industries that employ sophisticated
safety products. Sonomax's hearing protection has earned unqualified acceptance
by some of the world's leading mining companies and is now making notable
inroads on the industrial front, including a number of Fortune 500 integrated
oil, petrochemical, and manufacturing companies. It would be hard to argue that
MSA's strong customer base in companies that subscribe to the use of
sophisticated safety products and Sonomax's advanced personal protection
equipment, make this anything less than the perfect marriage." With MSA in
place, Sonomax will now be able to support the South American locations of
Sonomax's existing customers that have already adopted our technology with great
success and user satisfaction as well as develop new customers that are unique
to South America.
About MSA
Established in 1914, MSA is the world's leading manufacturer of sophisticated
safety products designed to protect people throughout the world. Sophisticated
safety products typically integrate any combination of electronics, mechanical
systems and advanced materials to protect users against hazardous or
life-threatening situations. With headquarters located in Pittsburgh,
Pennsylvania, MSA employs approximately 4,500 associates and maintains
operations that extend around the world. These resources include manufacturing
operations on five continents and more than 30 international locations that help
protect lives in more than 140 countries. MSA reported worldwide sales of $980
million in 2006 and $259 million in the first quarter of 2007.
About Sonomax
Sonomax Hearing Healthcare Inc (TSX VENTURE:SHH) is a leader in the development
and manufacturing of intra-ear technology. The company's patented custom-fit,
instant-fit expansion earpieces deliver a perfect acoustic seal every time and
can be certified by SonoPass(R), the company's proprietary, computer generated
proof-of-performance software. Building on its technology leadership in hearing
protection, Sonomax is expanding the applications for its technologies into high
growth consumer markets such as MP3 audio, multi-media, and gaming earphones,
and Bluetooth(R) headsets for telephony.
The unique patented platform products created by Sonomax have been evaluated and
are internationally accepted by governmental authorities and regulators,
including Health Canada, the Food and Drug Administration (FDA) in the United
States, and Standards Australia.
This news release contains certain forward-looking statements that reflect the
current views and/or expectations of Sonomax Hearing Healthcare Inc. with
respect to its performance, business, and future events. Such statements are
subject to a number of risks, uncertainties and assumptions. Actual results and
events may vary significantly.
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