TIDMMM. 
 
Mood Media Reports Second Quarter 2014 Financial and Operating Results 
 
Integration Activities Positively Impacted Operating Cost Structure 
 
On Track to Achieve Annualized Cost Savings in the Range of $8 to $10 Million 
by Year-End 2014 Driven by Efficiency Program Synergies 
 
TORONTO, Aug. 14, 2014 /CNW/ - Mood Media Corporation ("Mood Media" or "the 
Company") (ISIN: CA61534J1057) (TSX:MM) (LSE AIM:MM), the world's largest 
integrated provider of in-store customer experience solutions, today reported 
results for the second quarter of 2014 and updated its strategic and 
operational plans. 
 
Recent Highlights 
 
· Achieved second quarter revenues of $120 million and EBITDA of $24.0 
million; 
 
· Continued to successfully implement global integration and 
consolidation activities; based upon strong results to date, finalizing synergy 
target to range of $8 to $10 million in annualized cost savings by year-end 
2014; 
 
· Expanded Local Sales organization and delivered new products; 
 
· Reiterated 2014 financial outlook. 
 
"In the second quarter, we continued to relentlessly focus on executing our 
strategic plan and further strengthened our platform for long-term sustainable 
growth," said Steve Richards, President and CEO of Mood Media. "Over the past 
10 months we have worked steadfastly to engender a culture of accountability, 
and the entire Mood Media team is focused on improving the efficiency and 
consistency of our business. Notably, we are making significant progress on our 
strategies surrounding Local Sales, product and solutions development, and 
partnership expansion. During the second quarter, we continued to build out our 
Local Sales teams in North America and the international markets, launched new 
compelling services called Mood Mix and Mood Social Wifi and advanced our 
mobile solutions, all of which we expect will contribute to our future growth. 
Our cost savings initiatives are also beginning to deliver tangible returns 
and, based upon our strong execution to date, we are finalizing our annualized 
cost savings expectations to a range of $8 to $10 million by year-end 2014. 
 
"We are gaining important traction with our visuals and mobile services," 
continued Mr. Richards. "In the first half of 2014 we signed our largest U.S. 
contracts to date and launched our first large-scale mobile promotion in 
conjunction with a major Premier brand. This positive momentum underscores the 
strength of our strategy and the results our focused efforts are producing. We 
believe we have taken consequential steps forward that will allow Mood Media to 
deliver on its full potential for both our clients and stakeholders. While the 
complete transformation of Mood Media will be an ongoing effort, we are 
energized as we take solid strides toward achieving these goals and targets. We 
look forward to continued success as we focus on building a great Company and 
realizing the potential we have before us." 
 
Second Quarter Financial Results 
The Company reported Q2 revenues of $120 million and EBITDA of $24 million. Net 
loss per share from continuing operations was ($0.18) compared with net loss of 
($0.05) in the prior-year period. The Company's second quarter revenue and 
EBITDA performance was impacted by the sale of its Latin American residential 
operation, the revised terms of its affiliate agreement, lower equipment and 
recurring sales, and lower performance at Technomedia and BIS. These factors 
were partially offset by the benefits of integration and synergy programs that 
produced a reduction of $3.5 million in operating expenses in its North 
American and International operations for the quarter; however, these operating 
expense reductions were partially offset by increases due to the foreign 
exchange impact and expenses in the Company's BIS subsidiary. 
 
Other expense totaled $10 million in the quarter compared with $8 million in 
the prior year. Other expense in the quarter related to restructuring, 
transaction and settlement expenses and was partially offset by gains on sale 
of non-core assets. Restructuring expense pertains to the Company's integration 
and synergy program. Transaction and settlement expenses relate to the cost of 
resolving amounts in connection with past acquisitions. 
 
Key Performance Indicators 
 
                   2012   Q1.13   Q2.13   Q3.13   Q4.13    2013   Q1.14   Q2.14 
 
Audio sites     427,714 428,835 427,038 428,085 428,095 428,095 423,796 418,513 
 
Visual sites     10,929  11,552  12,115  12,479  12,666  12,666  12,997  13,821 
 
Total sites     438,643 440,387 439,153 440,564 440,761 440,761 436,793 432,334 
 
Audio ARPU      $ 49.20 $ 47.19 $ 46.25 $ 45.65 $ 45.62 $ 46.17 $ 45.35 $ 45.17 
 
Visual ARPU     $115.39 $ 89.78 $ 83.42 $ 89.21 $ 81.27 $ 84.30 $ 84.59 $ 85.08 
 
Blended ARPU    $ 50.45 $ 48.28 $ 47.25 $ 46.87 $ 46.64 $ 47.23 $ 46.50 $ 46.40 
 
Audio gross 
additions        47,488  11,599   9,960   9,208   9,765  40,532  10,112   6,981 
 
Visual gross 
additions         5,180   1,092     699     497   1,219   3,507     478     996 
 
Total gross 
additions        52,668  12,691  10,659   9,705  10,984  44,039  10,590   7,977 
 
Audio monthly 
churn              0.8%    0.8%    0.9%    0.6%    0.8%    0.8%    1.1%    1.0% 
 
Visual monthly 
churn              0.8%    1.4%    0.4%    0.4%    2.8%    1.3%    0.4%    0.4% 
 
Total monthly 
churn              0.8%    0.8%    0.9%    0.6%    0.8%    0.8%    1.1%    0.9% 
 
 
In the second quarter, the number of total Company-owned sites declined by 1.6% 
year-over-year driven by a 2.0% decline in the number of audio sites and a 
14.1% increase in the number of visual sites. The number of audio sites 
decreased moderately in North America and in its International operation. The 
number of visual sites increased in both operations. 
 
Blended ARPU declined by 1.8% year-over-year in the second quarter to $46.40 
per month and remained stable compared with the first quarter ARPU of $46.50. 
Audio ARPU decreased by 2.3% relative to the prior year to $45.17 while visual 
ARPU rose by 2.0% year-over-year to $85.08. Audio ARPU declined in North 
America and remained stable in its International operations. Visual ARPU 
increased in both North America and in its International operations. 
 
Total monthly churn in the second quarter was 0.9% per month reflecting an 
improvement over first quarter churn of 1.1%. Audio churn of 1.0% per month 
improved relative to the first quarter in International operations while churn 
in North America remained stable. Visual churn remained stable at 0.4%. 
 
Conference Call 
As previously announced, the Company will hold a conference call on August 15 
at 8:00 a.m. Eastern Time to discuss its results and respond to questions from 
the investment community. The call can be accessed by telephone by dialing 
416-764-8658, or 1 888-886-7786 for international callers. Listeners are 
advised to dial in at least five minutes prior to the call. 
 
This earnings release, which is current as of August 14, 2014, is a summary of 
our second quarter results, and should be read in conjunction with our second 
quarter 2014 MD&A and Consolidated Financial Statements and Notes thereto and 
our other recent filings with securities regulatory authorities in Canada and 
the United Kingdom. 
 
The financial information presented herein has been prepared on the basis of 
IFRS for interim financial statements and is expressed in United States dollars 
unless otherwise stated. 
 
This news release includes certain non-IFRS financial measures. Mood Media uses 
these non-IFRS financial measures as supplemental indicators of its operating 
performance and financial position. These measures do not have any standardized 
meanings prescribed by IFRS and therefore may not be comparable to the 
calculation of similar measures used by other companies, and should not be 
viewed as alternatives to measures of financial performance calculated in 
accordance with IFRS. 
 
In this earnings release, the terms "we", "us", "our", "Mood Media" and "the 
Company" refer to Mood Media Corporation and our subsidiaries. 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENTS OF LOSS 
Unaudited 
For the three and six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                         Three months ended     Six months ended 
                                          June 30,  June 30,   June 30,  June 30, 
                                Notes        2014      2013       2014      2013 
 
Continuing operations 
 
Revenue                             5    $119,881  $126,268   $242,871  $255,355 
 
Expenses 
 
 Cost of sales (excludes 
 depreciation and amortization)            53,346    54,476    110,770   113,163 
 
 Operating expenses                        42,510    44,134     84,726    88,572 
 
 Depreciation and amortization             17,526    16,496     36,040    34,220 
 
 Share-based compensation          13        (204)      325        612       688 
 
 Other expenses                     6       9,974     7,916      9,339    13,810 
 
 Foreign exchange loss (gain) on 
 financing transactions                     1,766    (4,178)       760     1,857 
 
 Finance costs, net                 7      27,794    15,970     41,520    10,494 
 
Loss for the period before taxes          (32,831)   (8,871)   (40,896)   (7,449) 
 
Income tax charge (credit)          8        (197)      499       (766)    6,891 
 
Loss for the period from 
continuing operations                     (32,634)   (9,370)   (40,130)  (14,340) 
 
Discontinued operations 
 
Loss after tax from discontinued 
operations                          15          -   (10,984)         -   (14,736) 
 
Loss for the period                       (32,634)  (20,354)   (40,130)  (29,076) 
 
Attributable to: 
 
Owners of the parent                      (32,670)  (20,476)   (40,173)  (29,314) 
 
Non-controlling interests                      36       122         43       238 
 
                                         $(32,634) $(20,354)  $(40,130) $(29,076) 
 
Net loss per share 
 
Basic and diluted                  9       $(0.18)   $(0.12)    $(0.23)   $(0.17) 
 
Basic and diluted from continuing 
operations                         9        (0.18)    (0.05)     (0.23)    (0.08) 
 
Basic and diluted from 
discontinued operations            9         0.00     (0.07)      0.00     (0.09) 
 
 
About Mood Media Corporation 
Mood Media Corporation (TSX:MM / LSE AIM:MM), is one of the world's largest 
designers of in-store consumer experiences, including audio, visual, 
interactive, scent, voice and advertising solutions. Mood Media's solutions 
reach over 150 million consumers each day through more than half a million 
subscriber locations in over 40 countries throughout North America, Europe, 
Asia and Australia. 
 
Mood Media Corporation's client base includes more than 850 U.S. and 
international brands in diverse market sectors that include: retail, from 
fashion to financial services; hospitality, from hotels to health spas; and 
food retail, including restaurants, bars, quick-serve and fast casual dining. 
Our marketing platforms include 77% of the top 100 retailers in the United 
States and 97% of the top 50 quick-serve and fast-casual restaurant companies. 
 
For further information about Mood Media, please visit www.moodmedia.com. 
 
Cautionary Statement Regarding Forward-Looking Statements 
This press release contains forward-looking statements. The words "believe", 
"expect", "anticipate", "estimate", "intend", "may", "will", "would" and 
similar expressions and the negative of such expressions are intended to 
identify forward-looking statements, although not all forward-looking 
statements contain these identifying words. These forward-looking statements 
are subject to important assumptions, including without limitation, expected 
growth, results of operations, performance, financial condition, strategy and 
business prospects and opportunities. While Mood Media considers these factors 
and assumptions to be reasonable based on information currently available, they 
are inherently subject to significant uncertainties and contingencies and may 
prove to be incorrect. 
 
Known and unknown factors could cause actual results to differ materially from 
those projected in the forward-looking statements. Such factors include, but 
are not limited to: the impact of general market, industry, credit and economic 
conditions, currency fluctuations as well as the risk factors identified in 
Mood Media's management discussion and analysis dated Aug. 14, 2014 and Mood 
Media's annual information form dated March 28, 2014, both of which are 
available on www.sedar.com. 
 
Given these uncertainties, readers are cautioned not to place undue reliance on 
such forward-looking statements. All of the forward-looking statements made in 
this press release are qualified by these cautionary statements and other 
cautionary statements or factors contained herein, and there can be no 
assurance that the actual results or developments will be realized or, even if 
substantially realized, that they will have the expected consequences to, or 
effects on, Mood Media. 
 
Forward-looking statements are given only as at the date hereof and Mood Media 
disclaims any obligation to update or revise the forward-looking statements, 
whether as a result of new information, future events or otherwise, except as 
required by applicable laws. 
 
Mood Media Corporation presents EBITDA information as a supplemental figure 
because management believes it provides useful information regarding operating 
performance. EBITDA is not a recognized measure under International Financial 
Reporting Standards ("IFRS"), does not have standardized meaning, and is 
unlikely to be comparable to similar measures used by other companies. 
Accordingly, investors are cautioned that EBITDA should not be construed as an 
alternative to net earnings or (loss) determined in accordance with IFRS as an 
indicator of the financial performance of Mood Media or as a measure of Mood 
Media's liquidity and cash flows. For a reconciliation of EBITDA to the 
Consolidated Statements of Income (Loss), please see Footnote 18 to the Interim 
Consolidated Financial Statements which provides Segment Information. 
 
 
Interim Consolidated Financial Statements 
 
Mood Media Corporation 
Unaudited 
For the three and six months ended June 30, 2014 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENTS OF FINANCIAL POSITION 
Unaudited 
As at June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                       Notes             June 30, December 31, 
                                                            2014         2013 
 
 
ASSETS 
Current assets 
  Cash                                                   $34,315      $22,410 
  Restricted cash                                            409          713 
  Trade and other receivables                             89,565       97,974 
  Income taxes recoverable                                 1,042        1,418 
  Inventory                                               32,334       31,033 
  Prepaid expenses                                        14,039       11,924 
  Deferred costs                                           8,173        8,198 
Total current assets                                     179,877      173,670 
Non-current assets 
  Deferred costs                                           8,762        8,623 
  Property and equipment                                  47,583       53,318 
  Other financial assets                11                   108           97 
  Investment in associates                                   812          724 
  Intangible assets                                      293,278      311,261 
  Goodwill                              16               253,491      264,142 
Total assets                                             783,911      811,835 
 
LIABILITIES AND EQUITY 
Current liabilities 
  Trade and other payables                               101,784      115,038 
  Income taxes payable                                     3,055        3,219 
  Deferred revenue                                        19,892       15,432 
  Other financial liabilities           11                   775        1,091 
  Current portion of long-term debt     10                 2,350        2,132 
Total current liabilities                                127,856      136,912 
Non-current liabilities 
  Deferred revenue                                         6,502        7,253 
  Deferred tax liabilities                                35,153       38,735 
  Other financial liabilities           11                 3,853        6,638 
  Long-term debt                        10               621,496      597,062 
Total liabilities                                        794,860      786,600 
Equity 
  Share capital                         14               326,921      323,318 
  Contributed surplus                                     33,591       33,209 
  Foreign exchange translation reserve                     5,617        5,656 
  Deficit                                               (377,349)    (337,176) 
Equity attributable to owners of 
 the parent                                              (11,220)      25,007 
  Non-controlling interests                                  271          228 
Total equity                                             (10,949)      25,235 
Total liabilities and equity                            $783,911     $811,835 
Commitments and contingencies           17 
 
The accompanying notes form part of the interim consolidated financial statements 
 
 
 
 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENTS OF LOSS 
Unaudited 
For the three and six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                             Three months ended    Six months ended 
 
                                              June 30,  June 30,   June 30,  June 30, 
                                   Notes         2014      2013       2014      2013 
 
Continuing operations 
 
Revenue                               5      $119,881  $126,268   $242,871  $255,355 
 
Expenses 
  Cost of sales (excludes 
   depreciation and amortization)              53,346    54,476    110,770   113,163 
  Operating expenses                           42,510    44,134     84,726    88,572 
  Depreciation and amortization                17,526    16,496     36,040    34,220 
  Share-based compensation           13          (204)      325        612       688 
  Other expenses                      6         9,974     7,916      9,339    13,810 
  Foreign exchange loss (gain) on 
   financing transactions                       1,766    (4,178)       760     1,857 
  Finance costs, net                  7        27,794    15,970     41,520    10,494 
Loss for the period before 
 taxes                                        (32,831)   (8,871)   (40,896)   (7,449) 
 
Income tax charge (credit)            8          (197)      499       (766)    6,891 
Loss for the period from 
 continuing operations                        (32,634)   (9,370)   (40,130)  (14,340) 
 
Discontinued operations 
 
Loss after tax from 
discontinued operations              15              -  (10,984)         -   (14,736) 
Loss for the period                            (32,634) (20,354)   (40,130)  (29,076) 
 
Attributable to: 
Owners of the parent                           (32,670) (20,476)   (40,173)  (29,314) 
Non-controlling interests                           36      122         43       238 
                                              $(32,634)$(20,354)  $(40,130) $(29,076) 
 
Net loss per share 
Basic and diluted                    9          $(0.18)  $(0.12)    $(0.23)   $(0.17) 
Basic and diluted from 
 continuing operations               9           (0.18)   (0.05)     (0.23)    (0.08) 
Basic and diluted from 
 discontinued operations             9            0.00    (0.07)      0.00     (0.09) 
 
The accompanying notes form part of the interim consolidated financial statements 
 
 
 
 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS 
Unaudited 
For the three and six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                          Three months ended      Six months ended 
                                         June 30,    June 30,    June 30,    June 30, 
                                            2014        2013        2014        2013 
Loss for the period                     $(32,634)   $(20,354)   $(40,130)   $(29,076) 
 
  Items that may be reclassified 
   subsequently to the loss for the 
   period 
 
  Exchange differences on 
   translation of foreign operations         817         364         (39)     (2,615) 
  Amounts recognized through the 
   interim consolidated statements of 
   loss                                        -      (1,510)          -      (1,510) 
Other comprehensive income (loss) 
 for the period, net of tax                  817      (1,146)        (39)     (4,125) 
Total comprehensive loss for the 
 period, net of tax                      (31,817)    (21,500)    (40,169)    (33,201) 
 
Attributable to: 
Owners of the parent                     (31,853)    (21,626)    (40,212)    (33,437) 
Non-controlling interests                     36         126          43         236 
                                        $(31,817)   $(21,500)   $(40,169)   $(33,201) 
 
The accompanying notes form part of the interim consolidated financial statements 
 
 
 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENTS OF CASH FLOWS 
Unaudited 
For the three and six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                                Three months ended       Six months ended 
                                               June 30,     June 30,    June 30,    June 30, 
                                       Notes      2014         2013        2014        2013 
 
Operating activities 
  Loss for the period before taxes 
   - continuing operations                    $(32,831)     $(8,871)   $(40,896)    $(7,449) 
 
