LARNACA, Cyprus and
SOUTHLAKE, Texas, Jan. 18,
2018 /PRNewswire/ -- Cyprus' fastest-growing airline, Cobalt
Air, has successfully completed a major I.T. implementation to
Sabre's passenger reservations system. The technology is set
to help generate a substantial increase in additional revenues for
the airline and offer new experiences to travelers.
The introduction of the new system is part of the airline's
overarching vision to achieve solid long-term growth, profitability
and a top-quality service for its passengers. The airline
intends to achieve these goals through applying innovative and
performance-enhancing technology – and now all of Cobalt's
reservations, and critical airline operations have been
transitioned to Sabre (NASDAQ: SABR).
"Cyprus is an exciting country
for aviation, experiencing a 15 percent year-over-year growth in
demand for travel, and is ideally positioned between three
continents," said Andrew Madar, CEO
at Cobalt Air. "By employing Sabre's technology to manage our
central reservations, Cobalt is now well-positioned to tap into
this growth and provide a greater range of products and services to
meet an increasing demand. We are a young and ambitious
airline that is now equipped to compete with some of the largest
carriers in Europe and the
Middle East, which we expect to
increase our market share and lead to an exciting future."
Cobalt's successful expansion plans are expected to see it
become the country's largest airline by the summer of 2018.
Founded only in 2015, the airline already flies to 20 destinations
across 12 countries in Europe and the Middle East.
Its new technology system is expected to generate additional
revenue through an increased sale of fares and new ancillary
services, and by attracting new customers through a superior flight
experience.
"Cobalt is a fast-growing airline in a country that welcomes
around 4.5 million travelers each year," said Dino Gelmetti, vice president EMEA, Airline
Solutions, Sabre. "It now needs a robust, intelligent and
customer-centric IT system that can take it to its next stage of
growth. Sabre's technology will help the airline meet each
pillar of its vision – improving customer experience, facilitating
growth, maximizing profits, enhancing safety and spearheading
innovation. Airlines using our passenger reservations technology
can expect to see an increase in profits, which enables them to
invest in their growth and compete with global rivals."
More than 225 airlines currently use Sabre's technology to
decrease operational costs, increase profit and transform the way
they serve travelers – including many of the world's largest
carriers.
About Cobalt
Cobalt Air currently serves 18
destinations across 11 different countries from its home in
Cyprus. The company was globally
recognized with an award for global, airline Start-up of the
Year Award 2017 from CAPA - The Centre for Aviation.
Cobalt flies from Larnaca and Paphos in Cyprus to: Copenhagen, London Gatwick, London Stansted,
Manchester, Moscow, Abu Dhabi, Dublin, Athens, Mykonos Paris, Madrid, Geneva, Zurich, Frankfurt, Beirut, Tel
Aviv and Thessaloniki.
*The award referenced above is the global, airline Start-up
of the Year Award 2017 from CAPA - The Centre for Aviation
About Sabre
Sabre Corporation is the leading
technology provider to the global travel industry. Sabre's
software, data, mobile and distribution solutions are used by
hundreds of airlines and thousands of hotel properties to manage
critical operations, including passenger and guest reservations,
revenue management, flight, network and crew management. Sabre also
operates a leading global travel marketplace, which processes more
than US$120 billion of global travel
spend annually by connecting travel buyers and suppliers.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world.
Media contact
Jess
Matthias
jess.matthias@sabre.com
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SOURCE Sabre Corporation