Introducing more ways to enjoy homestyle
favorites and shop unique finds at our Old Country Store
LEBANON,
Tenn., Sept. 20, 2023 /PRNewswire/ -- Now, every
visit to Cracker Barrel Old Country Store® can be even more
rewarding with new Cracker Barrel Rewards™. Members of the unique
program can earn Pegs (like points) through restaurant or retail
purchases and redeem them for rewards. Plus, members can enjoy more
of what they love from Cracker Barrel with Birthday, Anniversary
and Surprise Bonus Rewards, and one-of-a-kind digital experiences
just for being a member.
Earn Pegs toward Rewards
The program is inspired by
Cracker Barrel's iconic and beloved peg game. Members earn Pegs on
qualifying purchases made at all Cracker Barrel locations, on
CrackerBarrel.com and in the Cracker Barrel app for every dollar
spent, including to-go, delivery, catering and retail
merchandise.* The program is free and easy to join, and
members receive a complimentary Barrel Bite appetizer just for
signing up. To enroll, guests can visit any Cracker Barrel location
nationwide, the Cracker Barrel app or CrackerBarrel.com.
Redeem Pegs for Rewards
Members can use rewards toward
a full menu of options across three Peg levels: 75 Pegs, 150 Pegs
and 225 Pegs. From sweets to entrées, Barrel Bites to retail
discounts, there's something for everyone. Once a member earns 75
Pegs, those pegs can be redeemed for complimentary food and retail
items or saved and used toward bigger rewards.
Plus, Be Rewarded with More
The most rewarding
experience for members is in the Cracker Barrel app and on
CrackerBarrel.com. For extra fun and engagement, members are
invited to play the Bonus Game to earn Bonus
Rewards.** They can also access a personalized
dashboard, manage their account, track Pegs and redeem rewards all
from one seamless experience.
"We have many guests who love Cracker Barrel, and who for years
have been asking for opportunities to connect with our brand
through a rewards program," said Amy
Barnett, Vice President of Marketing, Loyalty and Digital
Experience. "Cracker Barrel Rewards is an opportunity to thank our
guests for their continued loyalty with even more care and
appreciation, delivered in a way only Cracker Barrel can."
For more information on Cracker Barrel Rewards visit
CrackerBarrel.com/about-rewards.
*See Terms & Conditions for all
details.
**See
Bonus Game Official Rules for game details.
About Cracker Barrel Old Country Store, Inc.
Cracker Barrel Old Country Store, Inc. (Nasdaq: CBRL) provides a
caring and friendly home-away-from-home experience while offering
guests high-quality homestyle food to enjoy in-store or to-go and
unique shopping — all at a fair price. Established in 1969 in
Lebanon, Tenn., Cracker Barrel and
its affiliates operate over 660 company-owned Cracker Barrel Old
Country Store® locations in 45 states and own the fast-casual Maple
Street Biscuit Company. For more information about the Company,
visit crackerbarrel.com.
Media Contact:
Media Relations
615-235-4135
media.relations@crackerbarrel.com
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SOURCE Cracker Barrel Old Country Store, Inc.