  Loss for the period before taxes 
   - discontinued operations            15           -      (10,984)          -     (14,736) 
                                               (32,831)     (19,855)    (40,896)    (22,185) 
  Non-cash adjustments to 
   reconcile loss for the period 
   before taxes to net cash flows 
  Depreciation of property and 
   equipment                                     6,540        6,039      13,393      14,366 
  Amortization of intangible 
   assets and goodwill                          10,986       10,435      22,647      20,648 
  Loss (gain) on disposal of 
   property and equipment                         (372)       7,394        (479)      7,394 
  Share-based compensation              13        (204)         325         612         688 
  Shares issued in lieu of 
   severance or consideration                    2,527            -       2,588           - 
  Finance costs, net and foreign 
   exchange from financing                      16,125       13,412      28,845      14,891 
  Loss on extinguishment of 2011 
   First Lien Credit Facility                   13,435            -      13,435           - 
  Gain on disposal of Latin 
   America and DMX Canada assets         6      (2,937)           -      (6,478)          - 
Working capital adjustments 
  Decrease in trade and other 
   receivables                                   5,324        9,971       9,013      11,721 
  Increase in inventory                           (956)        (758)     (1,315)     (2,646) 
  Decrease in trade and other 
   payables                                       (356)      (2,880)    (14,157)    (17,836) 
  Decrease (increase) in deferred 
   revenue                                      (4,837)      (4,079)      3,697       4,367 
                                                12,444       20,004      30,905      31,408 
  Income taxes paid                             (1,109)        (160)     (2,487)     (1,376) 
  Interest received                                  8           28          19          52 
Net cash flows from operating 
 activities                                     11,343       19,872      28,437      30,084 
 
Investing activities 
  Purchase of property and 
   equipment and intangible assets              (8,108)      (8,001)    (17,671)    (15,840) 
  Acquisition of businesses, net 
   of cash acquired                                  -       (2,347)          -      (2,347) 
  Proceeds from disposal of 
   discontinued operations                           -        2,000           -       2,000 
  Proceeds from disposal of Latin 
   America and DMX Canada assets                 9,515            -      19,515           - 
  Proceeds from disposal of 
   property, equipment and other 
   assets                                          981           97       1,138          97 
 
Net cash flows from (used in) 
 investing activities                            2,388       (8,251)      2,982     (16,090) 
 
Financing activities 
  Repayment of borrowings                     (217,952)        (533)   (218,485)     (1,066) 
  Proceeds from 2014 First Lien 
   Credit Facility                             235,000            -     235,000           - 
  Proceeds from exercise of share 
   options                                         737            -         785           - 
  Finance lease payments                          (344)        (428)       (692)       (854) 
  Cost of 2014 First Lien Credit 
   Facility                                     (9,205)           -      (9,205)          - 
  Interest paid                                (22,884)     (22,280)    (26,786)    (25,913) 
  Cost of extinguishment of 
   interest rate swap                                -       (1,578)          -      (1,578) 
Net cash flows used in financing 
 activities                                    (14,648)     (24,819)    (19,383)    (29,411) 
 
Net increase (decrease) in cash                   (917)     (13,198)     12,036     (15,417) 
Net foreign exchange gain (loss)                    98          136        (131)       (158) 
Cash at beginning of period                     35,134       43,871      22,410      46,384 
Cash at end of period                          $34,315      $30,809     $34,315     $30,809 
 
The accompanying notes form part of the interim consolidated financial statements 
 
 
 
 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENT OF CHANGES IN EQUITY 
Unaudited 
For the six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                                                   Foreign 
                                                                  Exchange                             Non- 
                                      Share      Contributed    Translation                        controlling     Total 
                            Notes    Capital       Surplus        Reserve     Deficit     Total     Interests     Equity 
 
As at January 1, 2014              $323,318       $33,209        $5,656    $(337,176)   $25,007      $228        $25,235 
Income (loss) for the 
period                                   -             -             -      (40,173)   (40,173)       43        (40,130) 
 
Translation of foreign 
operations                               -             -           (39)           -        (39)        -            (39) 
 
Total comprehensive income 
(loss)                                   -             -           (39)     (40,173)   (40,212)       43        (40,169) 
 
Share-based compensation                 -            382             -            -        382         -            382 
 
Issue of share capital       14       2,818             -             -            -      2,818         -          2,818 
 
Exercise of share options    14         785             -             -            -        785         -            785 
As at June 30, 2014                $326,921       $33,591        $5,617   $(377,349)  $(11,220)      $271      $(10,949) 
 
The accompanying notes form part of the interim consolidated financial statements 
 
 
 
 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENT OF CHANGES IN EQUITY 
Unaudited 
For the six months ended June 30, 2013 
 
In thousands of US dollars, unless otherwise stated 
 
                                                   Foreign 
                                                   Exchange 
                             Share   Contributed  Translation              Discontinued          Non-controlling   Total 
                     Notes Capital   Surplus      Reserve       Deficit    Operations    Total     Interests      Equity 
 
As at January 1, 2013      $323,318    $30,934      $2,163    $(204,669)     $1,510    $153,256      $1,593     $154,849 
Income (loss) for the 
period                            -          -           -     (29,314)           -    (29,314)         238     (29,076) 
 
Translation of foreign 
operations                        -          -      (2,613)          -            -     (2,613)          (2)     (2,615) 
 
Discontinued operations           -          -            -          -       (1,510)    (1,510)           -      (1,510) 
Total comprehensive 
income (loss)                     -          -      (2,613)   (29,314)       (1,510)   (33,437)         236     (33,201) 
 
Share-based 
compensation           13         -        688            -          -             -        688           -          688 
 
As at June 30, 2013        $323,318    $31,622       $(450) $(233,983)            $-   $120,507      $1,829     $122,336 
 
The accompanying notes form part of the interim consolidated financial statements 
 
 
 
 
Mood Media Corporation 
 
NOTES TO THE INTERIM CONSOLIDATED FINANCIAL STATEMENTS 
Unaudited 
For the three and six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
1. Corporate information 
 
Mood Media Corporation ("Mood Media" or the "Company") is a publicly traded 
company on the Toronto Stock Exchange and the London Alternative Investment 
Market and is domiciled and incorporated in Canada. The Company's registered 
office is located at 199 Bay Street, Toronto, Ontario, Canada. 
 
The Company provides in-store audio, visual and scent marketing solutions to a 
range of businesses including specialist retailers, department stores, 
supermarkets, financial institutions and fitness clubs, as well as hotels and 
restaurants. Proprietary technology and software are used to deploy music from 
a compiled music library to client sites. This library comes from a diverse 
network of producers including major labels and independent and emerging 
artists. 
 
2. Statement of compliance 
 
These interim consolidated financial statements have been prepared in 
accordance with IAS 34 Interim Financial Reporting, as issued by the 
International Accounting Standards Board ("IASB") and using the same accounting 
policies and methods as were used for the Company's annual financial statements 
and notes for the year ended December 31, 2013. These interim consolidated 
financial statements do not include all of the information and disclosures 
required by International Financial Reporting Standards ("IFRS") for annual 
financial statements. Accordingly, these interim consolidated financial 
statements should be read in conjunction with the Company's annual financial 
statements as at and for the year ended December 31, 2013 and the accompanying 
notes. 
 
All amounts are expressed in US dollars (unless otherwise specified), rounded 
to the nearest thousand. 
 
These interim consolidated financial statements of the Company were approved by 
the Audit Committee and authorized for issue on August 14, 2014. 
 
3. Summary of estimates, judgments and assumptions 
 
The preparation of the Company's interim consolidated financial statements 
requires management to make estimates, judgments and assumptions that affect 
the reported amounts of assets, liabilities, revenue, expenses and the 
disclosure of contingent assets and liabilities at the date of the interim 
consolidated financial statements. However, uncertainty about these estimates, 
judgments and assumptions could result in outcomes that require a material 
adjustment to the carrying amount of the asset or liability affected in future 
periods. 
 
There has been no substantial change in the Company's critical accounting 
estimates since the publication of the annual consolidated financial statements 
as at and for the year ended December 31, 2013. 
 
4. Summary of significant accounting policies 
 
New standards, interpretations and amendments adopted 
 
The Company adopted the following standards on January 1, 2014: 
 
Amendments to IAS 32, Offsetting Financial Assets and Financial Liabilities 
 
The amendments in IAS 32 clarify certain items regarding offsetting financial 
assets and financial liabilities. The amendments are to be applied 
retrospectively and will be effective for periods commencing on or after 
January 1, 2014 with earlier application permitted. The amendment has had no 
impact on the Company's financial presentation or performance. 
 
Amendments to IAS 36, Impairment of Assets 
 
These narrow-scope amendments to IAS 36 address the disclosure of information 
about the recoverable amount of impaired assets if that amount is based on fair 
value less costs of disposal. The amendments are to be applied retrospectively 
for periods beginning on or after January 1, 2014. Earlier application is 
permitted for periods when the entity has already applied IFRS 13. The standard 
has had no impact on the Company's financial position or performance. 
 
IFRIC Interpretation 21, Levies 
 
The interpretation clarifies that an entity recognizes a liability for a levy 
when the activity that triggers payment, as identified by the relevant 
legislation, occurs. It also clarifies that a levy liability is accrued 
progressively only if the activity that triggers payment occurs over a period 
of time, in accordance with the relevant legislation. For a levy that is 
triggered upon reaching a minimum threshold, the interpretation clarifies that 
no liability should be recognized before the specified minimum threshold is 
reached. The standard has had no impact on the Company's financial position or 
performance. 
 
New standards, interpretations and amendments thereof not yet effective 
 
Standards issued but not yet effective up to the date of issuance of the 
Company's interim consolidated financial statements are listed below. This 
listing of standards and interpretations issued are those that the Company 
reasonably expects to have an impact on disclosures, financial position or 
performance when applied at a future date. 
 
The Company intends to adopt these standards when they become effective. 
 
IFRS 9, Financial Instruments: Classification and Measurement 
 
IFRS 9, as issued, reflects the first phase of the IASB's work on the 
replacement of IAS 39 and applies to the classification and measurement of 
financial assets and financial liabilities as defined in IAS 39. The effective 
date for this standard is for reporting periods beginning on or after January 
1, 2018 with earlier application permitted. The Company will continue to assess 
any impact on the classification and measurement of the Company's financial 
assets, as well as any impact on the classification and measurement of 
financial liabilities. 
 
IFRS 15, Revenue from Contracts with Customers 
 
On May 28, 2014, the IASB issued IFRS 15, which outlines a single comprehensive 
model for entities to use in accounting for revenue from customers. The 
standard outlines the principles an entity must apply to measure and recognize 
revenue relating to contracts with customers. The core principle is that an 
entity will recognize revenue when it transfers promised goods or services to 
customers at an amount that reflects the consideration to which the entity 
expects to be entitled in exchange for transferring goods or services. 
 
IFRS 15 also significantly expands the current disclosure requirements about 
revenue recognition. The effective date for this standard is for reporting 
periods beginning on or after January 1, 2017 with earlier application 
permitted. The Company has commenced a review process to assess any impact on 
its current revenue recognition policies and reporting processes. 
 
5. Revenue 
 
The composition of revenue is as follows: 
 
 
                                Three months ended      Six months ended 
                               June 30,    June 30,    June 30,    June 30, 
                                  2014        2013        2014        2013 
Rendering of services          $83,839     $89,163    $168,155    $178,553 
Sale of goods                   35,157      36,146      73,115      74,861 
Royalties                          885         959       1,601       1,941 
                              $119,881    $126,268    $242,871    $255,355 
 
 
6. Other expenses 
 
                                Three months ended      Six months ended 
                                June 30,   June 30,    June 30,    June 30, 
                                   2014       2013        2014        2013 
Transaction costs (i)              $971     $4,248      $1,401      $7,278 
Restructuring and integration 
 costs (ii)                       7,833      3,668      10,309       6,532 
Settlements and resolutions 
 (iii)                            4,226          -       4,226           - 
Net gain on disposal of          (3,056)         -      (6,597)          - 
 certain assets (iv) 
                                 $9,974     $7,916      $9,339     $13,810 
 
(i) Transaction costs incurred during the three and six months ended June 30, 
2014 and June 30, 2013 primarily relate to the Company's strategic and 
operational review as well as costs associated with prior acquisitions. 
 
 
                                Three months ended       Six months ended 
                               June 30,     June 30,    June 30,    June 30, 
                                  2014         2013        2014        2013 
Legal and professional fees        $ -      $ 1,439          $-      $2,562 
Consultant fees                    971        1,106       1,401       2,197 
Other transaction costs (a)          -        1,703           -       2,519 
                                  $971       $4,248      $1,401      $7,278 
 
(a) Other transaction costs in the comparative period include recognition of 
Technomedia earn-out, which has been accounted for as compensation, travel 
related to the strategic and operational review, in addition to miscellaneous 
expenses incurred during and after the Company's acquisitions. 
 
(ii) Restructuring and integration costs consist of severance costs, 
information technology integration, relocation expenses, real estate 
consolidation, rebranding and other integration and transition activities. 
These restructuring and integration activities are a result of integrating 
various businesses, primarily Muzak, DMX and Mood International. 
 
 
                                Three months ended       Six months ended 
                               June 30,     June 30,    June 30,    June 30, 
                                  2014         2013        2014        2013 
Severance costs                  $ 881      $ 2,030      $1,504      $4,427 
Other integration costs (a)      6,952        1,638       8,805       2,105 
                                $7,833       $3,668     $10,309      $6,532 
 
(a) Other integration costs include charges for various real estate 
consolidations and $3,100 for an onerous contract. 
 
(iii) During the three months ended June 30, 2014, the Company negotiated and 
finalized settlements including other liabilities and legal matters related to 
DMX and Muzak. 
 
(iv) The Company recognized gains from various sales and disposals of assets 
during the six months ended June 30, 2014.  The primary gains recognized from 
these sales and disposals include the sale of its residential Latin America 
music operations on January 10, 2014 and its DMX Canadian commercial account 
portfolio on June 27, 2014. The initial gain recognized on each transaction was 
$3,541 and $2,937, respectively, and is partially contingent on the achievement 
of certain future key indicators. 
 
 
7. Finance costs, net 
 
                              Three months ended       Six months ended 
                             June 30,    June 30,     June 30,    June 30, 
                                2014        2013         2014        2013 
Interest expense            $13,516     $ 13,227      $26,787     $26,027 
Change in fair value of 
 financial instruments (i)       181       2,619         (860)     (1,216) 
Change in fair value of 
 deferred and contingent 
 consideration (ii)                -      (1,026)           -     (16,510) 
Cost of extinguishment of 
 2011 First Lien Credit 
 Facility (iii)               13,435           -       13,435           - 
Other finance costs, net 
 (iv)                            662       1,150        2,158       2,193 
                             $27,794     $15,970      $41,520     $10,494 
 
(i) Change in fair value of financial instruments consists of: 
 
 
                              Three months ended       Six months ended 
                             June 30,    June 30,     June 30,    June 30, 
                                2014        2013         2014        2013 
Cross-currency interest rate 
 swap (a)                        $ -       $ 448           $-       $(699) 
Interest rate floor under 
 2011 First Lien Credit 
 Facility (b)                      -      (2,301)        (584)     (3,039) 
Interest rate floor under 
 2014 First Lien Credit 
 Facility (b)                   (265)          -         (265)          - 
Interest rate cap (c)              -           1            -           6 
Prepayment option on 9.25%       446       4,471          (11)      2,516 
 Notes (d) 
                                $181      $2,619        $(860)    $(1,216) 
 
(a) The Company entered into a cross-currency interest rate swap on June 4, 
2010, which matured on June 4, 2013. The cross-currency interest rate swap had 
a historical notional amount of $32,375 that converted euros into US dollars at 
a foreign exchange rate of 1.2350 and converted floating interest to a fixed 
rate of 8.312%. The change in the fair value during the three and six months 
ended June 30, 2013 has been recognized within finance costs, net in the 
interim consolidated statements of loss. 
(b) In connection with the extinguishment of the Company's 2011 First Lien 
Credit Facilities (as defined in note 10) on May 1, 2014, the Company 
extinguished the liability related to the 2011 interest rate floor embedded 
derivative and recognized a 2014 interest rate floor in accordance with the 
terms of the new 2014 First Lien Credit Facilities. 
 
The 2014 First Lien credit agreement includes an arrangement whereby LIBOR 
would have a minimum floor of 1.00%. However, at the time of entering this 
credit agreement, LIBOR was 0.22%. Under IFRS, the 2014 interest rate floor is 
considered an embedded derivative and was ascribed a fair value at the date of 
issuance of $3,852. At each subsequent reporting period , any change in fair 
value is included within finance costs, net in the interim consolidated 
statements of loss. The net credit of $265 for the three months ended June 30, 
2014 was the result of the change in fair value from inception of the 2014 
interest rate floor through June 30, 2014. 
 
(c) In accordance with the Company's 2011 First Lien Credit Facilities, the 
Company entered into an arrangement where the Company capped LIBOR at 3.5% for 
50% of the Credit Facility. Any changes in fair value in the interest rate cap 
are recorded as finance costs, net in the interim consolidated statements of 
loss. The interest rate cap is a separate agreement that was not extinguished 
at the time of the Company's refinancing of the 2014 First Lien Credit 
Facilities. 
 
(d) The Company has the right to prepay the 9.25% Senior Unsecured Notes early, 
but will incur a penalty depending on the date of settlement.  The prepayment 
option has been treated as an embedded derivative financial instrument under 
IFRS. On initial recognition, the prepayment option was ascribed a fair value 
of $3,200 and is recorded within other financial assets in the interim 
consolidated statements of financial position (note 10). On initial 
recognition, the carrying value of the Notes was increased by the same amount, 
which is amortized over the term of the Notes. 
 
The prepayment option is fair valued at each reporting date and any change in 
the fair value is recognized within finance costs, net in the interim 
consolidated statements of loss. 
 
(ii) Change in fair value of deferred and contingent consideration consists of: 
 
                             Three months ended      Six months ended 
                            June 30,    June 30,    June 30,    June 30, 
                               2014        2013        2014        2013 
 
ICI deferred consideration       $-       $ 179          $-        $352 
Muzak contingent 
 consideration (a)                -      (1,205)          -     (16,862) 
                                 $-     $(1,026)         $-    $(16,510) 
 
(a)  As part of the consideration for the acquisition of Muzak, a maximum of 
$30,000 cash may be paid in the three years following closing in the event that 
the Company achieves minimum earnings before interest, tax, depreciation, and 
adjustments ("EBITDA") targets. The Company records this potential contingent 
consideration at the established fair value at each reporting period end. Fair 
value is established using the probability of expected outcomes. 
 
