Creating better days for teachers and
schools with $10,000
donation
CHICAGO, Nov. 13,
2023 /PRNewswire/ -- Creating Better Days for
teachers who have stepped up couldn't be cheezier this college
football season.
Six college football players will tell Cheez-It® about
their favorite teachers who had them Feelin' the Cheeziest – or
next-level excited – for academics or their sport. In turn,
Cheez-It will send each teacher nominated by the six
student-athletes a personalized Cheez-It swag gift box
and will donate $5,000 directly to
their classroom, while making another $5,000 gift to their school.
As part of the program, Cheez-It® will also make an
overall donation of $250,000 to the
College Football Playoff (CFP) Foundation's Extra Yard for Teachers
initiative. The CFP Foundation is the largest sports entity
dedicated to inspiring and empowering teachers.
This donation has already funded 253 projects from 198 teachers
across 103 schools with more to come in January around the time of
the Cheez-It Citrus Bowl.
"Cheez-It is thrilled to partner with the College
Football Playoff Foundation and Extra Yard for Teachers to give
back to educators who truly elevate the teaching profession," said
Cara Tragseiler, Sr. Director of
Brand Marketing for Cheez-It® at Kellanova. "Follow @CheezIt
on your favorite social channel this season to get an inside look
at some inspiring athlete stories and teacher surprises."
One of those inspiring stories has already been told. Watch
Stanford defensive back Terrian Williams surprise his favorite teacher
with a $10,000 donation to Dutchtown
Elementary in Atlanta,
Georgia:
https://www.instagram.com/p/CxZSKMvp2X_/?hl=en
Through the Kellanova Better Days™ Promise, the company's social
and environmental strategy, Kellanova is committing to creating
better days for 4 billion people by the end of 2030. Follow
@CheezIt on Instagram, Facebook and TikTok, as well as
@CitrusBowl on your favorite social media platform, to keep
up with the latest on how Cheez-It is showing up this
college football season.
About Kellanova
Kellanova (NYSE: K) is a leader in global
snacking, international cereal and noodles, and North America frozen foods with a legacy
stretching back more than 100 years. Powered by differentiated
brands
including Pringles®, Cheez-It®, Pop-Tarts®, Kellogg's
Rice Krispies
Treats®, RXBAR®, Eggo®,
MorningStar Farms®, Special
K®, Coco
Pops®, and more, Kellanova's
vision is to become the world's best-performing snacks-led
powerhouse, unleashing the full potential of our differentiated
brands and our passionate people.
Kellanova is guided by our purpose to create better days and a
place at the table for everyone through our trusted food brands. We
are advancing sustainable and equitable access to food by
addressing the intersection of hunger, sustainability, wellbeing,
and equity, diversity & inclusion, with the ambition of
creating Better Days for 4 billion people by the end of 2030. Visit
www.Kellanova.com for more information.
About the College Football Playoff Foundation
The College Football Playoff (CFP) Foundation is the 501(c)3
non-profit organization serving as the community engagement arm of
the College Football Playoff and works in partnership with
institutions of higher education, sports organizations,
corporations and non-profits to support educators and improve
student outcomes. The purpose of the CFP Foundation lies in
supporting PK-12 education by elevating the teaching profession.
The CFP Foundation inspires and empowers educators by focusing its
work in four areas: recognition, resources, recruitment and
retention and professional development. To learn more, visit
cfp-foundation.org and follow Extra Yard for Teachers
(@CFPExtraYard) on social media.
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SOURCE Kellanova