TIDMMIRA 
 
mirada plc 
 
                                 Contract Win 
 
    International development deal with a major telecommunication operator 
 
mirada plc ("mirada" or "the Company"), the AIM-quoted audiovisual interaction 
specialist, is pleased to announce a research and development contract with a 
leading European telecommunications operator. 
 
mirada will provide a dedicated development team to the client's research & 
development department. This collaboration includes the support and maintenance 
of its video-on-demand product as well as the development of new applications 
for deployment across its various technology networks. 
 
In particular, mirada's team will be working to create advanced IPTV 
applications for the client's 1.6 million IPTV users in Europe. Being chosen 
for this contract provides further evidence of mirada's expertise in the 
development and design of IPTV applications and Navigation Services. 
 
José Luis Vázquez, Chief Executive Officer of mirada, commented: 
 
"We are extremely pleased to have reached this agreement whereby we will help 
enhance our client's research and development capacity. With over 20 Electronic 
Programme Guides and video-on-demand services deployed to date and over 15 
cable and IPTV operators served across the world; mirada is becoming the 
primary reference for the design and development of integrated applications for 
Broadband operators. This agreement showcases mirada's technical expertise and 
demonstrates that our know-how goes far beyond application development to 
encompass digital TV consulting as a whole. IPTV will only grow in demand over 
the next few years and our development team will be instrumental in delivering 
the latest applications and services to customers across Europe." 
 
                                                                  15 March 2010 
 
Enquiries: 
 
mirada plc                          +44 (0) 207 942 7942 
 
José Luis Vázquez, CEO 
 
Haggie Financial LLP                +44 (0) 207 417 8989 
 
Nicholas Nelson                     Nicholas.nelson@haggie.co.uk 
 
Rivington Street Corporate Finance  +44 (0) 207 562 3351 
 
Dru Edmonstone (Broker) 
 
Seymour Pierce Limited              +44 (0) 207 107 8000 
 
Chris Howard/Mark Percy 
 
Notes to Editors: 
 
mirada creates and manages services which enable consumers to interact with and 
purchase audiovisual content on television, mobile, online and bespoke devices. 
mirada's products and solutions are used worldwide to deliver interactive TV, 
VOD, multi-player gaming, digital marketing and payment services. Its products 
and services have been deployed by some of the biggest names in digital media 
and broadcasting including Disney International TV, Sky, ITV and MTV Networks. 
 
Headquartered in London, mirada has commercial offices across Europe and Latin 
America and operates technical centres in the UK and Spain. For more 
information, please visit www.mirada.tv 
 
 
 
END 
 

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