(iii) On May 1, 2014, the Company refinanced its credit facilities. The new 
facilities have more favorable financial covenants as well as provisions which 
permit the Company to use net asset sales proceeds, within defined limits, to 
repay unsecured debt. In connection with the refinancing, the payoff and 
settlement of the 2011 Credit Facilities was accounted for as an extinguishment 
as the terms and the lenders of the two credit facilities were substantially 
different. Therefore, the unamortized costs related to the 2011 Credit 
Facilities and the 2011 interest rate floor were accelerated and recognized as 
part of the loss on the extinguishment (note 10). The Company recognized a 
total loss on extinguishment of the 2011 First Lien Credit Facilities of 
$13,435. 
 
Cost of extinguishment of the 2011 First Lien Credit Facility consists of: 
 
 
                                       Three months ended     Six months ended 
                                       June 30,   June 30,   June 30,   June 30, 
                                          2014       2013       2014       2013 
Accelerated discount for deferred 
 financing costs                        $6,074         $-      6,074         $- 
Non-cash discount for the 2011 
 interest rate floor                     3,636          -      3,636          - 
Early extinguishment fee                 2,074          -      2,074          - 
Other expenses incurred on 
 extinguishment (a)                      7,133          -      7,133          - 
Extinguishment of 2011 interest rate 
 floor                                  (5,482)         -     (5,482)         - 
                                       $13,435         $-    $13,435         $- 
 
(a) Other expenses incurred on extinguishment include legal fees, credit rating 
fees and fees to Credit Suisse acting as an agent.  The early extinguishment 
fee of $2,074 and other expenses incurred on extinguishment of $7,133 were cash 
payments related to the extinguishment of the 2011 First Lien Credit 
Facilities. 
 
(iv) Other finance costs, net consist of: 
 
                                   Three months ended      Six months ended 
                                   June 30,    June 30,   June 30,    June 30, 
                                      2014        2013       2014        2013 
Accretion interest on convertible 
 debentures                          $ 462        $392     $1,195        $781 
Accretion of the 2011 First Lien 
 Credit Facilities                       -         300        376         600 
Accretion of the 9.25% Senior 
 Unsecured Notes                       276         275        552         550 
Accretion of debt related to the 
 2011 interest rate floor                -         223        221         445 
Accretion of debt related to the 
 2014 interest rate floor              129           -        129           - 
Amortization of the debt premium 
 arising from the prepayment option    (99)        (99)      (198)       (218) 
Other (a)                             (106)         59       (117)         35 
                                      $662      $1,150     $2,158      $2,193 
 
(a) The remaining credit represents interest income and share of profits from 
associates. 
 
 
8. Income taxes 
 
                                   Three months ended     Six months ended 
                                   June 30,   June 30,   June 30,   June 30, 
                                      2014       2013       2014       2013 
Current tax expense 
  Current taxes on income for the   $1,567     $1,655     $2,683     $2,451 
   period 
Total current taxes                  1,567      1,655      2,683      2,451 
Deferred tax expense 
  Origination and reversal of 
   temporary differences            (1,764)    (1,156)    (3,449)     4,440 
Total deferred tax charge (credit)  (1,764)    (1,156)    (3,449)     4,440 
Total income tax charge (credit)     $(197)      $499      $(766)    $6,891 
 
 
9. Loss per share 
 
Basic and diluted loss per share ("EPS") amounts have been determined by 
dividing loss for the period by the weighted average number of common shares 
outstanding throughout the period. 
 
 
                                   Three months ended      Six months ended 
                                  June 30,     June 30,   June 30,   June 30, 
                                     2014         2013       2014       2013 
Weighted and diluted average 
  common shares (000's)           178,927      171,640    174,406    171,640 
Total operations 
  Basic EPS                        $(0.18)      $(0.12)    $(0.23)    $(0.17) 
  Diluted EPS                       (0.18)       (0.12)     (0.23)     (0.17) 
Continuing operations 
  Basic EPS                        $(0.18)      $(0.05)    $(0.23)    $(0.08) 
  Diluted EPS                       (0.18)       (0.05)     (0.23)     (0.08) 
Discontinued operations 
  Basic EPS                        $(0.00)      $(0.07)    $(0.00)    $(0.09) 
  Diluted EPS                       (0.00)       (0.07)     (0.00)     (0.09) 
 
 
Convertible debentures, share options and warrants have not been included in 
the calculation of diluted EPS because they are anti-dilutive for the periods 
presented. 
 
 
 
10. Loans and borrowings 
 
 
                                           Prescribed  June 30, December 31, 
 
                                        interest rate     2014          2013 
Due in less than one year: 
  2011 First Lien Credit Facility (iv)         7.00 %       $-        $2,132 
  2014 First Lien Credit facility  (iv)        7.00 %    2,350             - 
                                                         2,350         2,132 
 
Due in more than one year: 
  9.25% Senior Unsecured Notes (i)              9.25%  350,000       350,000 
  Unamortized discount - financing costs 
   (ii)                                                 (7,069)       (7,618) 
  Unamortized premium - prepayment option 
   (iii)                                                 2,505         2,703 
                                                       345,436       345,085 
 
  2011 First Lien Credit Facility (iv)     7.00-7.75%        -       215,765 
  Unamortized discount - financing costs                     -        (6,455) 
   (v) 
  Unamortized discount - 2011 interest 
   rate floor (vi)                                           -        (3,858) 
                                                             -       205,452 
 
  2014 First Lien Credit Facility (iv)          7.00%  232,063             - 
  Unamortized discount - financing costs 
   (v)                                                       -             - 
 
  Unamortized discount - 2014 interest 
   rate floor (vi)                                      (3,723)            - 
                                                       228,340             - 
 
  10% Unsecured convertible debentures 
   (vii)                                       10.00%   47,720        46,525 
                                                       621,496       597,062 
Total loans and borrowings                            $623,846      $599,194 
 
 
 
9.25% Senior Unsecured Notes 
 
(i) On October 19, 2012, the Company closed its offering of $350,000 aggregate 
principal amount of 9.25% Senior Unsecured Notes (the "Notes") by way of a 
private placement. The Notes are guaranteed by all of Mood Media's existing 
U.S. subsidiaries (other than Mood Media Entertainment Inc.). The guarantee is 
an unsecured obligation. The Notes are due on October 15, 2020 and bear 
interest at an annual rate of 9.25%. The effective interest rate on the Notes 
is 9.46%. 
 
(ii) The total costs associated with the Notes of $8,942 were recorded as 
finance costs and deducted from the Notes. The Notes will be accreted back to 
their principal amount over the term of the Notes. The accretion expense is 
included within finance costs, net in the interim consolidated statements of 
loss (note 7). 
 
(iii) The Notes contain an option to repay the entire amount prior to October 
15, 2020 at a set prepayment fee. This prepayment option has been treated as an 
embedded derivative financial instrument in the interim consolidated statements 
of financial position and at inception was valued at $3,200 (October 19, 2012). 
The prepayment option is measured at fair value at each reporting date and 
included in other financial assets (note 11), with any change recorded within 
finance costs, net in the interim consolidated statements of loss (note 7). 
 
The amortization of the debt premium arising from the prepayment option is 
included in finance costs, net (note 7). 
 
2011 and 2014 First Lien Credit Facilities 
 
(iv) On May 6, 2011, the Company entered into credit facilities with Credit 
Suisse Securities AG ("Credit Suisse"), as agent, consisting of a $20,000 
five-year First Lien Revolving Credit Facility, a $355,000 7-year First Lien 
Term Loan (collectively, the 2011 First Lien Credit Facilities)and a $100,000 
7.5-year Second Lien Term Loan. 
 
The 2011 First Lien Credit Facilities Term Loan was repayable at $533 per 
quarter, with the remainder repayable on May 6, 2018. Interest on the 2011 
First Lien Credit Facilities Term Loan accrued at a rate of adjusted LIBOR plus 
5.50% per annum or the alternate base rate plus 4.50% per annum, as applicable. 
The effective interest rate on the 2011 First Lien Credit Facilities was 7.74%. 
In October 2012, the Company used the net proceeds of the $350,000 9.25% Notes 
to repay $140,000 of its 2011 First Lien Term Loan and the Second Lien Term 
Loan in its entirety. 
 
On May 1, 2014, the Company completed the extinguishment of its 2011 First Lien 
Credit Facilities. The Company then entered into a new credit agreement with 
Credit Suisse, as agent, consisting of a $15,000 5-year Senior Secured 
Revolving Credit Facility and a $235,000 Senior Secured 
5-year Term Loan (collectively, the 2014 First Lien Credit Facilities). The 
terms and the lenders of the 2011 and 2014 credit facilities were substantially 
different. 
 
The 2014 First Lien Term Loan is repayable at $588 per quarter, with the 
remainder repayable on May 1, 2019. Interest on the 2014 First Lien Term Loan 
accrues at a rate of adjusted LIBOR plus 1% per annum or the alternate base 
rate plus 6% per annum, as applicable. The effective interest rate on the 2014 
First Lien Credit Facilities is 7.33%. During the three months ended June 30, 
2014, repayments of $588 were made on the 2014 First Lien Term Loan (three 
months ended June 30, 2013 - $533) and during the six months ended June 30, 
2014, repayments of $1,121 were made on the 2014 First Lien Term Loan and the 
2011 First Lien Term Loan (six months ended June 30, 2013 - $1,066). 
 
Credit Suisse, on behalf of the lenders under the 2014 First Lien Credit 
Facilities, has security over substantially all of the properties and assets 
based in the United States. As of June 30, 2014, the Company had available 
$11,810 under the new Revolving Credit Facility and outstanding letters of 
credit of $3,190. The 2014 First Lien Credit Facilities are subject to the 
maintenance of financial covenants and the Company was in compliance with its 
covenants as at June 30, 2014. 
 
The Company utilized proceeds from the 2014 First Lien Credit Facilities to 
repay the 2011 First Lien Credit Facilities, which consisted of $10,000 under 
the 2011 First Lien Revolving Credit Facility and $207,364 under the 2011 First 
Lien Term Loan. In connection with the repayment, the Company accelerated the 
recognition of unamortized discount related to deferred financing costs and the 
2011 interest rate floor of $9,710 relating to the 2011 First Lien Credit 
Facilities.  The payoff and settlement of the 2011 Credit Facilities was 
accounted for as an extinguishment and the unamortized costs related to the 
2011 Credit Facilities were recognized as part of the loss on the 
extinguishment. The Company recognized a total loss on extinguishment of the 
2011 First Lien Credit Facilities of $13,435 (note 7). 
 
On August 2, 2011, in accordance with the terms of the Company's 2011 First 
Lien Credit Facilities agreement, the Company purchased an interest rate cap 
for $619, which matures on August 4, 2014. The interest rate cap is measured at 
fair value at each reporting date and included in other financial assets (note 
11), with any change recorded within finance costs, net in the interim 
consolidated statements of loss (note 7). 
 
(v) The total costs associated with the 2011 First Lien Credit Facilities of 
$18,786, which include the fee for the 2013 amendment, were recorded as finance 
costs and were accreted over the term of the 2011 First Lien Credit Facilities 
using the effective interest rate method. In connection with the repayment of 
the 2011 First Lien Credit Facilities, the Company accelerated the recognition 
of unamortized discount related to deferred financing costs and the 2011 
interest rate floor of $9,710 relating to the 2011 First Lien Credit 
Facilities. 
 
Accretion expenses associated with the 2011 First Lien Credit Facilities are 
included within finance costs, net in the interim consolidated statements of 
loss (note 7). 
 
(vi) The 2011 First Lien Credit Facilities contained an interest rate floor, 
which was an embedded derivative. This non-cash liability was recorded within 
other financial liabilities in the interim consolidated statements of financial 
position. On initial recognition, the 2011 interest rate floor was ascribed a 
fair value of $13,234. The carrying value of the debt was reduced by the same 
amount, which was accreted over the term of the debt. The 2011 interest rate 
floor was measured at fair value at each reporting date and included in other 
financial liabilities (note 11). 
 
In connection with the extinguishment of the Company's 2011 First Lien Credit 
Facilities on May 1, 2014, the Company extinguished the liability related to 
the 2011 interest rate floor and recognized a new interest rate floor in 
accordance with the terms of the 2014 First Lien Credit Facilities. This 
non-cash liability is recorded within other financial liabilities in the 
interim consolidated statements of financial position.  On initial recognition, 
the 2014 interest rate floor was ascribed a fair value of $3,852.  The carrying 
value of the new debt was reduced by the same amount, which will be accreted 
over the term of the debt. The 2014 interest rate floor is measured at fair 
value at each reporting date and included in other financial liabilities (note 
11). 
 
The change in fair value and the accretion of debt related to the 2011 and 2014 
interest rate floors are included within finance costs, net in the interim 
consolidated statements of loss (note 7). 
 
Convertible debentures 
 
(vii) The Company has issued three series of convertible debentures: the New 
Debentures, the Consideration Debentures and the Convertible Debentures 
(collectively, the Mood Convertible Debentures). Interest accrues on the Mood 
Convertible Debentures at the respective interest rate and it is payable 
semi-annually. The Mood Convertible Debentures are convertible at any time at 
the option of the holders into common shares at the respective conversion 
price. 
 
                              New    Consideration      Convertible 
                       Debentures       Debentures       Debentures 
Date of issuance  October 1, 2010       May 6, 201     May 27, 2011 
Maturity date    October 31, 2015 October 31, 2015 October 31, 2015 
Interest rate                 10%              10%              10% 
Conversion price            $2.43            $2.43            $2.80 
 
 
The Mood Convertible Debentures have characteristics of both debt and equity. 
Accordingly, on issuance, fair value was ascribed to the debt component and to 
the equity component. Fair value was determined by reference to similar debt 
instruments and market transactions of the Mood Convertible Debentures. 
 
 
                              New  Consideration  Convertible 
                       Debentures     Debentures   Debentures   Total 
Debt component            $28,112         $4,602      $12,085 $44,799 
Equity component            4,656            398        1,246   6,300 
Discount on issuance            -              -          169     169 
Principal at issuance     $32,768         $5,000      $13,500 $51,268 
 
 
 
The Convertible Debentures were issued for a subscription price of $0.9875 per 
$1 principal amount. A deferred tax liability of $658 was recorded on the 
equity component of the Convertible Debentures issued in 2011; the 
corresponding entry was a reduction to contributed surplus. 
 
Costs associated with the issuance of the Mood Convertible Debentures have been 
recorded as finance costs and are recognized over the term of the related 
facilities. These costs have been prorated against the debt and equity 
components. 
 
 
                                       New  Consideration Convertible 
                                Debentures     Debentures  Debentures   Total 
Principal at issuance              $32,768         $5,000     $13,500 $51,268 
2011 Conversions                       646              -           -     646 
2012 Conversions                         -            356           -     356 
Principal as at June 30, 2014      $32,122         $4,644     $13,500 $50,266 
 
 
Reconciliation of carrying value and outstanding principal as at June 30, 2014 
 
 
                                       New  Consideration Convertible 
                                Debentures     Debentures  Debentures   Total 
Carrying value as at December 
 31, 2013                          $29,236         $4,490     $12,799 $46,525 
Accretion interest for the 
 period                                980             42         173   1,195 
Carrying value as at June 30, 
 2014                               30,216          4,532      12,972  47,720 
Unamortized balance                  1,906            112         528   2,546 
Principal outstanding as at 
 June 30, 2014                     $32,122         $4,644     $13,500 $50,266 
 
 
The unamortized balance for the New Debentures includes unamortized financing 
costs as at June 30, 2014 of $518 (December 31, 2013 - $725). 
 
Accretion interest is included within finance costs, net in the interim 
consolidated statement of loss (note 7). 
 
11. Other financial assets and financial liabilities 
 
 
Other financial assets 
                                     June 30, December 31, 
                                        2014         2013 
Prepayment option                       $108          $97 
Total other financial assets            $108          $97 
 
Due in more than one year               $108          $97 
Total other financial assets            $108          $97 
 
Other financial liabilities 
                                     June 30, December 31, 
                                        2014         2013 
Finance leases                        $1,042       $1,663 
2011 Interest rate floor                   -        6,066 
2014 Interest rate floor               3,586            - 
Total other financial liabilities     $4,628       $7,729 
 
Due in less than one year               $775       $1,091 
Due in more than one year              3,853        6,638 
Total other financial liabilities     $4,628       $7,729 
 
 
With the exception of the 2014 interest rate floor in connection with the 2014 
refinancing of the Company's 2011 First Lien Credit Facility (as discussed in 
note 10), there have been no significant changes to the terms of the other 
financial assets and liabilities as stated in the underlying agreements as at 
June 30, 2014 since the publication of the annual consolidated financial 
statements as at and for the year ended December 31, 2013. 
 
The change in the fair value of the other financial assets and liabilities that 
are carried at fair value is included within finance costs, net in the interim 
consolidated statements of loss (note 7). 
 
12. Financial instruments 
 
Risk management 
 
The Company is exposed to a variety of financial risks including market risk 
(comprising currency risk and interest rate risk), liquidity risk and credit 
risk. The Company's overall risk management program focuses on the 
unpredictability of financial markets and seeks to minimize potential adverse 
effects on the Company's financial performance. The Company's policies and 
processes for managing these risks have not changed since the publication of 
the annual consolidated financial statements as at and for the year ended 
December 31, 2013. 
 
Fair value of financial instruments 
 
The book values of the Company's financial assets and financial liabilities 
approximate the fair values of such items as at June 30, 2014, with the 
exception of the convertible debentures and the 9.25% Senior Unsecured Notes. 
The June 30, 2014 book value of the convertible debentures outstanding was 
$47,720 (December 31, 2013 - $46,525) and the fair value was $45,235 (December 
31, 2013 - $43,670).  The June 30, 2014 book value of the 9.25% Senior 
Unsecured Notes was $345,436 (December 31, 2013 - $345,085) and the fair value 
was $316,096 (December 31, 2013 - $309,056). 
 
The following tables present information about the Company's financial assets 
and liabilities measured at fair value on a recurring basis and indicates the 
fair value hierarchy of the valuation techniques used to determine such fair 
values. 
 
