Instacart Fulfillment as a Service helps
Hy-Vee increase order fulfillment, expand delivery options and
optimize services for customers
SAN
FRANCISCO, Feb. 8, 2024 /PRNewswire/ -- Hy-Vee, Inc.
today announced it has expanded its partnership with Instacart
(NASDAQ: CART), the leading grocery technology company in
North America. Powered by
Instacart Fulfillment as a Service (FaaS), Hy-Vee is integrating
Instacart's fulfillment capabilities for same-day delivery into its
owned and operated websites and apps.
Instacart's Fulfillment as a Service offering makes it easy for
retailers to plug Instacart fulfillment technology into their
existing e-commerce via API, seamlessly integrating with their
storefronts and brand identity. Retailers can choose from flexible
options, including full-service order fulfillment, where
Instacart's network of nearly 600,000 shoppers assist with picking,
packing and delivery. Alternatively, retailers can opt for pickup
or delivery-only services.
"We're proud to strengthen our partnership with Hy-Vee and equip
them with the technology and tools they need to meet customers'
needs," said Ryan Hamburger, Vice
President of Retail Partnerships at Instacart. "Our goal is to
empower our partners and offer seamless and personalized shopping
experiences. We've spent more than a decade focusing on the care
and craft of grocery and are continuing to push the envelope by
creating even more fulfillment solutions that help our retail
partners grow and meet the evolving needs of their customers and
businesses."
Hy-Vee and Instacart first partnered in 2018 when they
introduced same-day delivery to Hy-Vee customers for the first time
through the Instacart App. Instacart's technology also allows
Hy-Vee to accept EBT SNAP as a payment method online via the
Instacart App.
Technology partner Upshop facilitated the integration of
Fulfillment as a Service into Hy-Vee's e-commerce operations.
Upshop brought new functionality by providing Hy-Vee with the
flexibility to utilize Instacart for same-day fulfillment to ensure
the retailer meets escalating demand.
For information about Fulfillment as a Service and the Instacart
Platform, visit
https://www.instacart.com/company/retailer-platform.
About Instacart
Instacart, the leading grocery
technology company in North
America, works with grocers and retailers to transform how
people shop. The company partners with more than 1,400 national,
regional, and local retail banners to facilitate online shopping,
delivery and pickup services from more than 80,000 stores across
North America on the Instacart
Marketplace. Instacart makes it possible for millions of people to
get the groceries they need from the retailers they love, and for
approximately 600,000 Instacart shoppers to earn by picking,
packing and delivering orders on their own flexible schedule. The
Instacart Platform offers retailers a suite of enterprise-grade
technology products and services to power their e-commerce
experiences, fulfill orders, digitize brick-and-mortar stores,
provide advertising services, and glean insights. With Instacart
Ads, thousands of CPG brands – from category leaders to emerging
brands – partner with the company to connect directly with
consumers online, right at the point of purchase. With Instacart
Health, the company is providing tools to increase nutrition
security, make healthy choices easier for consumers, and expand the
role that food can play in improving health outcomes. For more
information, visit www.instacart.com/company, and to start
shopping, visit www.instacart.com.
About Hy-Vee, Inc.
Hy-Vee is an employee-owned
corporation operating more than 550 retail units across eight
Midwestern states with sales of more than $13 billion annually. The supermarket chain is
synonymous with quality, variety, convenience,
healthy lifestyles, culinary expertise and superior customer
service. Hy-Vee ranks in the Top 5 Most Trusted Brands and has been
named one of America's Top 3 favorite grocery stores. The company's
more than 75,000 employees provide "A Helpful Smile in Every
Aisle" to customers every day. For additional information, visit
www.hy-vee.com.
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SOURCE Maplebear Inc. dba Instacart