MIRA Mirada Plc

 
TIDMMIRA 
 
Mirada Plc 
 
                                 Contract Win 
 
           Providing gaming services to households in Eastern Europe 
 
Mirada plc ("Mirada" or "the Company"), the AIM-quoted interactive media and 
games group, is pleased to announce a new customer contract win for its Gaming 
division to provide interactive TV gaming products and services to be delivered 
in Eastern Europe. 
 
Mirada has entered into an agreement with a media company with activities in 
Eastern Europe to deliver its Monte Carlo Roulette product to households in 
Eastern Europe. For confidentiality reasons, the customer has requested at this 
stage, not to be named. 
 
The agreement will involve building the necessary services and platforms from 
which to launch multi-player gaming with an `as live' experience for users 
through utilising a pre-recorded live show which is streamed over the internet. 
Mirada will develop and be responsible for the complex process of managing 
multiple players, the on screen video content, as well as production and 
playout services, which involves transmission of the gaming content and 
information. 
 
The agreement is set to launch at the end of February 2010 with the contract 
being for an initial three years. Net revenue for the next 12 months is 
expected to be GBP500,000. This deal includes use of Mirada's London-based Wapping 
Broadcast studio and production facilities to film the bespoke video clips. 
 
This is a significant contract for the Company both in terms of scale of the 
operation and in terms of global expansion. This is the first contract for 
Mirada in Eastern Europe and will be an important stepping-stone for further 
growth and presence within the region. 
 
José Luis Vázquez, Chief Executive Officer of Mirada, commented: 
 
"This is an exciting win for Mirada and we are delighted to be expanding our 
gaming products into the Eastern European market. This being our first contract 
within the region we are pleased to have been chosen to deliver such a large 
scale project and to have our expertise in multi-player gaming products and 
systems recognised. 
 
"We are fulfilling our goals of increasing our presence further afield and of 
targeting key growth markets, where the potential for further contracts and 
revenue is great as more consumers embrace digital TV and interactive 
services." 
 
                                                              16 September 2009 
 
Enquiries: 
 
Mirada Plc                          +44 (0) 207 942 7942 
 
José Luis Vázquez, CEO 
 
Haggie Financial LLP                +44 (0) 207 417 8989 
 
Nicholas Nelson/Kathy Boate         Nicholas.nelson@haggie.co.uk 
 
Seymour Pierce Limited              +44 (0) 207 107 8000 
 
Chris Howard 
 
Notes to Editors: 
 
Mirada creates and manages services which enable consumers to interact with and 
purchase digital content on television, mobile, online and bespoke devices. 
Mirada's products and solutions are used worldwide to deliver interactive TV, 
VOD, multi-player gaming, digital marketing and payment services. Its products 
and services have been deployed by some of the biggest names in digital media 
and broadcasting including Disney International TV, Sky, ITV and MTV Networks. 
 
Headquartered in London, Mirada has commercial offices across Europe and Latin 
America and operates technical centres in the UK and Spain. For more 
information, please visit www.mirada.tv 
 
 
 
END 
 

Mirada (LSE:MIRA)
Gráfico Histórico do Ativo
De Jun 2024 até Jul 2024

Mirada (LSE:MIRA)
Gráfico Histórico do Ativo
De Jul 2023 até Jul 2024