 
                              Fair value as at June 30, 2014 
                                         Level 1 
                                   Quoted prices     Level 2 
                                       in active Significant      Level 3 
                                     markets for       other  Significant 
                                       identical  observable unobservable 
Description                 Total         assets      inputs       inputs 
2014 First Lien Interest 
 rate floor               $(3,586)            $-     $(3,586)          $- 
Prepayment option             108              -         108            - 
 
 
 
                           Fair value as at December 31, 2013 
                                         Level 1 
                                          Quoted 
                                       prices in      Level 2 
                                          active  Significant      Level 3 
                                     markets for        other  Significant 
                                       identical   observable unobservable 
Description                   Total       assets       inputs       inputs 
2011 First Lien Interest 
 rate floor                 $(6,066)          $-      $(6,066)          $- 
Prepayment option                97            -           97            - 
 
 
During the three and six months ended June 30, 2014, there were no transfers 
between Level 1 and Level 2 fair value measurements, and no transfers into and 
out of Level 3 fair value measurements.  No transfers between any levels of the 
fair value hierarchy took place in the equivalent comparative year. There were 
also no changes in the purpose of any financial asset/liability that 
subsequently resulted in a different classification of that asset/liability. 
 
13. Share-based compensation 
 
Equity-settled share options 
 
The Company has a share option plan (the "Plan") for its employees, directors 
and consultants, whereby share options may be granted subject to certain terms 
and conditions. The issuance of share options is determined by the Board of 
Directors of the Company. The aggregate number of shares of the Company that 
may be issued under the Plan is limited to 10% of the number of issued and 
outstanding common shares at the time. The exercise price of share options must 
not be less than the fair market value of the common shares on the date that 
the option is granted. On May 13, 2014, the Company received approval for its 
2014 option plan, in accordance with the Toronto Stock Exchange ("TSX") rules 
requiring reapproval of option plans every three years. Two changes were made 
to the former option plan. Share options issued under the 2014 option plan vest 
at the rate of 33.3% on each of the three subsequent anniversaries of the grant 
date and are subject to the recipient remaining employed with the Company. 
Share options issued under the 2011 option plan vest at the rate of 25% on each 
of the four subsequent anniversaries of the grant date and are also subject to 
the recipient remaining employed with the Company.  Under the 2014 option plan, 
all of the vested share options must be exercised no later than 5 years after 
the grant date. Under the 2011 option plan, all the vested share options must 
be exercised no later than 10 years after the grant date.  With the adoption of 
the Company's 2014 share option plan, no further grants of options were made 
pursuant to the former option plans. Options previously granted under former 
plans will continue to vest. The Company uses the Black-Scholes option pricing 
model to determine the fair value of options issued. 
 
On May 12, 2014, 2,005,000 share options were granted with an exercise price of 
CDN$0.60 (US$0.55). On March 10, 2014, 925,000 share options were granted with 
an exercise price of CDN$0.88 (US$0.79). There were no share options granted 
during the three months and six months ended June 30, 2013. 
 
The expense recognized for the three months ended June 30, 2014 relating to 
equity-settled share and option transactions for employees was a credit of $204 
and a charge of $612 for the six months ended June 30, 2014 (three months ended 
June 30, 2013 was a charge of $325 and six months ended June 30, 2013 was a 
charge of $688). 
 
Changes in the number of options, with their weighted average exercise prices 
for the six months ended 
 
June 30, 2014 and 2013, are summarized below: 
 
                                       June 30,               June 30, 
                                           2014                   2013 
                                       Weighted               Weighted 
                                        average                average 
                                       exercise               exercise 
                               Number     price       Number     price 
Outstanding at beginning   18,818,300     $1.58   15,590,800     $1.92 
 of period 
Granted during the period   2,930,000      0.63            -         - 
Exercised during the       (3,500,000)     0.21            -         - 
 period 
Forfeited/expired during 
 the period                (1,138,750)     2.06     (337,500)     2.81 
Outstanding at end of      17,109,550      1.67   15,253,300      1.90 
 period 
Exercisable at end of       8,138,300     $2.32   10,129,550     $1.48 
 period 
 
 
The following information relates to share options that were outstanding as at 
June 30, 2014: 
 
 
                                     Weighted average 
                                            remaining 
                           Number of      contractual  Weighted average 
Range of exercise prices     options      life (years)   exercise price 
$0.00-$0.30                  100,000                4             $0.21 
$0.31-$1.50                9,563,300                7              0.72 
$1.51-$2.50                  640,000                6              1.73 
$2.51-$3.50                6,806,250                7              3.01 
                          17,109,550                7              1.67 
 
Warrants 
 
The following warrants were outstanding as at June 30, 2014: 
 
 
                                Number  Exercise price  Expiry date 
Muzak acquisition warrants   4,407,543           $3.50     May 2016 
 
 
 
Warrants are recorded at the time of the grant for an amount based on the 
Black-Scholes option pricing model, which is affected by the Company's share 
price, as well as assumptions regarding a number of subjective variables. 
 
14. Shareholders' equity 
 
Share capital 
 
Share capital represents the number of common shares outstanding. 
 
As at June 30, 2014, an unlimited number of common shares with no par value 
were authorized. 
 
Changes to share capital were as follows: 
 
                                              Number of 
                                                 Shares    Amount 
Balance as at January 1, 2013 and December  171,639,563  $323,318 
 31, 2013 
Balance as at January 1, 2014               171,639,563  $323,318 
Common shares issued, net of issue costs      4,527,556     2,818 
Options exercised                             3,500,000       785 
Balance as at June 30, 2014                 179,667,119  $326,921 
 
 
During March 2014, the Company entered into agreements with two former 
employees to issue a total of 367,440 common shares pursuant to their severance 
agreements. During April 2014, the Company negotiated a total issuance of 
4,160,116 common shares in full satisfaction of the remaining obligations under 
a consulting agreement for the integration of DMX. 
 
Deficit 
 
Deficit represents the accumulated loss of the Company attributable to the 
shareholders to date. 
 
15. Discontinued operations 
 
During March 2012, the Company decided to dispose of the assets of Mood Media 
Entertainment ("MME"). On May 31, 2013, the Company sold substantially all of 
the assets of MME for proceeds of $2,000. As part of the disposition, the 
Company is exiting any residual activities. The Company is currently finalizing 
the costs of exit and the closing working capital accounts. 
 
The results of MME are as follows: 
 
 
                                Three months ended     Six months ended 
                               June 30,     June 30,  June 30,   June 30, 
                                  2014         2013      2014       2013 
Revenue                             $-       $3,573        $-    $10,117 
Expenses                             -        7,163         -     16,675 
Operating loss                       -       (3,590)        -     (6,558) 
Loss on sale                                  7,394                7,394 
Impairment                           -            -         -        784 
Loss before and after taxes 
 from discontinued operations       $-     $(10,984)       $-   $(14,736) 
 
 
During the six months ended June 30, 2013, the Company impaired property and 
equipment of $784. 
 
The net cash flows incurred by MME are as follows: 
 
 
                       Three months ended    Six months ended 
                       June 30,   June 30,  June 30,   June 30, 
                          2014       2013      2014       2013 
Operating activities        $-    $(3,930)       $-    $(4,431) 
Investing activities         -      2,000         -      1,216 
Net cash outflow            $-    $(1,930)       $-    $(3,215) 
 
 
 
MME is no longer disclosed as a separate reportable segment in note 18. 
 
16. Goodwill 
 
                                                 June 30, December 31, 
                                                    2014         2013 
Cost, beginning of period                       $344,560     $336,400 
Goodwill arising on acquisitions                       -        2,347 
Sale of operations                               (10,129)           - 
Net exchange differences                            (522)       5,813 
Cost, end of the period                          333,909      344,560 
 
Accumulated impairment losses, beginning of 
 period                                          (80,418)      (5,418) 
Impairment loss in the period                          -      (75,000) 
Accumulated impairment losses, end of period     (80,418)     (80,418) 
Net book value, end of the period               $253,491     $264,142 
 
 
The decrease in goodwill from the sale of operations of $10,129 relates to the 
Company's sale of assets for its residential Latin America music operations 
completed on January 10, 2014 in the amount of $6,011 and its DMX Canadian 
commercial account portfolio on June 27, 2014 in the amount of $4,118. 
 
On October 19, 2012, Muzak, a subsidiary of the Company, acquired certain 
assets and liabilities of Independent Communications Inc. ("ICI"), one of its 
largest franchisees. ICI offers a range of in-store audio, visual and scent 
solutions and operates in the mid-Atlantic region of the United States. 
 
On December 24, 2012, the Company acquired 100% of the issued and outstanding 
shares of the following private entities: Technomedia NY, LLC; Technomedia 
Solutions, LLC; ServiceNET Exp, LLC; and Convergence, LLC (collectively, 
Technomedia). Technomedia provides advanced media and technology innovations 
for multiple industries, including retail, hospitality, theme parks, performing 
arts, museums, special venue and education. 
 
During the three months ended June 30, 2013, goodwill arising on acquisitions 
of $2,347 relate to working capital adjustments in ICI of $1,822 and 
Technomedia of $525. 
 
Management identified indicators for impairment as at September 30, 2013. As a 
result, the Company recognized an impairment charge of $75,000. 
 
17. Commitments and contingencies 
 
Operating leases 
 
Future minimum rental payments under non-cancellable operating leases are as 
follows: 
 
                                              June 30, December 31, 
                                                 2014         2013 
Within one year                               $16,402      $16,470 
After one year but not more than five years    32,780       33,840 
More than five years                            2,766        3,652 
                                              $51,948      $53,962 
 
Finance leases 
 
The Company has finance leases for various items of equipment. These leases 
have terms of renewal but no purchase options and escalation clauses. Renewals 
are at the option of the specific entity that holds the lease. Future minimum 
lease payments under finance leases, together with the present value of the net 
minimum lease payments, are as follows: 
 
                                   June 30, 2014   December 31, 2013 
                                  Minimum  Present  Minimum Present 
                                 payments    value  ayments   value 
 
Within one year                    $1,003     $939   $1,468  $1,374 
After one year but not more than 
 five years                           267      125      573     268 
Total minimum lease payments        1,270    1,064    2,041   1,642 
Less amounts representing 
 finance charges                     (228)    (228)    (378)   (378) 
Present value of minimum lease 
 payments                          $1,042     $836   $1,663  $1,264 
 
 
Contingencies 
 
From time to time, the Company encounters disputes and is sometimes subject to 
claims from third parties in relation to its normal course of operations. The 
Company generally believes such claims to be without merit and will consult 
with its legal counsel to vigorously defend its position. The aggregate 
provision for various claims as at June 30, 2014 was immaterial. 
 
PFH litigation 
 
In August 2008, the Company received notification that PFH Investments Limited 
("PFH") had filed a complaint with the Ontario Superior Court of Justice 
against the Company and certain officers under Section 238 of the Canada 
Business Corporations Act ("CBCA") alleging that the Company, when negotiating 
amendments to convertible debentures first issued to PFH in 2006, withheld data 
related to the issuance of share options at a strike price of $0.30 per share, 
such conversion price to which PFH was then entitled. In addition to damages of 
$35,000 and among other things, PFH is seeking a declaration that the 
amendments to the original debenture agreement are void and that the original 
debenture be reinstated. The Company believes it acted properly and in 
accordance with the original and amended debenture agreements when it fully 
repaid the debenture in the amount of $1,620 on June 19, 2008 and has responded 
accordingly. On July 2, 2009, the Company extended a confidential settlement 
offer to PFH. Among the various proposed obligations of the parties under the 
offer, pursuant thereto, but subject to regulatory approval, the Company would 
have issued to PFH 3,333,333, shares at $0.30 per share. This offer has since 
expired. Mood Media continues to consult with legal counsel and intends to 
continue to vigorously defend the claim, which it believes to be without merit. 
 
18. Segment information 
 
The Company reports its continuing operations in three reportable segments: 
"In-store media - International", "In-store media - North America" based on the 
significant business activity of the Company and its subsidiaries, and "Other" 
for the purposes of reconciliation to the Company's financial statements. 
 
The Company's chief operating decision maker monitors the operating result of 
these business units separately for the purposes of assessing performance and 
allocating resources. 
 
In-store media 
 
The Company provides multi-sensory in-store media and marketing solutions to a 
wide range of customer-facing businesses in the retail, financial services, 
hospitality, restaurant and leisure industries internationally. Revenue is 
derived predominantly from the provision of audio, visual, messaging and 
maintenance services and the sale and lease of proprietary and non-proprietary 
equipment. 
 
In-store media - North America 
 
The Company's In-store media North America's operations are based in the United 
States and Canada. 
 
In-store media - International 
 
The Company's In-store media International's operations are based in Europe, 
Asia and Australia. 
 
Other 
 
The Company's other segment includes the Company's corporate activities and 
Technomedia, which do not fit in the two segments described above. 
 
Segment information, three months ended June 30, 2014 
 
 
                               In-store      In-store 
                            media North         media         Consolidated 
                                America International   Other        Group 
Revenue                         $66,223       $45,109  $8,549     $119,881 
 
Expenses 
  Cost of sales                  28,278        18,691   6,377       53,346 
  Operating expenses             17,672        21,433   3,405       42,510 
Segment profit (loss) (i)       $20,273        $4,985 $(1,233)     $24,025 
 
 
Segment information, three months ended June 30, 2013 
 
 
                          In-store      In-store 
                       media North         media         Consolidated 
                           America International   Other        Group 
Revenue                    $72,068       $43,907 $10,293     $126,268 
 
Expenses 
  Cost of sales             30,583        16,746   7,147       54,476 
  Operating expenses        20,692        20,637   2,805       44,134 
Segment profit (i)         $20,793        $6,524    $341      $27,658 
 
 
 
Segment information, six months ended June 30, 2014 
 
 
                               In-store      In-store 
                            media North         media          Consolidated 
                                America International    Other        Group 
Revenue                        $132,995       $92,858  $17,018     $242,871 
 
Expenses 
  Cost of sales                  58,671        39,555   12,544      110,770 
  Operating expenses             35,005        42,930    6,791       84,726 
Segment profit (loss) (i)       $39,319       $10,373  $(2,317)     $47,375 
 
 
Segment information, six months ended June 30, 2013 
 
 
                              In-store      In-store 
                           media North         media          Consolidated 
                               America International    Other        Group 
Revenue                       $144,608       $89,957  $20,790     $255,355 
 
Expenses 
  Cost of sales                 61,693        36,426   15,044      113,163 
  Operating expenses            40,640        41,105    6,827       88,572 
Segment profit (loss) (i)      $42,275       $12,426  $(1,081)     $53,620 
 
 
Reconciliation of segment profit to Consolidated Group loss for the period 
before taxes from continuing operations 
 
 
                              Three months ended   Six months ended 
                               June 30,  June 30, June 30,  June 30, 
                                  2014      2013     2014      2013 
 
Segment profit (i)             $24,025   $27,658  $47,375   $53,620 
Depreciation and amortization   17,526    16,496   36,040    34,220 
Share-based compensation          (204)      325      612       688 
Other expenses                   9,974     7,916    9,339    13,810 
Foreign exchange loss (gain) 
 on financing  transactions      1,766    (4,178)     760     1,857 
Finance costs, net              27,794    15,970   41,520    10,494 
Loss for the period before 
 taxes from continuing 
 operations                   $(32,831)  $(8,871)$(40,896)  $(7,449) 
 
 
 
Geographical areas 
 
(i)    Segment profit is management's additional GAAP metric internally 
referred to as Adjusted EBITDA and is prepared on a consistent basis.  Adjusted 
EBITDA is considered by executive management as one of the key drivers for the 
purpose of making decisions about performance assessment and resource 
allocation of each operating segment. 
 
Revenue is derived from the following geographic areas based on where the 
customer is located: 
 
 
                       Three months ended     Six months ended 
                       June 30,   June 30,  June 30,   June 30, 
                          2014       2013      2014       2013 
U.S.                   $72,582   $ 78,483  $145,452   $155,317 
Canada                   1,405      1,458     2,689      2,882 
Netherlands             14,040     12,102    29,245     27,169 
Other international     31,854     34,225    65,485     69,987 
Total revenue         $119,881   $126,268  $242,871   $255,355 
 
 
Non-current assets 
 
Non-current assets are derived from the following geographic areas based on the 
location of the individual subsidiaries of the Company: 
 
 
                            June 30, December 31, 
                               2014         2013 
U.S.                       $416,426     $435,174 
Canada                            -        7,689 
International               187,608      195,302 
Total non-current assets   $604,034     $638,165 
 
 
       MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION 
                      AND RESULTS OF OPERATIONS 
 
The following management's discussion and analysis of financial condition and 
results of operations, dated August 14, 2014 of Mood Media Corporation ("Mood 
Media" or the "Company") should be read together with the attached unaudited 
interim consolidated financial statements and related notes for the three and 
six months ended June 30, 2014, the unaudited interim consolidated financial 
statements and the related notes for the three and six months ended June 30, 
2013, and the Company's annual information form (the "AIF"). Additional 
information related to the Company, including the Company's AIF, can be found 
on SEDAR at www.sedar.com .  Please also refer to the risk factors identified 
in the Company's AIF. The fiscal year of the Company ends on December 31. The 
Company's reporting currency is the US dollar and, unless otherwise noted, all 
amounts (including in the narrative) are in thousands of US dollars except for 
shares and per-share amounts. Per share amounts are calculated using the 
weighted average number of shares outstanding for the period ended June 30, 
2014. 
 
This discussion contains forward-looking statements. Please see 
"Forward-Looking Statements" for a discussion of the risks, uncertainties and 
assumptions relating to these statements. 
 
As used in this management's discussion and analysis of financial condition and 
results of operation, the terms the "Company", "we", "us", "our" or other similar 
terms refer to Mood Media and its consolidated subsidiaries. 
 
                                 Overview 
 
We are a leading global provider of in-store audio, visual and scent media and 
marketing solutions in North America and Europe to more than 500,000 commercial 
locations across a broad range of industries including retail, food retail, 
financial services and hospitality. We benefit from economies of scope and 
scale, generating revenue from multiple product and service offerings across 41 
countries. Our acquisitive growth history has allowed us to substantially 
broaden our geographic footprint and significantly strengthen our product and 
service offerings. Our strategy of combining audio, visual and scent media has 
helped our clients enhance their branding, drive impulse purchases of their 
products and improve the shopping experience for their customers. The breadth 
and depth of our customizable offerings and the quality of our customer service 
has helped make us the preferred media and marketing solutions provider to more 
than 850 North American and international brands. We are viewed as an 
established distribution network by music producers, performance rights 
organizations and third-party advertisers. 
 
By law the public performance of music in a commercial environment requires 
specific-use permissions from the relevant copyright owners.  Each country has 
its own legal system and may have specific copyright rules making global and 
pan-European compliance a complex undertaking.  Furthermore, penalties for 
infringement vary from country to country and can be significant for commercial 
enterprises that do not comply with the relevant rules. We have worldwide 
experience and extensive knowledge of the various licensing systems throughout 
the world. As a music content provider we understand licensing requirements and 
provide support to our customers to obtain the relevant licenses. 
 
