MIRA Mirada Plc

                                                                  07 March 2014

                    mirada plc ("mirada" or "the Company")

                                  (AIM: MIRA)

                    Appointment of Chief Financial Officer

mirada plc, the AIM-quoted audiovisual interaction specialist, is pleased to
announce that it has appointed Raúl Labrada Neira as Chief Financial Officer
(non-board) with immediate effect.

Mr Labrada Neira, aged 48, has extensive experience in the Spanish media
sector, with experience in listed companies like Gestevisión Telecinco
(Mediaset group), Multipark and Vértice 360.

José Luis Vazquez, Chief Executive Officer of mirada, commented:

"We are delighted that Raúl has joined with his relevant background on
different financial positions, and his significant experience in the Spanish
media market which I believe will be invaluable as we continue to increase our
presence in the Latin American market."

Save as set out above, there is no further information required to be disclosed
pursuant to paragraph (g) of Schedule 2 of the AIM Rules.

                                     -END-

Enquiries:

mirada plc                                               +44 (0) 207 549 5678
Jose Luis Vazquez, Chief Executive Officer

Bishopsgate Communications                               +44 (0) 207 107 1890
Nick Rome/Sam Allen
mirada@bishopsgatecommunications.com

Cantor Fitzgerald Europe (Nominated Advisor & Broker)    +44 (0) 207 894 7000
Mark Percy (Corporate Finance)
David Banks (Corporate Broking)

Peterhouse Corporate Finance (Joint Broker)              +44 (0) 207 469 0937
Jon Levinson/Lucy Williams

About mirada

mirada creates and manages services for digital TV platforms and broadcasters
which enable consumers to interact with and purchase digital content on
television, mobile, online and bespoke devices. mirada's products and solutions
are used worldwide to deliver interactive TV, Video on Demand, digital
marketing and payment services. Its products and services have been deployed by
some of the biggest names in digital media and broadcasting including Sky,
Virgin Media, BBC, ITV, France Telecom and Telefónica. Headquartered in London,
mirada has commercial offices across Europe and Latin America and operates
technical centres in the UK and Spain. For more information, visit
www.mirada.tv.