BERLIN, July 1, 2021
/PRNewswire/ -- Dating app Zoosk, a flagship brand of Spark
Networks SE (NYSE:LOV), has announced the successful rollout of
livestreaming video community Zoosk Live! to its core markets,
giving members fresh ways to create meaningful social and romantic
connections.
Dating app Zoosk has announced the successful rollout of
livestreaming video community Zoosk Live! to core markets
The livestreaming service, which is being offered via a
partnership with ParshipMeet Group, is currently available for free
to all Zoosk iOS and Android app users in the US, UK, Canada, and Australia. Members can stream, interact with,
and create Zoosk Live! content using their existing Zoosk
accounts.
Eric Eichmann, CEO of Spark
Networks, says: "We're excited to bring livestreaming to Zoosk
users, allowing them to connect with others in a fun social
environment. Zoosk Live! provides dating, streaming, and
entertainment, emphasizing Zoosk's status as a thriving community
and social dating site for meaningful relationships."
Zoosk Live! offers a range of livestreaming options for creators
to join, including challenges, events, and interactive features
like NextDate™, a speed dating game where Zoosk members can take a
starring role in front of a livestreaming audience. The audience
rates the date in real time, while the participants have 90 seconds
to decide if there is enough of a shared spark to move to a private
video chat.
In addition to NextDate, Zoosk Live! members can forge
connections with people all around the world by publicly commenting
on videos and rewarding streamers with likes and follows. A
soon-to-be-launched feature will also enable private messaging
between Zoosk members who meet while streaming.
Zoosk Live! rewards content creators too: streamers are rewarded
with virtual gifts by their followers which can be exchanged for
virtual diamonds. Once they pass a certain threshold, streamers can
redeem these diamonds for real-world cash.
Spark Network's VP of Product, Anika
Mueller, says: "We're launching Zoosk Live! at a fascinating
time for streaming technology. Events over the last year and a half
have led to people exploring the social possibilities of live video
like never before. We anticipate that people will continue
embracing this tech even as they return to in-person meet ups."
Mueller adds "This was highlighted in a recent Zoosk singles'
survey, where a majority of people said that they want to make
video interactions a regular part of their post-pandemic dating
routine. Zoosk Live! makes that wish a reality; offering our
members new ways to find friendships and love connections without
limitations."
Press: Sophie Watson |
press@zoosk.com
About Zoosk
Launched in 2007, Zoosk is a global dating brand with a focus on
data-based, real-time matchmaking. Zoosk is available in 80
countries and 25 languages. It offers members the chance to meet,
date, and find online connection through a combination of messaging
and video app livestreaming.
Zoosk is a flagship brand of Spark Networks SE, America's third
largest public dating company, listed on the New York Stock
Exchange American under the ticker symbol "LOV," with headquarters
in Berlin, Germany, and offices in
New York and Utah. Spark Networks has approximately one
million monthly paying subscribers globally, with a widening
portfolio of premium and freemium dating apps including Zoosk,
EliteSingles, Christian Mingle,
Jdate, JSwipe, SilverSingles and eDarling, among others. Spark
Networks SE in its current form is the result of the merger between
Affinitas GmbH and Spark Networks, Inc. in 2017 and the addition of
Zoosk, Inc. in 2019
About ParshipMeet Group
ParshipMeet Group is an international market leader in online
dating. With its uniquely diverse business approach, the company
covers the whole spectrum of the online dating market, ranging from
social dating with a strong entertainment component based on live
video streaming, to serious matchmaking. ParshipMeet Group's brand
portfolio consists of internationally successful and established
brands with complementary strengths. Social dating and
entertainment apps MeetMe, Skout, Tagged, GROWLr, and LOVOO focus
on social connections, entertainment, and community. Matchmaking
services such as eharmony or European-based Parship use scientific
methods to help people find their partner for a compatible, happy
long-term relationship. Headquartered in Hamburg, Germany, the company currently
employs a workforce of more than 1,100 in eight offices
worldwide.
Safe Harbor Statement:
This press release contains forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, statements involving known and unknown risks,
uncertainties, and other factors that may cause Spark Networks'
performance or achievements to be materially different from those
of any expected future results, performance, or achievements. These
statements include statements regarding whether the availability of
Live! will increase engagement on Zoosk, whether daters will
increasingly demand video chat to prequalify potential dates and
whether video dating will be an important filter prior to in-person
interaction. Any statements in this press release that are
not statements of historical fact may be considered to be
forward-looking statements. Written words, such as "believes,"
"hopes," "intends," "estimates," "expects," "projects," "plans,"
"anticipates," and variations thereof, or the use of future tense,
identify forward-looking statements. By their nature,
forward-looking statements and forecasts involve risks and
uncertainties because they relate to events and depend on
circumstances that will occur in the near future. There are a
number of factors that could cause actual results and developments
to differ materially, including, but not limited to, risks related
to establishing and maintaining brand strength; attracting new
members, converting members into paying subscribers and retaining
existing subscribers; the risk that the benefits from the
acquisition of Zoosk, Inc. may not be fully realized or may take
longer to realize than expected; risks related to the degree of
competition in the markets in which Spark Networks operates;
maintaining Spark Networks' current number of paying subscribers to
maintain or increase its current level of revenue; failure to keep
pace with rapid technological change; risks associated with
intellectual property rights including protection and infringement
claims;; ability to attract and retain users through cost-effective
marketing; being subject to cybersecurity incidents in the past and
potential for future attacks; Spark Networks' ability to comply
with new and evolving regulations relating to data protection and
data privacy; and general competition and price measures in the
market place. Additional factors that could cause actual results to
differ are discussed under the heading "Risk Factors" in Spark
Networks' Annual Report on Form 20-F for the year ended
December 31, 2019 and in other
sections of Spark Networks' filings with the Securities and
Exchange Commission ("SEC"), and in Spark Networks' other current
and periodic reports filed or furnished from time to time with the
SEC. All forward-looking statements in this press release are made
as of the date hereof, based on information available to Spark
Networks as of the date hereof, and Spark Networks assumes no
obligation to update any forward-looking statement except as
required by law.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/zoosk-launches-zoosk-live-video-to-emphasize-creativity-connection-and-community-301324413.html
SOURCE Zoosk