In-store audio, visual and scent media and marketing solutions create a 
communication channel between our clients' brand and their customers at the 
point-of-purchase. By enhancing the brand experience of our clients' consumers 
and establishing an emotional connection between our clients and their 
consumers, these products and services can have an impact on consumer 
purchasing decisions. We tailor both our media's content and delivery by 
scheduling specific content to be delivered at a specific time in order to 
target a specific audience. Our media is broadcast through customizable 
technology systems, supported by ongoing maintenance and technical support and 
integrated into our clients' existing IT infrastructure. The tailored content 
we deliver eliminates the need for our clients to select their own, often 
repetitive, background media. 
 
In addition to designing and selling a variety of media forms for use in 
commercial environments, the Company is employing a strategy of deploying a 
series of revenue enhancement measures and integrating the businesses it has 
acquired into a cohesive unit that can serve premier brands across multiple 
geographies, as well as, serving local businesses with effective solutions. 
Our revenue enhancement measures include development of local sales channels, 
creation of new and compelling technology services and solutions, cross selling 
visual solutions to audio customers, and cross selling flagship visual systems 
solutions with in-store visual and audio services.  The Company began a 
comprehensive integration program that will generate approximately $9 million 
in annualized savings from "Wave 1", which are initiatives implemented in the 
fourth quarter of 2013; and an additional $8 - $10 million in annualized 
savings from 2014 initiatives (Wave 2 and 3).  These activities are focused on 
streamlining and simplifying the Company's infrastructure and processes on a 
global basis with associated benefits to its cost structure. 
 
Our common shares are listed on the Toronto Stock Exchange ("TSX") and the 
AIM Market of the London Stock Exchange ("AIM") under the trading symbol 
"MM" and our 10% convertible unsecured subordinated debentures are listed on 
the TSX under the trading symbol "MM.DB.U." 
 
Sale of residential Latin America music operations 
 
On January 10, 2014, the Company completed the sale of assets related to its 
residential Latin America music operations to independent affiliate Stingray 
Digital ("Stingray"). The assets were held by a subsidiary of DMX Holdings Inc. 
("DMX") and consisted primarily of customer contracts and residential 
receivables. Under the terms of the agreement, Mood Media received an initial 
cash payment of $10,000 and extinguished a liability for royalties owed by Mood 
of $1,400. Upon the residential Latin American operations' achievement of 
certain key performance indicators, Stingray will pay Mood Media an additional 
amount of up to $4,900.  As a result of the transaction, the Company recorded 
an initial gain on sale of $3,541 including the estimated fair value of the 
contingent consideration and reduced goodwill by $6,011 and intangible assets 
by $1,341 to account for the goodwill and intangible assets associated with the 
disposed assets. The Company believes the transaction further advances its 
strategy to simplify its portfolio, integrate and streamline its operations. 
 
Sale of DMX Canada commercial accounts 
 
On June 27, 2014, the Company completed the sale of a portfolio of commercial 
accounts related to its Canadian music operations also to Stingray. The assets 
were held by a subsidiary of DMX. Under the terms of the agreement, Mood Media 
received an initial cash payment of $9,515. Stingray will pay Mood Media an 
additional amount of up to $1,679, which is contingent on the achievement of 
certain future key indicators.  As a result of the transaction, the Company 
recorded an initial gain on sale of $2,937 including the estimated fair value 
of the contingent consideration and reduced goodwill by $4,118 and intangible 
assets by $1,937 to account for the goodwill and intangible assets associated 
with the disposed assets. The Company also believes the transaction further 
advances its strategy to simplify its portfolio, integrate and streamline its 
operations. 
 
Refinancing of 2011 First Lien Credit Facilities 
 
On May 1, 2014, the Company refinanced its credit facilities with Credit 
Suisse, as agent.  The new facilities consist of a $15,000 5-year Senior 
Secured Revolving Credit Facility and a $235,000 Senior Secured 5-year Term 
Loan (collectively, the 2014 First Lien Credit Facilities).  Interest on the 
Senior Secured 5-year Term Loan accrues at a rate of adjusted LIBOR plus 6.00% 
per annum with a LIBOR floor of 1%. The new First Lien Term Loan is repayable 
at a rate 1% of the initial principal per annum at the rate of $588 per 
quarter. The new facilities have more favorable financial covenants as well as 
provisions which permit the Company to use net asset sales proceeds, within 
defined limits, to repay its Senior Unsecured Notes or its Subordinated 
Debentures. In connection with the refinancing, the Company extinguished the 
liability under the 2011 First Lien Credit Facilities and recognized a loss on 
extinguishment of $13,435 related to the write-off of deferred financing 
expenses and other unamortized costs related to the 2011 First Lien Credit 
Facilities and the fees and costs related to the 2014 First Lien Credit 
Facilities. 
 
Rebranding 
 
During early 2013 we officially launched a rebranding effort to better 
communicate our position as the global leader in Experience Design and 
integrate our portfolio companies - Muzak, DMX and Mood Media - into a single 
global brand, Mood. This ongoing effort rebranding will enable Mood to provide 
a more powerful, integrated suite of experiential marketing solutions to meet 
the needs of our diverse clientele. 
 
Board of Directors Committee and Management Changes 
 
In September and October 2013, we implemented several changes to the senior 
management team, which included the appointment of Steve Richards as the 
President and Chief Executive Officer of Mood Media Corporation and Ken Eissing 
as the Chief Operating Officer for Mood North America. Mr. Steve Richards was 
also appointed to the Board of Directors of the Company. In January 2014, 
Thomas L. Garrett, Jr. was appointed as Executive Vice President and Chief 
Financial Officer of Mood Media Corporation and Claude Nahon as President for 
Mood International. In March 2014, Ken Eissing was appointed President for Mood 
North America. 
 
Effective January 1, 2014, Kevin Dalton was appointed to the Board of Directors 
and in February 2014, Mr. Dalton was appointed Lead Director of the Board. In 
addition, in January 2014 Gary Shenk and David Richards were appointed to the 
Board of Directors, with Lorne Abony and Justin Beckett stepping down. 
Additionally, on May 13, 2014, Richard Kronengold, Richard Warren and Ross 
Levin were appointed to the Board of Directors, with Anatoli Plotkine and 
Richard Weil stepping down. 
 
In February 2014, the Board of Directors reconstituted its Compensation and 
Governance Committee appointing Mr. Kevin Dalton (Chair), Mr. David Richards 
and Mr. Harvey Solursh as members of this committee. In March 2014, effective 
immediately following the release of the Company's audited consolidated 
financial statements for the year ended December 31, 2013, the Board of 
Directors reconstituted its Audit Committee appointing Mr. Harvey Solursh 
(Chair), Mr. David Richards and Mr. Gary Shenk as members of this committee. 
On May 13, 2014 when Mr. Levin was appointed to the Board of Directors, he was 
also appointed to be a member of the Compensation and Governance Committee. 
 
Summary of Quarterly Results 
 
The following table presents a summary of our unaudited operating results on a 
quarterly basis. The financial information is presented in accordance with 
International Financial Reporting Standards ("IFRS"). The quarterly results 
have been prepared to show the results for Mood Entertainment classified as a 
discontinued operation. 
 
 
                   (Loss) income for the period attributable 
                            to owners of the parent 
             Revenue                                       Basic and diluted EPS 
 
            Continuing Continuing Discontinued            Continuing Discontinued 
Period      operations operations  operations     Total   operations  operations 
Q2-2014(7)   $119,881   $(32,670)          $-   $(32,670)  $(0.18)        $- 
Q1-2014(6)    122,990     (7,503)           -     (7,503)   (0.04)     (0.04) 
Q4-2013       132,253    (12,625)          68    (12,557)   (0.07)     (0.00) 
Q3-2013(5)    125,662    (85,944)      (1,751)   (85,695)   (0.50)     (0.01) 
Q2-2013(4)    126,268     (9,492)     (10,984)   (20,476)   (0.05)     (0.07) 
Q1-2013       129,087     (5,086)      (3,752)    (8,838)   (0.03)     (0.02) 
Q4-2012(2,3)  131,946    (14,088)     (13,203)   (27,291)   (0.08)     (0.08) 
Q3-2012(1)    119,951     (5,967)      (4,848)   (10,815)   (0.03)     (0.03) 
 
 
1. The significant increase in revenue is the result of the BIS 
   acquisition in May 2012. 
2. The significant increase in revenue is primarily attributable to the 
   acquisition of ICI in October 2012. 
3. The significant loss for the period attributable to the owners of the 
   parent is the result of the costs associated with the raising of the unsecured 
   notes and subsequent repayment of part of the 2011 First Lien Credit Facilities 
   and restructuring and integration costs incurred in the period. 
4. The significant loss for the period attributable to owners of the 
   parent is due to the recognition of the loss on sale of the discontinued 
   operation. 
5. The significant loss for the period attributable to owners of the 
   parent is due to the impairment of goodwill in the period. 
6. The reduction in loss is primarily attributable to the gain on sale of the 
   residential Latin American music operations in addition to the Company 
   realizing some of the effects of Wave 1 cost reduction efforts implemented 
   at the end of 2013. 
7. The increase in loss for the period to owners of the parent is 
   primarily attributable to the loss on extinguishment of the 2011 First Lien 
   Credit Facilities, the fees and costs associated with the 2014 First Lien 
   Credit Facilities required to be recognized as current period expense, and the 
   negotiated and finalized settlements including other liabilities and legal 
   matters related to DMX and Muzak. 
 
 
Selected Financial Information 
 
Mood Media Corporation 
 
INTERIM CONSOLIDATED STATEMENTS OF LOSS 
Unaudited 
For the three and six months ended June 30, 2014 
 
In thousands of US dollars, unless otherwise stated 
 
                                    Three months ended    Six months ended 
                                    June 30,   June 30,  June 30,  June 30, 
                                       2014       2013      2014      2013 
Continuing operations 
 
Revenue                            $119,881   $126,268  $242,871  $255,355 
 
Expenses: 
  Cost of sales (excludes 
   depreciation and amortization)    53,346     54,476   110,770   113,163 
  Operating expenses                 42,510     44,134    84,726    88,572 
  Depreciation and amortization      17,526     16,496    36,040    34,220 
  Share-based compensation             (204)       325       612       688 
  Other expenses                      9,974      7,916     9,339    13,810 
  Foreign exchange loss (gain) 
   on financing transactions          1,766     (4,178)      760     1,857 
  Finance costs, net                 27,794     15,970    41,520    10,494 
Loss for the period before taxes    (32,831)    (8,871)  (40,896)   (7,449) 
 
Income tax charge (credit)             (197)       499      (766)    6,891 
Loss for the period from 
 continuing operations              (32,634)    (9,370)  (40,130)  (14,340) 
 
Discontinued operations 
 
Loss after tax from discontinued 
 operations                               -    (10,984)        -   (14,736) 
Loss for the period                 (32,634)   (20,354)  (40,130)  (29,076) 
 
Attributable to: 
  Owners of the parent              (32,670)   (20,476)  (40,173)  (29,314) 
  Non-controlling interests              36        122        43       238 
                                   $(32,634)  $(20,354) $(40,130) $(29,076) 
 
Net loss per share: 
  Basic and diluted                  $(0.18)    $(0.12)   $(0.23)   $(0.17) 
  Basic and diluted from 
   continuing operations              (0.18)     (0.05)    (0.23)    (0.08) 
  Basic and diluted from 
   discontinued operations             0.00      (0.07)     0.00     (0.09) 
 
 
 
                               June 30, December 31, 
                                  2014         2013 
Total assets                  $783,911     $811,835 
Total non-current liabilities  667,004      649,688 
 
 
Operating Results 
 
Three months ended June 30, 2014 compared with the three months ended June 30, 
2013 
 
Revenue from continuing operations 
 
We report our continuing operations as three reportable segments, "In-Store 
Media North America", "In-Store Media International" and "Other" for the 
purposes of reconciliation to the Company's financial statements. 
 
Revenue from continuing operations for the three months ended June 30, 2014 and 
June 30, 2013 were as follows: 
 
                                                 Three months ended 
 
                                  June 30, 2014 June 30, 2013  Variance  % Change 
In-Store Media North America            $66,223       $72,068   $(5,845)   (8.1 %) 
 
    In-Store Media International         45,109        43,907     1,202      2.7% 
 
                           Other          8,549        10,293    (1,744)   (16.9%) 
 
Total Consolidated Group               $119,881      $126,268   $(6,387)   (5.1 %) 
 
 
 
 
Revenue is primarily derived from recurring monthly subscription fees for 
providing customized and tailored music, visual displays and messages through 
contracts ranging from 3-5 years. Revenue is also derived from equipment and 
installation fees. 
 
In-store Media North America revenue decreased by $5,845 for the three months 
ended June 30, 2014 compared to the three months ended June 30, 2013, primarily 
as a result of a decrease in recurring monthly revenue and a reduction in 
revenue derived from equipment and installation fees.  In addition, the 
decrease is attributable to a decrease in revenues of $1.1M for the three 
months ended June 30, 2013 for the sale of our residential Latin America music 
operations sold on January 10, 2014 that are no longer included in our 
consolidated revenue numbers for the three months ended June 30, 2014. 
 
In-Store Media International revenue increased by $1,202 for the three months 
ended June 30, 2014 compared to the three months ended June 30, 2013, primarily 
driven by the impact of foreign exchange rates as the Euro has strengthened 
versus the US Dollar. On a like for like currency basis, the In-Store Media 
International revenues for the three months ended June 30, 2014 have decreased 
by $1,070 due to a reduction in recurring revenues. 
 
The revenue from other segments decreased by $1,744 due to a decrease in 
equipment revenue and timing of project based revenue in Technomedia. 
 
Cost of sales from continuing operations 
 
Cost of sales were $53,346 for the three months ended June 30, 2014, a decrease 
of $1,130 compared to $54,476 for the three months ended June 30, 2013. Cost of 
sales as a percentage of revenue for the three months ended June 30, 2014 was 
44.5%, compared with 43.1% for the three months ended June 30, 2013. The 
increase of 140 basis points in cost of sales as a percentage of revenue is 
primarily due to an increase in music royalty costs. 
 
Operating expenses from continuing operations 
 
Operating expenses were $42,510 for the three months ended June 30, 2014, a 
decrease of $1,624 compared with $44,134 for the three months ended June 30, 
2013. The decrease is primarily the result of the Company realizing the effects 
of the Wave 1 cost reduction efforts implemented at the end of 2013.   The Wave 
1 business efficiency and integration synergy program focused on streamlining 
the Company's operating infrastructure resulting from acquisition activity to 
create efficiencies, enhance profitability and position the Company to capture 
opportunities for growth across Local Audio, Visual Solutions and Mobile 
Services. The Company expects these improvements to deliver nearly $9 million 
in annual cost savings in fiscal year 2014.  Additionally, the Company has 
already completed a significant portion of its plans for Waves 2 and 3 that are 
expected to deliver substantial annualized savings in the range of $8 to $10 
million. Wave 2 initiatives were completed during the six months period ended 
June 30, 2014 and Wave 3 initiatives will be completed by December 31, 2014. 
 
Depreciation and amortization from continuing operations 
 
Depreciation and amortization was $17,526 for the three months ended June 30, 
2014, an increase of $1,030, compared with $16,496 for the three months ended 
June 30, 2013. The increase is primarily due to additional capital expenditures 
added throughout the remainder of 2013 that would result in a larger 
depreciable base for the three months ended June 30, 2014.  The additional 
capital expenditures are part of our Wave 1 business efficiency and integration 
synergy program. 
 
Share-based compensation from continuing operations 
 
Share-based compensation expense was credit of $204 for the three months ended 
June 30, 2014, a decrease of $529 compared with $325 for the three months ended 
June 30, 2013.  The decrease is due to share forfeitures and cancellations 
during the period. 
 
Other expenses (income) from continuing operations 
 
Other expenses were $9,974 for the three months ended June 30, 2014 compared to 
an expense of $7,916 for the three months ended June 30, 2013. The increase in 
costs is primarily due to integration costs for various real estate 
consolidations, $3,100 for an onerous contract charge incurred in the three 
months ended June 30, 2014 and finalized settlements including other 
liabilities and legal matters related to prior acquisitions of $4,226. 
Partially offsetting these increases in other expenses is the inclusion of an 
initial gain on sale of $2,937 for the Company's DMX Canadian commercial 
accounts portfolio that is partially contingent on the achievement of certain 
future key indicators.  An additional offset is the decrease in transaction 
costs of $3,277 predominantly due to prior year strategic and operational 
review costs. 
 
Financing costs, net from continuing operations 
 
Financing costs, net were $27,794 for the three months ended June 30, 2014 
compared with $15,970 for the three months ended June 30, 2013.  The increase 
is primarily due to the cost of extinguishment of the 2011 First Lien Credit 
Facilities of $13,435 and the recognition of the fees and expenses of the 2014 
First Lien Credit Facilities which must be recognized as current period 
expense. 
 
Income tax from continuing operations 
 
There was an income tax credit of $197 for the three months ended June 30, 2014 
compared to a charge of $499 for the three months ended June 30, 2013. The 
change has arisen primarily as a result of a reduction in the deferred tax 
liabilities and further recognition of deferred tax assets in the three months 
ended June 30, 2014. 
 
Loss after tax from discontinued operations 
 
The loss after tax from discontinued operations was nil for the three months 
ended June 30, 2014, a decrease of $10,984 compared to a loss of $10,984 for 
the three months ended June 30, 2013 that was a result of accruing costs 
related to exiting the Mood Entertainment operations in 2013. 
 
Non-controlling interest from continuing operations 
 
A charge of $36 representing the element of profit of subsidiaries where the 
Company does not own 100% of the share capital has been taken in the three 
months ended June 30, 2014 compared to a charge of $122 in the three months 
ended June 30, 2013. 
 
Six months ended June 30, 2014 compared with the six months ended June 30, 2013 
 
Revenue from continuing operations 
 
We report our continuing operations as three reportable segments, "In-Store 
Media North America", "In-Store Media International" and "Other" for the 
purposes of reconciliation to the Company's financial statements. 
 
