IAX Intl Absorbents

FERNDALE, Wash., April 23 /PRNewswire-FirstCall/ -- International Absorbents Inc. (AMEX:IAX), a leading developer and producer of environmentally-friendly pet care and industrial products, today announced that the Company's small animal bedding products will be featured on a special "Pet Spaces" episode of the television show Designing Spaces on TLC and the Women's Entertainment (WE) Network. Designing Spaces is a home makeover show produced by Quorum Productions and broadcast nationwide on Friday, Saturday and Sunday mornings on TLC and on the Women's Entertainment (WE) Network. The "Pet Spaces" special edition will air nationally on April 25th at 7 a.m. on WE and on April 27th at 7 a.m. on TLC. "We've done shows featuring home decor, health and fashion for dogs and cats," said Lysa Liemer, Executive Vice President of Programming for Designing Spaces. "But when we saw Absorption Corp's colored small animal bedding we thought it was ideal for our audience members with smaller pets. The odor control and health aspects of the product make for a better living environment for pets and people and the colors add a sense of fashion and design to incorporate small animal habitats into family living spaces." "Our customers told us they were using our CareFRESH(R) and Healthy Pet(TM) brand Colors(TM) bedding to color coordinate their pet's living space with their personal living space, so it makes sense to share that experience with the Designing Spaces audience," said Gordon L. Ellis, CEO of International Absorbents, Inc. "Customers are using our products to decorate their pet spaces for holidays, create seasonal themes and even celebrate with their favorite team using our colored bedding products." Quorum Productions, a wholly-owned subsidiary of O2 Media Inc., is a Florida-based production company that is nationally renowned for creating award-winning educational programming. Their informative shows are geared towards disseminating innovative ideas and practical solutions to everyday challenges. Guests on Designing Spaces have included representatives from companies such as Intel, AT&T, HP, Martha Stewart, Chase Bank, Sara Lee, Prudential Real Estate, Celebrity Cruise Lines and many others. International Absorbents Inc. develops, manufactures and markets patented and proprietary, cost effective consumer and commercial products derived from recycled, renewable materials. These environmentally safe products outperform conventional products used in a broad range of consumer and industrial applications, including retail/commercial pet bedding and litter, oil and hazardous liquid spill cleanup and control, oil/water filtration, and packaging. Further information is available at http://www.internationalabsorbents.com/. Contact: Charles (Chuck) Tait International Absorbents Inc. Toll Free: 866-514-6559 or 604-681-6181 A number of the matters and subject areas discussed in this press release that are not historical or current facts deal with potential future circumstances and developments, including without limitation, statements referring to the Company's future growth strategies, prospects for the future, potential financial results, market and product line growth, abilities to enter new markets, ability to introduce new products, benefits from infrastructure improvements and the Company's competitiveness and profitability as a result of new sales and marketing programs, are forward-looking statements. The words "believe," "expect," "intend," "estimate," "assume" and "anticipate," variations of such words and similar expressions identify forward-looking statements, but their absence does not mean that a statement is not forward-looking. The discussion of such matters and subject areas is qualified by the inherent risks and uncertainties surrounding future expectations generally, and it is important to note that the Company's actual results could differ materially from those projected, due to various risk factors. Those risks include, but are not limited to delays related to commissioning a new manufacturing plant, contractor performance, newly installed equipment performance, consumer acceptance of the Company's products at a new location, competitor reactions and their ability to market and price their products, general economic conditions outside of the control of the Company, and the economic availability of sources of raw materials to meet demand rates necessary to sustain growth. Additional information concerning factors that could cause actual results to differ materially from those in the forward-looking statements is contained from time to time in the Company's reports filed with the SEC, including, but not limited to, the Company's annual report on Form 10-KSB for the fiscal year ended January 31, 2005 and its quarterly filings on Form 10-Q and 10-QSB. This press release speaks only as of its date, and the Company disclaims any duty to update the information herein. DATASOURCE: International Absorbents Inc. CONTACT: Charles [Chuck] Tait of International Absorbents Inc., 1-866-514-6559, +1-604-681-6181, Web site: http://www.internationalabsorbents.com/

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