TIDMMIRA 
 
22 February 2013 
 
                    mirada plc ("mirada" or "the Company") 
 
                                  (AIM: MIRA) 
 
               Placing and capitalisation of certain liabilities 
 
mirada plc, the AIM-quoted audiovisual interaction specialist, is pleased to 
announce the completion of an equity placing and a capitalisaton of certain 
creditor and loan note balances totalling, in aggregate, GBP1,469,509.70. The 
placing raised gross proceeds of GBP1,014,000 by the issue of 10,140,000 new 
ordinary shares of 1p each at a placing price of 10 pence ("the Placing"). In 
addition, certain creditors have agreed to capitalise, in aggregate, GBP 
185,509.70 into 1,855,097 new ordinary shares of 1p each, credited as fully 
paid at 10 pence per share and a loan note holder has agreed to convert GBP 
270,000 of their convertible loan notes into 2,700,000 new ordinary shares of 
1p each, credited as fully paid at 10 pence per share (the "Capitalisation") 
(together "the Transaction"). 
 
The Transaction will help strengthen the Company's balance sheet with the net 
funds raised from the Placing to be used for working capital purposes, for 
ongoing investment in product development and to reinforce mirada's presence in 
Latin America. 
 
Under AIM Rule 13 the participation in the Capitalisation by Richard Alden 
(Non-Executive Chairman) and Francis Coles (Non-Executive Director), who are 
subscribing 626,667 new ordinary shares and 183,613 new ordinary shares 
respectively, are related party transactions for the purposes of the AIM Rules. 
José Luis Vázquez, Javier Casanueva and Rafael Martín Sanz consider, having 
consulted with Seymour Pierce, that the terms of Richard Alden and Francis 
Coles participations in the Capitalisation are fair and reasonable insofar as 
the Shareholders are concerned. 
 
Following the Placing and the Capitalisation, Richard Alden and Francis Coles 
will have an interest in the following ordinary shares in the Company: 
 
                                    Number of      Number of    Percentage of 
                                  Transaction         shares  enlarged issued 
                                       Shares      following share capital of 
                                                 Transaction          Company 
 
Richard Alden                         626,667      1,080,080            2.15% 
 
Francis Coles                         183,613        572,486            1.14% 
 
As part of the Placing, Baring Iberia II Inversion En Capital F.C.R. ("Baring") 
subscribed for new ordinary shares and has an interest in the following 
ordinary shares in the Company: 
 
                                    Number of      Number of    Percentage of 
                                      Placing         shares  enlarged issued 
                                       Shares      following share capital of 
                                                     Placing          Company 
 
Baring                              2,241,500      8,535,015           17.01% 
 
Javier Casanueva (Non-Executive Director) is a partner of Baring. Under AIM 
Rule 13 the participation in the Placing by Baring, who are subscribing for 
2,241,500 new ordinary shares, are related party transactions for the purposes 
of the AIM Rules. José Luis Vázquez, Richard Alden, Francis Coles and Rafael 
Martín Sanz consider, having consulted with Seymour Pierce, that the terms of 
Baring's participation in the Placing is fair and reasonable insofar as the 
shareholders are concerned. 
 
As part of the Capitalisation, GBP270,000 of the secured 10% convertible loan 
note ("Convertible Loan") is being converted into 2,700,000 new ordinary shares 
in the Company. Following this conversion the outstanding balance owed in 
relation to the Convertible Loan is GBP1,150,000. In addition, the Company has 
come to an agreement with all Convertible Loan holders to introduce a minimum 
conversion price of 10p for all future conversions. 
 
Application has been made to the London Stock Exchange for admission of the 
14,695,097 new ordinary shares to be issued pursuant to the Placing and the 
Capitalisation to be admitted to trading on AIM. Admission is expected to occur 
on 27 February 2013. 
 
For the purposes of the Disclosure and Transparency Rules, mirada's total 
issued share capital following the issue of the 14,695,097 new ordinary shares 
consists of 50,177,793 ordinary shares of 1 penny each. 
 
The above figure may be used by shareholders as the denominator for the 
calculations by which they will determine if they are required to notify their 
interest in, or a change to their interest in, mirada, under the Disclosure and 
Transparency Rules. 
 
Enquiries: 
 
mirada plc                                            +44 (0) 207 549 5678 
 
José Luis Vázquez, CEO 
 
Seymour Pierce                                        +44 (0) 207 107 8000 
 
Mark Percy (Corporate Finance) 
 
David Banks (Corporate Broking) 
 
Peterhouse Corporate Finance (Joint Broker)           +44 (0) 207 469 0937 
 
Jon Levinson 
 
Bishopsgate Communications                            +44 (0) 207 562 3350 
 
Nick Rome/Sam Allen/ Matthew Low 
mirada@bishopsgatecommunications.com 
 
About mirada 
 
mirada creates and manages services for digital TV platforms and broadcasters 
which enable consumers to interact with and purchase digital content on 
television, mobile, online and bespoke devices. mirada's products and solutions 
are used worldwide to deliver interactive TV, Video on Demand, digital 
marketing and payment services. Its products and services have been deployed by 
some of the biggest names in digital media and broadcasting including Sky, 
Virgin Media, BBC, ITV, France Telecom and Telefónica. Headquartered in London, 
mirada has commercial offices across Europe and Latin America and operates 
technical centres in the UK and Spain. For more information, visit 
www.mirada.tv. 
 
 
 
END 
 

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