Revenue from continuing operations for the six months ended June 30, 2014 and 
June 30, 2013 were as follows: 
 
 
                                                Six months ended 
 
                                 June 30, 2014 June 30, 2013  Variance  % Change 
In-Store Media North America          $132,995      $144,608  $(11,613)    (8.0%) 
 
In-Store Media International            92,858        89,957     2,901      3.2% 
 
                           Other        17,018        20,790    (3,772)   (18.1%) 
 
Total Consolidated Group              $242,871      $255,355  $(12,484)    (4.9%) 
 
 
 
In-store Media North America revenue decreased by $11,613 for the six months 
ended June 30, 2014 compared to the six months ended June 30, 2013, primarily 
as a result of a decrease in recurring monthly revenue of approximately $5,400 
(which includes a $2.1M decrease in revenues for the six months ended June 30, 
2013 for the sale of our residential Latin America music operations sold on 
January 10, 2014 that are no longer included in our consolidated revenue 
numbers for the six months ended June 30, 2014) and a reduction of 
approximately $5,300 in revenue derived from equipment and installation fees. 
 
In-Store Media International revenue increased by $2,901 for the six months 
ended June 30, 2014 compared to the six months ended June 30, 2013, primarily 
driven by the impact of foreign exchange rates as the Euro has strengthened 
versus the US Dollar. On a like for like currency basis, the In-Store Media 
International revenues for the six months ended June 30, 2014 have decreased by 
$1,200. This is primarily due to a reduction in recurring revenues however it 
is offset by a $996 increase in BIS revenues. 
 
The revenue from other segments decreased by $3,772 due to timing of project 
based revenue in Technomedia and a reduction in equipment revenue as a result 
of a decrease in the scope of a contract. 
 
Cost of sales from continuing operations 
 
Cost of sales were $110,770 for the six months ended June 30, 2014, a decrease 
of $2,393 compared to $113,163 for the six months ended June 30, 2013. Cost of 
sales as a percentage of revenue for the six months ended June 30, 2014 was 
45.6%, compared with 44.3% for the six months ended June 30, 2013. Included in 
the comparative period is one time credit relating to music royalties, which if 
adjusted for, would result in a cost of sales as a percentage of revenue of 
44.6% for the six months ended June 30, 2013. The remaining balance of the 
increase in 2014 cost of sales is primarily related to an increase in music 
royalty costs. 
 
Operating expenses from continuing operations 
 
Operating expenses were $84,726 for the six months ended June 30, 2014, a 
decrease of $3,846 compared with $88,572 for the six months ended June 30, 
2013. The decrease is primarily the result of the Company realizing the effects 
of the Wave 1 cost reduction efforts implemented at the end of 2013.   The Wave 
1 business efficiency and integration synergy program focused on streamlining 
the Company's operating infrastructure resulting from acquisition activity to 
create efficiencies, enhance profitability and position the Company to capture 
opportunities for growth across Local Audio, Visual Solutions and Mobile 
Services. The Company expects these improvements to deliver nearly $9 million 
in annual cost savings in fiscal year 2014.  Additionally, the Company has 
already completed a significant portion of its plans for Waves 2 and 3 that are 
expected to deliver substantial annualized savings in the range of $8 to $10 
million. Wave 2 initiatives were completed during the six months period ended 
June 30, 2014 and Wave 3 initiatives will be completed by December 31, 2014. 
 
Depreciation and amortization from continuing operations 
 
Depreciation and amortization was $36,040 for the six months ended June 30, 
2014, an increase of $1,820 compared with $34,220 for the six months ended June 
30, 2013. The increase is primarily due to additional capital expenditures 
added throughout Q4 2013 and Q1 2014 that would result in a larger depreciable 
base for the six months ended June 30, 2014 compared to the prior year.  A 
significant portion of the additional capital expenditures are part of our 
Waves 1 and 2 business efficiency and integration synergy program. 
 
Share-based compensation from continuing operations 
 
Share-based compensation expense was $612 for the six months ended June 30, 
2014, a decrease of $76 compared with $688 for the six months ended June 30, 
2013.  The decrease is due to share forfeitures and cancellations. 
 
Other expenses (income) from continuing operations 
 
Other expenses were $9,339 for the six months ended June 30, 2014 compared to 
an expense of $13,810 for the six months ended June 30, 2013. The decrease in 
costs are primarily due to the inclusion of an initial gain on sale of $3,541 
and $2,937 for the Company's residential Latin America music operations and DMX 
Canadian commercial accounts portfolio, respectively, that is partially 
contingent on the achievement of certain future key indicators.  Additionally, 
the year over year comparison is further affected by a decrease in transaction 
costs of $5,877 predominantly due to prior year strategic and operational 
review costs.  These reductions in other expenses were offset by an increase in 
integration costs for various real estate consolidations and $3,100 for an 
onerous contract charge incurred in the six months ended June 30, 2014. 
Furthermore, the Company negotiated and finalized settlements including other 
liabilities and legal matters related to prior acquisitions, which offset the 
reduction in other expenses by $4,226. 
 
Financing costs, net from continuing operations 
 
Financing costs, net were $41,520 for the six months ended June 30, 2014 
compared with $10,494 for the six months ended June 30, 2013.  In the 2013 
comparative period there was a $16,862 credit recorded relating to the change 
in fair value of the Muzak contingent consideration. Additionally, the six 
months ended June 30, 2014 include costs $13,435 related to the extinguishment 
of the 2011 First Lien Credit Facilities and the fees and costs associated with 
the 2014 First Lien Credit Facilities. 
 
Income tax from continuing operations 
 
There was an income tax credit of $766 for the six months ended June 30, 2014 
compared to a charge of $6,891 for the six months ended June 30, 2013. The 
change has arisen primarily as a result of a reduction in the deferred tax 
liabilities and further recognition of deferred tax assets in the six months 
ended June 30, 2014. 
 
Loss after tax from discontinued operations 
 
The loss after tax from discontinued operations was nil for the six months 
ended June 30, 2014, a decrease of $14,736 compared to a loss of $14,736 for 
the six months ended June 30, 2013 that was a result of accruing costs related 
to exiting the Mood Entertainment operations in 2013. 
 
Non-controlling interest from continuing operations 
 
A charge of $43 representing the element of profit of subsidiaries where the 
Company does not own 100% of the share capital has been taken in the six months 
ended June 30, 2014 compared to a charge of $238 in the six months ended June 
30, 2013. 
 
Total assets 
 
Total assets were $783,911 as at June 30, 2014 compared to $811,835 as at 
December 31, 2013. The decrease of $27,924 is largely due to the reduction of 
goodwill and intangible assets in connection with the sale of the residential 
Latin America music operations and the DMX Canadian commercial account 
portfolio. 
 
Non-current liabilities 
 
Long term liabilities were $667,004 as at June 30, 2014 compared to $649,688 as 
at December 31, 2013. The increase of $17,316 is largely due to an increase in 
long term debt related to the refinancing of the Company's 2011 First Lien 
Credit Facilities and partially offset by the change in fair value of the 2014 
First Lien Credit Facilities interest rate floor of $3,586 and the 2011 First 
Lien Credit Facilities interest rate floor whose fair value at December 31, 2013 
was $6,066. Another partial offset was due to lower deferred tax liabilities, 
which at June 30, 2014 were $35,153 compared to $38,735 at December 31, 2013. 
 
Liquidity and Capital Resources 
 
Three months ended June 30 2014, compared with the three months ended June 30, 
2013 
 
During the three months ended June 30, 2014, cash decreased by $819. 
 
Cash generated from operating activities for the three months ended June 30, 
2014 was $11,343 compared with $19,872 in the three months ended June 30, 2013. 
The decrease in cash generated from operating activities of $8,529 was driven 
by lower operating profit before tax of $4,481 (three month ended June 30, 2014 
operating profit before tax of $13,269 (adding back to pre-tax loss: 
depreciation, amortization, impairment, interest and other non-cash charges) 
compared to a three months ended June 30, 2013 operating profit before tax of 
$17,750); a reduction in working capital additions of $3,079 (a decrease in 
working capital of $825 for the three months ended June 30, 2014 compared to an 
increase of $2,254 for the three months ended June 30, 2013) and higher cash 
taxes paid by $949 ($1,109 for three months ended June 30, 2014 compared to 
$160 for three months ended June 30, 2013). 
 
Cash provided by investing activities for the three months ended June 30, 2014 
was $2,388 compared with cash used in investing activities of $8,251 in the 
three months ended June 30, 2013. The increase is primarily the result of the 
sale of the DMX Canadian commercial account portfolio on June 27, 2014. 
 
Cash used in financing activities for the three months ended June 30, 2014 was 
$14,648 compared to cash used of $24,819 the three months ended June 30, 2013. 
The decrease is primarily due to proceeds from the refinancing of the 2011 
First Lien Credit Facilities. 
 
Six months ended June 30 2014, compared with the six months ended June 30, 2013 
 
During the six months ended June 30, 2014, cash increased by $11,905. 
 
Cash generated from operating activities for the six months ended June 30, 2014 
was $28,437 compared with $30,084 in the six months ended June 30, 2013. The 
decrease in cash generated from operating activities of $1,647 was driven by 
lower operating profit before tax of $2,135 (six month ended June 30, 2014 
operating profit before tax of $33,667 (adding back to pre-tax loss: 
depreciation, amortization, impairment, interest and other non-cash charges) 
compared to a six months ended June 30, 2013 operating profit before tax of 
$35,802); a reduction in working capital additions of $1,632 (a reduction in 
working capital of $2,762 for the six months ended June 30, 2014 compared to an 
reduction of $4,394 for the six months ended June 30, 2013) and higher cash 
taxes paid by $1,111 ($2,487 for six months ended June 30, 2014 compared to 
$1,376 for six months ended June 30, 2013). 
 
Cash provided by investing activities for the six months ended June 30, 2014 
was $2,982 compared with cash used in investing activities of $16,090 in the 
six months ended June 30, 2013. The increase is primarily the result of the 
sale of residential Latin America music operations on January 10, 2014 and DMX 
Canada commercial account portfolio on June 27, 2104. 
 
Cash used in financing activities for the six months ended June 30, 2014 was 
$19,383 compared to cash used of $29,411 for the six months ended June 30, 
2013. The decrease is primarily due to proceeds from the refinancing of the 
2011 First Lien Credit Facilities. 
 
As at June 30, 2014, the Company had cash of $34,135 and available lines of 
credit of $11,810. Management believes that the Company has sufficient 
liquidity in the form of its current cash balances, the cash generating 
capacity of its businesses and the ability to draw down on revolving credit 
facilities to meet its working capital and capital expenditure needs for the 
forthcoming year. On an ongoing basis management evaluates the sufficiency of 
its current liquidity, borrowing capacity and capital structure to assure its 
capital structure is optimally poised to meet the needs of its operating 
plans.  The company monitors the  debt and capital markets in order to be 
opportunistic in refinancings of upcoming maturities and to better match terms 
and pricing to the company's needs. 
 
Contractual obligations 
 
The following chart outlines the Company's contractual obligations as at June 
30, 2014: 
 
 
                                        Less than      One to    Four to  Beyond five 
Description                      Total   one year three years five years        years 
2014 First Lien Credit 
 Facility                     $234,413     $2,350      $4,700   $227,363           $- 
2014 First Lien Credit 
 Facility interest              78,640     16,575      32,694     29,371            - 
9.25% Senior Unsecured Notes   350,000          -           -          -      350,000 
9.25% Senior Unsecured Notes 
 interest                      213,585     32,825      65,739     65,649       49,372 
Convertible debentures          50,266          -      50,266          -            - 
Convertible debenture 
 interest                        7,665      5,096       2,569          -            - 
Operating leases                51,948     16,402      24,427      8,353        2,766 
Finance leases                   1,270      1,003         267          -            - 
Trade and other payables       101,784    101,784           -          -            - 
Total                       $1,089,571   $176,035    $180,662   $330,736     $402,138 
 
 
 
Bank debt 
 
In connection with the acquisition of Muzak on May 6 2011, Mood entered into 
credit facilities with Credit Suisse AG ("Credit Suisse"), as agent, 
consisting of a $20,000 5-year Revolving Credit Facility (the "2011 First Lien 
Revolving Credit Facility"), a $355,000 7-year First Lien Term Loan (the "2011 
First Lien Term Loan", and together with the 2011 First Lien Revolving Credit 
Facility, the "2011 First Lien Credit Facility") and a $100,000 7.5-year Second 
Lien Term Loan (collectively, the "2011 Credit Facilities"). The 2011 First 
Lien Revolving Credit Facility had a maturity date of May 6, 2016, the First 
Lien Term Loan had a maturity date of May 6, 2018 and the Second Lien Term Loan 
had a maturity date of November 6, 2018, although it was repaid in its entirety 
in 2012. 
 
On May 1, 2014, we completed a refinancing of the 2011 Credit Facilities with 
Credit Suisse, as agent.  The new facilities consist of a $15,000 5-year Senior 
Secured Revolving Credit Facility (the "2014 First Lien Revolving Credit 
Facility") and a $235,000 Senior Secured 5-year Term Loan (the "2014 First Lien 
Term Loan", and together with the 2014 First Lien Revolving Credit Facility, 
the "2014 First Lien Credit Facility").  Interest on the 2014 First Lien Term 
Loan accrues at a rate of adjusted LIBOR plus 6.00% per annum with a LIBOR 
floor of 1%. The 2014 First Lien Term Loan is repayable at a rate 1% of the 
initial principal per annum at the rate of $588 per quarter and has a maturity 
date of May 1, 2019. The 2014 First Lien Credit Facility has more favorable 
financial covenants as well as provisions which permit the Company to use net 
asset sales proceeds, within defined limits, to repay the Company's Senior 
Unsecured Notes or its Subordinated Debentures. The proceeds of the 2014 First 
Lien Credit Facility were used primarily to extinguish the liability under the 
2011 First Lien Credit Facility and to strengthen the balance sheet. As a 
result of the refinancing, Mood recognized an accounting loss on extinguishment 
of the 2011 First Lien Credit Facility of $13,435, which included the fees and 
costs associated with the 2014 First Lien Credit Facilities. 
 
On October 19, 2012, we closed an offering of $350,000 aggregate principal 
amount of senior unsecured notes (the "Notes") by way of private placement. The 
Notes are due October 15, 2020 and bear interest at an annual rate of 9.25%. We 
used the net proceeds of the Notes to repay $140,000 of the 2011 First Lien 
Term Loan and the 2011 Second Lien Term Loan in its entirety. 
 
Convertible debentures 
 
On October 1, 2010, we issued convertible unsecured subordinated debentures 
(the "New Debentures") with a principal amount of $31,690. As part of the 
transaction, we also issued an additional $1,078 in New Debentures, for a total 
of $32,768 aggregate principal amount of New Debentures, as partial payment of 
the underwriter's fee. The New Debentures have a maturity date of October 31, 
2015 and bear interest at a rate of 10% per annum, payable semi-annually. They 
are convertible at any time at the option of the holders into common shares at 
an initial conversion price of $2.43 per common share. $646 of New Debentures 
were converted during 2011, resulting in the issuance of 265,843 common shares. 
There are a maximum of 13,218,930 of our common shares issuable upon conversion 
of the remaining New Debentures. 
 
On May 6, 2011, we issued convertible unsecured subordinated debentures (the 
"Consideration Debentures") with a principal amount of $5,000 as part of the 
consideration for the Muzak acquisition. The Consideration Debentures have a 
maturity date of October 31, 2015 and bear interest at a rate of 10% per annum, 
payable semi-annually. They are convertible at any time at the option of the 
holders into common shares at an initial conversion price of $2.43 per common 
share. $356 of Consideration Debentures were converted during 2012, resulting 
in the issue of 146,500 common shares. There are a maximum of 1,911,111 of our 
common shares issuable upon conversion of the remaining Consideration 
Debentures. 
 
On May 27, 2011, we completed a private placement of convertible unsecured 
subordinated debentures (the "Convertible Debentures" with a principal amount 
of $13,500. The Convertible Debentures were issued for a subscription price of 
$0.9875 per $1 principal amount, resulting in gross proceeds of $13,331. The 
Convertible Debentures have a maturity date of October 31, 2015 and bear 
interest at a rate of 10% per annum, payable semi-annually. They are 
convertible at any time at the option of the holders into common shares at an 
initial conversion price of $2.80 per common share. There are a maximum of 
4,821,429 of our common shares issuable upon conversion of the New Debentures. 
 
Trade and other payables 
 
Trade and other payables arise in the normal course of business and are to be 
settled within one year of the end of the reporting period. 
 
Lease commitments 
 
Operating leases and finance leases are entered into primarily for the rental 
of premises and vehicles used for business activities. 
 
Capitalization 
 
Total managed capital was as follows: 
 
                                      June 30, December 31, 
                                         2014         2013 
Shareholders' equity                  (11,220)     $25,007 
 
Convertible debentures                 50,266       50,266 
2011 and 2014 First Lien Credit       234,413      217,897 
 Facilities 
9.25% Senior Unsecured Notes          350,000      350,000 
Total Debt (contractual amounts due)  634,679      618,163 
 
Total Capital                        $623,459     $643,170 
 
 
 
As at June 30, 2014 our capital structure included shareholders' equity in the 
amount of $(11,220). Our outstanding debt as at that date included convertible 
debentures of $50,266, bank debt of $234,413 and unsecured notes of $350,000. 
As at December 31, 2013 our capital structure included shareholders' equity in 
the amount of $25,007. Our outstanding debt as at that date included 
convertible debentures of $50,266, bank debt of $217,897 and unsecured notes of 
$350,000. 
 
The number of our outstanding common shares as at June 30, 2014 was 
179,667,119. The company issued 367,440 shares as severance payments and 
4,160,116 shares in full satisfaction of the remaining obligations under a 
consulting agreement for the integration of DMX. In addition 3,500,000 share 
options were exercised. This represents an increase of 8,027,556 to shares 
outstanding from June 30, 2013 of 171,639,563. 
 
The following provides additional share information (in thousands of shares) on 
a fully diluted basis: 
 
On March 10, 2014, 925,000 share options were granted with an exercise price of 
CDN$0.88 (USD$0.79). 
 
On May 12, 2014 2,005,000 share options were granted with an exercise price of 
CDN $0.60 (USD$0.55) 
 
There were no share options granted during the three month period ended June 
30, 2013. 
 
The following table provides additional share information (in thousands of 
shares) on a fully diluted basis: 
 
 
                  Outstanding    Outstanding 
                 at August 14, as at June 30, 
                         2014           2014 
Common shares         179,667        179,667 
Share options          16,153         17,110 
Warrants                4,408          4,408 
Convertible 
 debentures            19,951         19,951 
 
 
There have been no shares issuances from June 30, 2014 to August 14, 2014. 
 
Risk management 
 
We are exposed to a variety of financial risks including market risk (including 
foreign exchange and interest rate risks), liquidity risk and credit risk. Our 
overall risk management program focuses on the unpredictability of financial 
markets and seeks to evaluate potential adverse effects on the Company's 
financial performance. 
 
Foreign currency exchange risk 
 
We operate in the US, Canada and internationally. The functional currency of 
the Company is US dollars. Foreign currency exchange risk arises because the 
amount of the local currency income, expenses, cash flows, receivables and 
payables for transactions denominated in foreign currencies may vary due to 
changes in exchange rates ("transaction exposures") and because the non-US 
denominated financial statements of our subsidiaries may vary on consolidation 
into US dollars ("translation exposures"). 
 
The most significant translation exposure arises from the Euro currency. We are 
required to revalue the Euro denominated net assets of the European 
subsidiaries at the end of each period with the foreign currency translation 
gain or loss recorded in other comprehensive income. We do not currently hedge 
translation exposures. Since the financial statements of Muzak, DMX, ICI and 
Technomedia are denominated in US dollars, the impact associated with 
translation exposure has been reduced with respect to percentage of total 
income statement and balance sheet exposure following these acquisitions. 
 
Interest rate risk 
 
Our interest rate risk arises on amounts outstanding under the Credit 
Facilities which bear interest at a floating rate. However, the level of 
interest rate risk is mitigated by the fact that the Credit Facilities carry an 
interest rate floor which currently exceeds LIBOR. The interest rate floor is 
treated for accounting purposes as a non-cash liability which is disclosed 
within other financial liabilities in the consolidated statement of financial 
position. We also purchased an interest rate cap in 2011 to protect against 
increasing LIBOR rates and this asset is recorded within other financial assets 
in the consolidated statement of financial position. The fair value of these 
instruments is determined by reference to mark to market valuations performed 
by financial institutions at each reporting date and any changes in fair value 
are recorded within finance costs within the consolidated statements of income. 
The total change in fair value of financial instruments for the three month 
period ended June 30, 2014 was a charge of $181 and a credit of $860 for the 
six month period ended June 30, 2014. 
 
Liquidity risk 
 
Liquidity risk arises through excess of financial obligations over available 
financial assets due at any point in time. The Company's objective in managing 
liquidity risk is to maintain sufficient readily available reserves in order to 
meet its liquidity requirements at any point in time. We achieve this by 
maintaining sufficient cash balances, generating cash through the operation of 
our businesses and management of working capital, and by maintaining 
availability of funding from the committed 2014 First Lien Credit Facility. 
 
Credit risk 
 
Credit risk arises from cash held with banks and credit exposure to customers 
on outstanding accounts receivable balances. The maximum exposure to credit 
risk is equal to the carrying value of the financial assets. The objective of 
managing counterparty credit risk is to prevent losses in financial assets. We 
assess the credit quality of the counterparties, taking into account their 
financial position, past experience and other factors. Management also monitors 
payment performance and the utilization of credit limits of customers. 
 
Critical Accounting Estimates 
 
Described below are the key assumptions concerning the future and other key 
sources of estimation uncertainty at the reporting date that have a significant 
risk of causing a material adjustment to the carrying amounts of assets and 
liabilities within the next financial year. We based our assumptions and 
estimates on parameters available when the consolidated financial statements 
were prepared. Existing circumstances and assumptions about future 
developments, however, may change due to market changes or circumstances 
arising beyond our control. Such changes are reflected in the assumptions when 
they occur. 
 
Share-based compensation 
 
We measure the cost of equity-settled transactions with employees by reference 
to the fair value of the equity instruments at the date at which they are 
granted. Estimating fair value for share-based compensation transactions 
requires determining the most appropriate valuation model, which is dependent 
on the terms and conditions of the grant. This estimate also requires 
determining the most appropriate inputs to the valuation model including the 
expected life of the share option, volatility and dividend yield and making 
assumptions about them. The assumptions and models used for estimating fair 
value for share-based compensation transactions are disclosed in note 20 of the 
Company's annual financial statements. 
 
Fair value measurement of contingent consideration 
 
Contingent consideration, resulting from business combinations, is valued at 
fair value at the acquisition date as part of the business combination. When 
the contingent consideration meets the definition of a derivative and, thus, a 
financial liability, it is subsequently remeasured to fair value at each 
reporting date. The determination of the fair value is based on probability of 
expected outcomes and discounted cash flows. The key assumptions take into 
consideration the probability of meeting each performance target and the 
discount factor. 
 
Fair value of financial instruments 
 
When the fair value of financial assets and financial liabilities recorded in 
the consolidated statements of financial position cannot be derived from active 
markets, their fair value is determined using valuation techniques including 
the discounted cash flow model. The inputs to these models are taken from 
observable markets where possible, but where this is not feasible, a degree of 
judgment is required in establishing fair values. The judgments include 
consideration of inputs such as liquidity risk, credit risk and volatility. 
Changes in assumptions about these factors could affect the reported fair value 
of financial instruments. 
 
Income taxes 
 
Tax regulations and legislation, and the interpretations thereof in the various 
jurisdictions in which we operate, are subject to change. As such, income taxes 
are subject to measurement uncertainty. Deferred tax assets are recognized to 
the extent that it is probable that the deductible temporary differences will 
be recoverable in future periods. The recoverability assessment involves a 
significant amount of estimation including: an evaluation of when the temporary 
differences will reverse, an analysis of the amount of future taxable earnings, 
the availability of cash flow to offset the tax assets when the reversal occurs 
and the application of tax laws. To the extent that the assumptions used in the 
recoverability assessment change, there may be a significant impact on the 
consolidated financial statements of future periods. 
 
Contingencies 
 
Contingencies, by their nature, are subject to measurement uncertainty as the 
financial impact will only be confirmed by the outcome of a future event. The 
assessment of contingencies involves a significant amount of judgment including 
assessing whether a present obligation exists and providing a reliable estimate 
of the amount of cash outflow required in settling the obligation. The 
uncertainty involved with the timing and amount at which a contingency will be 
settled may have a material impact on the consolidated financial statements of 
future periods to the extent that the amount provided for differs from the 
actual outcome. 
 
Inventory obsolescence 
 
Our obsolescence provision is determined at each reporting period and the 
changes are recorded in the consolidated statements of income (loss). This 
calculation requires the use of estimates and forecasts of future sales. 
Qualitative factors, including market presence and trends, strength of customer 
relationships, as well as other factors, are considered when making assumptions 
with regard to recoverability. A change in any of the significant assumptions 
or estimates used could result in a material change to the provision. 
 
Property and equipment 
 
We have estimated the useful lives of the components of all property and 
equipment based on past experience and industry norms and we depreciate these 
assets over their estimated useful lives. We assess these estimates on a 
periodic basis and makes adjustments when appropriate. Rental equipment 
installed at customer premises includes costs directly attributable to the 
installation process. Judgment is required in determining which costs are 
considered directly attributable to the installation process and the percentage 
capitalized is estimated based on work order hours for the year. 
 
Impairment of long-lived assets 
 
Long-lived assets primarily include property and equipment and intangible 
assets. An impairment loss is recognized when the carrying value of the 
cash-generating unit ("CGU"), which is defined as a unit that has independent 
cash inflows, to which the asset relates, exceeds the CGU's fair value, which 
is determined using a discounted cash flow method. We test the recoverability 
of its long-lived assets when events or circumstances indicate that the 
carrying values may not be recoverable. While we believe that no provision for 
impairment is required, we must make certain estimates regarding profit 
projections that include assumptions about growth rates and other future 
events. Changes in certain assumptions could result in charging future results 
with an impairment loss. 
 
Leases 
 
The determination of whether an arrangement with a customer is, or contains, a 
lease is based on the substance of the arrangement at the inception date, 
whether fulfillment of the arrangement is dependent on the use of a specific 
asset or assets or the arrangement conveys a right to use the asset, even if 
that right is not explicitly specified in an arrangement. 
 
Goodwill and indefinite-lived intangible assets 
 
We perform asset impairment assessments for indefinite-lived intangible assets 
and goodwill on an annual basis or on a more frequent basis when circumstances 
indicate impairment may have occurred. Under IFRS, we selected October 1 as the 
date when to perform the annual impairment analysis. Impairment calculations 
under IFRS are done at a CGU group level. Calculations use a discounted cash 
flow method under a one-step approach and consider the relationship between the 
Company's market capitalization and its book value. Goodwill is allocated and 
tested in conjunction with its related CGU or group of CGUs that benefit from 
collective synergies. The assessments used to test for impairment are based on 
discounted cash flow projections that include assumptions about growth rates 
and other future events. Industry information is used to estimate appropriate 
discount rates used in the calculation of discounted cash flows. 
 
Disclosure Controls and Internal Controls over Financial Reporting 
 
The Company's Chief Executive Officer ("CEO") and Chief Financial Officer 
("CFO") are responsible for the design of the Company's Disclosure Controls and 
Procedures (as defined in National Instrument 52-109 - Certification of 
Disclosure in Issuers' Annual and Interim Filings ("NI 52-109")). The CEO and 
CFO are also responsible for the design of the Company's Internal Controls over 
Financial Reporting (as defined by NI 52-109) to provide reasonable assurance 
regarding the reliability of financial reporting and the preparation of 
financial statements for external purposes in accordance with IFRS. 
 
The CEO and CFO have designed, or have caused to be designed, disclosure 
controls and procedures and internal controls over financial reporting.  These 
controls have been evaluated and it has been determined that their design and 
operation provide reasonable assurance as to their adequacy and effectiveness 
as of, and for the three months ended June 30, 2014. 
 
These controls were evaluated using the framework established in "Internal 
Control - Integrated Framework" (1992) published by The Committee of Sponsoring 
Organizations of the Treadway Commission (COSO Framework). 
 
In designing such controls, it should be recognized that due to inherent 
limitations in any control system, no evaluation of controls can provide 
absolute assurance that all control issues, including instances of fraud, if 
any, have been detected.  Projections of any evaluations of effectiveness to 
future periods are subject to the risk that controls may become inadequate 
because of changes in conditions, or that the degree of compliance with the 
policies or procedures may deteriorate.  Additionally, management is required 
to use judgment in evaluating controls and procedures. 
 
The Company did not make any changes to the Company's internal controls over 
financial reporting during the most recent reporting period that would have 
materially affected or would reasonably be likely to materially affect the 
Company's internal controls over financial reporting. 
 
Risk Factors 
 
The results of operations, business prospects and the financial condition of 
the Company are subject to a number of risks and uncertainties, and are 
affected by a number of factors outside the control of the Company's 
management. These risks are noted below. 
 
Integration risks 
 
Making strategic acquisitions and business combinations has been a significant 
part of Mood's historical growth. Our ability to continue to expand in this 
manner depends in large part on our ability to identify suitable acquisition 
targets and compete successfully with other entities for these targets. We 
completed the acquisition of Technomedia in December 2012, ICI in October 2012, 
BIS in May 2012, DMX in March 2012, and Muzak in May 2011, with the expectation 
that these acquisitions would result in strategic benefits, economies of scale 
and synergies. These anticipated benefits, economies of scale and synergies 
will depend in part on whether the operations of Mood Media, Technomedia, ICI, 
BIS, DMX and Muzak can be integrated in an efficient and effective manner. It 
is possible that this may not occur as planned, or that the financial and other 
benefits may be less than anticipated. In addition, management believes that 
the integration will give rise to restructuring costs and charges, and these 
may be greater than currently anticipated. Furthermore, the contracts governing 
the Company's recent acquisitions do include, and the contracts governing the 
Company's future business combinations and/or acquisitions may include, 
post-closing purchase price adjustments that require it to make additional 
payments to the relevant selling party post-closing and such payments could be 
greater than anticipated. The integration of the Company's ERP systems presents 
a risk to the Company and requires resources to accomplish, including capital 
expenses and personal time. 
 
Mood has been built via a series of acquisitions. Failure to properly integrate 
these acquisitions will leave the Company less able to operate as a 
consolidated whole and may lead to depressed revenue and margin performance. 
This integration is ongoing and requires dedication and substantial management 
effort, time and resources which may divert management's focus and resources 
from other strategic opportunities and from operational matters during this 
process. The integration process may result in loss of key employees and the 
disruption of the ongoing business, customer and employee relationships that 
may adversely affect our ability to achieve the anticipated benefits of the 
acquisitions. Further, the operating results and financial condition of the 
Company could be materially adversely impacted by the focus on integration. 
 
Future business combinations and/or acquisitions could materially and adversely 
affect our business, financial condition and results of operations if it is 
unable to integrate the operations of the acquired companies. Completing 
business combinations and/or acquisitions could require use of a significant 
amount of our available cash. Furthermore, the Company may have to issue equity 
or equity linked securities to pay for future business combinations and/or 
acquisitions. Acquisitions and investments may also have negative effects on 
our reported results of operations due to acquisition-related charges, 
amortization of acquired technology and other intangibles, failure to retain 
key employees or customers of acquired companies and/or actual or potential 
liabilities, known and unknown, associated with the acquired businesses or 
joint ventures. Any of these acquisition-related risks or costs could 
materially and adversely affect the Company's business, financial condition and 
results of operations. 
 
Costly and protracted litigation may be necessary to defend usage of 
intellectual property 
 
The Company may become subject to legal proceedings and claims in relation to 
its business. In particular, while management believes that it has the rights 
to distribute the music recordings used in connection with our business, we may 
be subject to copyright infringement lawsuits for selling, performing or 
distributing music recordings if it does not have the rights to do so. Results 
of legal proceedings cannot be predicted with certainty. Regardless of their 
merits, litigation, arbitration and/or mediation of such claims may be both 
time-consuming and disruptive to our operations and cause significant expense 
and diversion of management attention. The Company is currently defending 
itself against a number of legal claims. While we believes these claims to be 
without merit, and is vigorously defending itself, the Company cannot guarantee 
that it will be successful or that it will reach commercially reasonable 
settlement terms. Should we fail to prevail in such proceedings and claims, its 
financial condition and operating results could be materially and adversely 
affected. 
 
If the current owners with which the Company contracts do not have legal title 
to the digital rights they grant the Company, the Company's business may be 
adversely affected 
 
The Company's acquisition and distribution agreements with content owners 
contain representations, warranties and indemnities with respect to the digital 
rights granted to us. If we were to acquire and make available for purchase 
music recordings from a person who did not actually own such rights and we were 
unable to enforce on the representations, warranties and indemnities made by 
such person, our business may be adversely affected. 
 
The Company faces intense competition from our competitors that could 
negatively affect our results of operations 
 
The market for acquiring exclusive digital rights from content owners is 
competitive, especially for the distribution of music catalogues owned by 
independent labels. The number of commercialized music recordings available for 
acquisition is large and many of the more desirable music recordings are 
already subject to digital distribution agreements or have been directly placed 
with digital entertainment services. We face competition in our pursuit to 
acquire additional content, which may reduce the amount of music content that 
it is able to acquire or license and may lead to higher acquisition prices. Our 
competitors may from time to time offer better terms of acquisition to content 
owners. Increased competition for the acquisition of digital rights to music 
recordings may result in a reduction in operating margins and may reduce our 
ability to distinguish itself from our competitors by virtue of our music 
library. 
 
The Company has different competitors in its local geographies but very few 
that operate across international markets. Some of these local competitors 
offer services at a lower price than we offer in order to promote their 
services and gain share. If these competitors are able to leverage such price 
advantages, it could harm our ability to compete effectively in the 
marketplace. Furthermore, there is a threat of new entrants to the competitive 
landscape, including traditional advertisers and media providers as well as 
start-up companies. The growth of social media could facilitate other forms of 
new entry that will compete with the Company. 
 
We also compete with companies that are not principally focused on providing 
business music services. Such competitors include Sirius XM Satellite Radio, 
webcasters and traditional radio broadcasters that encourage workplace 
listening, video services that provide business establishments with music 
videos or television programming, and performing rights societies that license 
business establishments to play sources such as CDs, tapes, MP3 files and 
satellite, terrestrial and internet radio. 
 
We compete on the basis of service, the quality and variety of its music 
programs, the availability of its non-music services and, to a lesser extent, 
price. Management believes that the Company can compete effectively due to the 
breadth of its in-store media. While managements believes that the Company 
competes effectively, the Company's competitors have established client bases 
and are continually seeking new ways to expand such client bases and revenue 
streams. As a result, competition may negatively impact the Company's ability 
to attract new clients and retain existing clients. 
 
If the Company is unable to generate demand for managed media services, its 
financial results may suffer 
 
The Company's current business plan contemplates deriving revenue from 
businesses that want a professional media service that is available for sale 
in-store or broadcast in-store. The Company's ability to generate such revenues 
depends on the market demand for its media content and its ability to provide a 
robust service that delivers a return on investment. 
 
Mood's customers may choose to terminate their relationship with us or reduce 
their spending on our services, which could have a material adverse effect on 
its financial condition and results of operations. We depend on a large portion 
of our revenues being derived from the continued spending by its clients on 
in-store media services. Our top clients for such services typically have 
lengthy tenures. However, should clients decide to stop using or to reduce 
their expenditures on in-store media or decide to terminate their agreements 
with us and to use one of our competitors; we would lose subscription income 
which will have an adverse effect on our financial position. 
 
The Company's success will depend, in part, on its ability to develop and sell 
new products and services 
 
Mood's success depends in part on the ability of its personnel to develop 
leading-edge media products and services and the ability to cross sell visual 
media and scent marketing to existing clients. Our business and operating 
results will be harmed if it fails to cross sell its services and/or fails to 
develop products and services that achieve widespread market acceptance or that 
fails to generate significant revenues or gross profits to offset  development 
and operating costs. We may not successfully identify, develop and market new 
products and service opportunities in a timely manner. We also may not be able 
to add new content as quickly or as efficiently as its competitors, or at all. 
If we introduce new products and services, they may not attain broad market 
acceptance or contribute meaningfully to its revenues or profitability. 
Competitive or technological developments may require us to make substantial, 
unanticipated investments in new products and technologies, and we may not have 
sufficient resources to make these investments. 
 
The Company's use of open source and third party software could impose 
unanticipated conditions or restrictions on its ability to commercialize its 
solutions 
 
While we have developed our own proprietary software and hardware for the 
delivery of its media solutions, we may be restricted under existing or future 
agreements from utilizing certain licensed technology in all of the 
jurisdictions and/or industry sectors in which it operates. Failure to comply 
with such restrictions may leave us open to proceedings by third parties and 
such restrictions may, if alternative technology is not available, affect our 
ability to deliver its services in such jurisdictions, in each case resulting 
in an adverse effect on our financial position. 
 
The Company's suppliers may choose to terminate their relationship with the 
Company, which could have a material adverse effect on the Company's financial 
condition and results of operations 
 
We have licensing arrangements with suppliers of satellite services which are 
used in the delivery of content to its customers. If such licensing 
arrangements were terminated and alternative arrangements were not available, 
this would affect our ability to deliver its services resulting in an adverse 
effect on its financial or trading position. 
 
The imposition of the obligation to collect sales or other taxes on shipments 
into one or more states in the United States could create administrative 
burdens on the Company and decrease its future sales 
 
We do not collect sales or other taxes on shipments by its foreign subsidiaries 
of most of its goods into most states in the United States. One or more states 
or foreign countries may seek to impose sales or other tax collection 
obligations on out-of-jurisdiction e-commerce companies. A successful assertion 
by one or more states or foreign countries that the Company should collect 
sales or other taxes on the sale of merchandise or services could result in 
substantial tax liabilities for past sales, decrease our ability to compete 
with traditional retailers, and otherwise harm its business. 
 
Currently, U.S. Supreme Court decisions restrict the imposition of obligations 
to collect state and local sales and use taxes with respect to sales made over 
the internet. However, a number of states, as well as the U.S. Congress, have 
been considering initiatives that could limit or supersede the Supreme Court's 
position regarding sales and use taxes on internet sales. If any of these 
initiatives were successful, we could be required to collect sales and use 
taxes in additional states. The imposition by state and local governments of 
various taxes upon internet commerce could create administrative burdens for 
us, put it at a competitive disadvantage if they do not impose similar 
obligations on all of its online competitors and decrease its future sales. 
 
The Company is taxable on its worldwide income both in Canada and the United 
States, which could, in certain circumstances, have a material adverse effect 
on the Company 
 
The Company is a resident in Canada for purposes of the Income Tax Act (Canada) 
and management believes that it will continue to be treated as a domestic 
corporation in the United States under the U.S. Internal Revenue Code 1986, as 
amended. As a result, Mood Media (but not its subsidiaries) is generally 
taxable on its worldwide income in both Canada and the United States (subject 
to the availability of any tax credits and deductions in either or both 
jurisdictions in respect of foreign taxes paid by Mood Media). Management 
believes that the Company's status of being taxable both in Canada and the 
United States has not given rise to any material adverse consequences as of the 
date hereof. Management also believes that such status is not likely to give 
rise to any material adverse consequences in the future as it is not 
anticipated that it will have any material amounts of taxable income. 
Nevertheless, the Company's status of being taxable on its worldwide income 
both in Canada and the United States could, in certain circumstances, have a 
material adverse effect on the Company. 
 
As result of the Company being resident in both Canada and the United States, 
withholding taxes of both Canada and the United States will be relevant to the 
Company's securityholders and could, in certain circumstances, result in double 
taxation to certain investors and other consequences. 
 
If the Company is unable to access additional equity or debt financing at a 
reasonable cost, it could affect our ability to grow 
 
Given the sensitivity of capital markets worldwide, there is an increased risk 
that we may not be able to obtain additional equity or debt financing that it 
may require to consummate future acquisitions or to refinance its debt when it 
is due. While management believes that the Company possesses sufficient cash 
resources to execute the Company's business plan, an inability to access 
financing at a reasonable cost could affect its ability to grow. If the 
realization of various risk factors results in poor financial performance it 
may make capital markets more difficult to access or closed completely to the 
Company for debt and equity financing and the Company could go out of business. 
 
Failure to continue to generate sufficient cash revenues could materially 
adversely affect Mood Media's business 
 
The Company's ability to be profitable and to have positive cash flow is 
dependent upon its ability to maintain and locate new customers who will 
purchase its products and use its services, and our ability to continue to 
generate sufficient cash revenues. Mood presently generates the majority of its 
revenue in the United States and Europe, with customers concentrated in the 
retail and hospitality sectors. These sectors continue to be negatively 
affected by ongoing economic difficulties and our revenues could be affected by 
bankruptcies or rationalization of a portion of its existing client base. A 
material reduction in revenue would negatively impact our financial position. 
 
If our revenue grows more slowly than anticipated, or if our operating expenses 
are higher than expected, it may not be able to sustain or increase 
profitability, in which case Mood's financial condition will suffer and its 
value could decline. Failure to continue to generate sufficient cash revenues 
could also cause the Company to go out of business. 
 
The Company may not have the financial or technological resources to adapt to 
changes in available technology and its clients' preferences, which may have a 
negative effect on the Company's revenue 
 
Our product and service offerings compete in a market characterized by rapidly 
changing technologies, frequent innovations and evolving industry standards. 
There are numerous methods by which existing and future competitors can deliver 
programming, including various forms of recorded media, direct broadcast 
satellite services, wireless cable, fiber optic cable, digital compression over 
existing telephone lines, advanced television broadcast channels, digital audio 
radio service and the internet. Competitors may use different forms of delivery 
for the services that we offer, and clients may prefer these alternative 
delivery methods. We may not have the financial or technological resources to 
adapt to changes in available technology and our clients' preferences, which 
may have a negative effect on its revenue. 
 
We cannot provide assurance that it will be able to use, or compete effectively 
with competitors that adopt, new delivery methods and technologies, or keep 
pace with discoveries or improvements in the communications, media and 
entertainment industries. We also cannot provide assurance that the technology 
it currently relies upon will not become obsolete. 
 
The Company pays royalties to license music rights and may be adversely 
affected if such royalties are increased 
 
We pay performance royalties to songwriters and publishers through contracts 
negotiated with performing rights societies such as The American Society of 
Composers Authors and Publishers ("ASCAP") and Broadcast Music, Inc., and 
publishing or mechanical royalties to publishers and collectives that represent 
their interests, such as The Harry Fox Agency-a collective that represents 
publishers and collects royalties on their behalf. 
 
If mechanical royalty rates for digital music are increased, there can be no 
assurance that the Company will be able to pass through such increased rates to 
its customers. As a result, our results of operations and financial condition 
may be adversely affected. 
 
We also secure rights to music directly from songwriters. There is no assurance 
that it will be able to secure such rights, licenses and content in the future 
on commercially reasonable terms, if at all. Limitations on the availability of 
certain musical works may result in the discontinuance of certain programs, and 
as a result, may lead to increased client churn. 
 
The Company depends upon suppliers for the manufacture of its proprietary media 
players, and the termination of its arrangements with these suppliers could 
materially affect its business 
 
We rely on suppliers to manufacture its proprietary media players. In the event 
these agreements are terminated, management believes that we will be able to 
find alternative suppliers. If it is unable to obtain alternative suppliers on 
a timely basis, or at all, or if it experiences significant delays in shipment, 
we may be forced to suspend or cancel delivery of products and services to new 
accounts which may have a material adverse effect upon its business. If we are 
unable to obtain an adequate supply of components meeting its standards of 
reliability, accuracy and performance, the Company would be materially and 
adversely affected. 
 
Possible infringement by third parties of intellectual property rights could 
have a material adverse effect on the Company's business, financial condition 
and results of operations 
 
We distribute digital music content to its business music consumers via its 
proprietary media players. We cannot be certain that the steps it has taken to 
protect its intellectual property rights will be adequate or that third parties 
will not infringe or misappropriate its proprietary rights. To protect its 
proprietary rights, we depend on a combination of patent, trademark, copyright 
and trade secret laws, confidentiality agreements with its employees and third 
parties and protective contractual provisions. These efforts to protect its 
intellectual property rights may not be effective in preventing 
misappropriation of its technology. These efforts also may not prevent the 
development and design by others of products or technologies similar to, 
competitive with or superior to those developed by the Company. Any of these 
results could reduce the value of the Company's intellectual property. In 
addition, any infringement or misappropriation by third parties could have a 
material adverse effect on our business, financial condition and results of 
operations. 
 
The Company may be liable if third parties misappropriate its users' and 
customers' personal information 
 
Third parties may be able to hack into or otherwise compromise our network 
security or otherwise misappropriate its users' personal information or credit 
card information. If our network security is compromised, we could be subject 
to liability arising from claims related to, among other things, unauthorized 
purchases with credit card information, impersonation or other similar fraud 
claims or other misuse of personal information, such as claims for unauthorized 
marketing purposes. In such circumstances, we also could be liable for failing 
to provide timely notice of a data security breach affecting certain types of 
personal information in accordance with the growing number of notification 
statutes. Consumer protection privacy regulations could impair our ability to 
obtain information about its users, which could result in decreased advertising 
revenues. 
 
Our network also uses "cookies" to track user behavior and preferences. A 
cookie is information keyed to a specific server, file pathway or directory 
location that is stored on a user's hard drive or browser, possibly without the 
user's knowledge, but is generally removable by the user. We use information 
gathered from cookies to tailor content to users of its network and such 
information may also be provided to advertisers on an aggregate basis. In 
addition, advertisers may themselves use cookies to track user behavior and 
preferences. A number of internet commentators, advocates and governmental 
bodies in the United States and other countries have urged the passage of laws 
directly or indirectly limiting or abolishing the use of cookies. Other 
tracking technologies, such as so-called "pixel tags" or "clear GIFs", are also 
coming under increasing scrutiny by legislators, regulators and consumers, 
imposing liability risks on our business. In addition, legal restrictions on 
cookies, pixel tags and other tracking technologies may make it more difficult 
for us to tailor content to its users, making our network less attractive to 
users. Similarly, the unavailability of cookies, pixel tags and other tracking 
technologies may restrict the use of targeted advertising, making our network 
less attractive to advertisers and causing it to lose significant advertising 
revenues. 
 
Government regulation of the internet and e-commerce is evolving and 
unfavorable changes could harm our business 
 
We are subject to general business regulations and laws, as well as regulations 
and laws specifically governing the internet and e-commerce. Existing and 
future laws and regulations may impede the growth of the internet or online 
services. These regulations and laws may cover taxation, privacy, data 
protection, pricing, content, copyrights, distribution, electronic contracts 
and other communications, consumer protection, and the characteristics and 
quality of products and services. It is not clear how existing laws governing 
issues such as property ownership, libel, and personal privacy apply to the 
internet and e-commerce. Unfavorable regulations and laws could diminish the 
demand for our products and services and increase its cost of doing business. 
 
The locations of the Company's users expose it to foreign privacy and data 
security laws and may increase the Company's liability, subject it to 
non-uniform standards and require it to modify its practices 
 
Our users are located in the United States and around the world. As a result, 
the Company collects and processes the personal data of individuals who live in 
many different countries. Privacy regulators in certain of those countries have 
publicly stated that foreign entities (including entities based in the United 
States) may render themselves subject to those countries' privacy laws and the 
jurisdiction of such regulators by collecting or processing the personal data 
of those countries' residents, even if such entities have no physical or legal 
presence there. Consequently, we may be obligated to comply with the privacy 
and data security laws of certain foreign countries. 
 
Our exposure to Canadian, European and other foreign countries' privacy and 
data security laws impacts its ability to collect and use personal data, and 
increases its legal compliance costs and may expose the Company to liability. 
As such laws proliferate, there may be uncertainty regarding their application 
or interpretation, which consequently increases our potential liability. Even 
if a claim of non-compliance against the Company does not ultimately result in 
liability, investigating or responding to a claim may present a significant 
cost. Future legislation may also require changes in our data collection 
practices which may be expensive to implement. 
 
In addition, enforcement of legislation prohibiting unsolicited e-mail 
marketing in the European Union without prior explicit consent is increasing in 
several European countries, including France, Germany and Italy, which 
activities could negatively affect the Company's business in Europe and create 
further costs for it. 
 
Evolving industry 
 
We sell digital music at prices which are based, to a large extent, on the 
price third party digital music retailers charge to consumers. The Company has 
limited ability to influence the pricing models of the digital entertainment 
services. While the major record labels were unsuccessful in their recent 
attempt to change the pricing structure, there is no assurance that they will 
not attempt to change the pricing structure in the future or that the digital 
music retailers will not initiate such a change that could result in lower 
pricing or tiered pricing that could reduce the amount of revenue we receive. 
In addition, the popularity of digital music retailers that offer digital music 
through subscription and other pricing models is increasing. The revenue we 
earn per individual music recording is generally less under these models than 
what it receives through sales of music outside of a subscription service. 
Additionally, digital music services at present generally accept all the music 
content that the Company and other distributors deliver to them. However, if 
the digital music services in the future decide to limit the types or amount of 
music recordings they will accept from content owners and distributors like the 
Company, or limit the number of music recordings they will post for sale, or 
change their current stocking plans, for instance by removing music recordings 
that do not meet minimum sales thresholds or other criteria, our revenue may be 
reduced. 
 
Piracy is likely to continue to negatively impact the potential revenue of the 
Company 
 
A portion of our revenue comes from the sale of its digital content over the 
Internet and wireless, cable and mobile networks, which is subject to 
unauthorized consumer copying and widespread dissemination without an economic 
return to the Company. Global piracy is a significant threat to the 
entertainment industry generally and to the Company. Unauthorized copies and 
piracy have contributed to the decrease in the volume of legitimate sales of 
music and video content and have put pressure on the price of legitimate sales. 
This may result in a reduction in our revenue. 
 
The Company does not expect to pay dividends and there are potential adverse 
tax consequences from the payment of dividends on the Common Shares 
 
The Company has not paid any cash dividends with respect to its Common Shares, 
and it is unlikely that we will pay any dividends on the Common Shares in the 
foreseeable future. However, dividends received by shareholders could be 
subject to applicable withholding taxes and the Company recommends that such 
shareholders seek the appropriate professional advice in this regard. 
 
Litigation 
 
Mood is currently defending itself against a number of legal claims.  While we 
believe these claims to be without merit, and are vigorously defending 
ourselves, Mood cannot guarantee that our efforts will be successful or that it 
will reach commercially reasonable settlement terms. A negative judgment or the 
costs of a protracted defense could materially affect the Company's earnings. 
 
Reliance on debt facilities 
 
A portion of our credit facilities bear interest at floating interest rates 
and, therefore, are subject to fluctuations in interest rates. Interest rate 
fluctuations are beyond our control and there can be no assurance that interest 
rates will not have a material adverse effect on the Company's financial 
performance. We have debt and owe money to creditors including banks and 
holders of convertible debentures and the Notes. Such debt is secured against 
the Company's assets or guaranteed by certain of our subsidiaries and is 
subject to certain covenants being met.  These covenants could reduce our 
flexibility in conducting our operations and may create a risk of default on 
our debt if the Company cannot satisfy or continue to satisfy these covenants. 
Should we fail to satisfy or continue to satisfy our covenants and if our debt 
is accelerated or required to be redeemed, we will need to find new sources of 
finance or else cede ownership of some or all of our assets which may have a 
material adverse effect on the business of the Company.  The Company may also 
issue Common Shares to refinance some of its indebtedness. Issuances of a 
substantial number of additional Common Shares may adversely affect prevailing 
market prices for the Common Shares. With any additional issuance of Common 
Shares, investors will suffer dilution to their voting power and the Company 
may experience dilution in its earnings per Common Share. 
 
Foreign currency exchange risk 
 
We operates in the US, Canada and internationally. The functional currency of 
the Company is US dollars and a significant number of our transactions are 
recorded in Canadian dollars and Euros. Foreign currency exchange risk arises 
because the amount of the local currency income, expenses, cash flows, 
receivables and payables for transactions denominated in foreign currencies may 
vary due to changes in exchange rates ("transaction exposures") and because the 
non-US denominated financial statements of the Company's subsidiaries may vary 
on consolidation into US dollars ("translation exposures"). 
 
The most significant translation exposure arises from the Euro currency. We are 
required to revalue the Euro denominated net assets of the European 
subsidiaries at the end of each period with the foreign currency translation 
gain or loss recorded in other comprehensive income. The Company does not 
currently hedge translation exposures. Since the financial statements of Muzak 
and DMX are denominated in US dollars, the risk associated with translation 
exposures has reduced following the acquisition of Muzak and DMX. The most 
significant transaction exposure arises as a result of a significant level of 
US dollar transactions occurring within the Canadian operations. 
 
Interest rate risk 
 
Our interest rate risk arises on borrowings outstanding under the 2014 First 
Lien Credit Facility, which bears interest at a floating rate. However the 
level of interest rate risk is mitigated by the fact that the 2014 First Lien 
Credit Facility carries an interest rate floor which currently exceeds LIBOR. 
We also purchased an interest rate cap in 2011 to protect against increasing 
LIBOR rates. This cap expires in August 2014. 
 
Liquidity risk 
 
Liquidity risk arises through excess of financial obligations over available 
financial assets due at any point in time. Our objective in managing liquidity 
risk is to maintain sufficient readily available reserves in order to meet 
Mood's liquidity requirements at any point in time. We achieve this by 
maintaining sufficient cash and through the availability of funding from the 
committed 2014 First Lien Credit Facility. 
 
Credit risk 
 
Credit risk arises from cash held with banks and credit exposure to customers 
on outstanding accounts receivable balances. The maximum exposure to credit 
risk is equal to the carrying value of the financial assets. The objective of 
managing counterparty credit risk is to prevent losses in financial assets. We 
assess the credit quality of the counterparties, taking into account their 
financial position, past experience and other factors. Management also monitors 
payment performance and the utilization of credit limits of customers. 
 
Further detail is provided in the "Risk Factors" section of the Company's AIF, 
which can be found at www.sedar.com. 
 
Forward-Looking Statements 
 
Certain statements in this management's discussion and analysis contains 
"forward-looking" statements that involve known and unknown risks, 
uncertainties and other factors that may cause the actual results, performance 
or achievements of the Company to be materially different from any future 
results, performance or achievements expressed or implied by such 
forward-looking statements. When used in this management's discussion and 
analysis, such statements use such words as "may," "will," "intend," "should," 
"expect," "expect to," "believe," "plan," "anticipate," "estimate," "predict," 
"potential," "continue," the negative of these terms or other similar 
terminology. These statements reflect current expectations regarding future 
events and operating performance and speak only as of the date of this 
management's discussion and analysis. Forward-looking statements involve 
significant risks and uncertainties, should not be read as guarantees of future 
performance or results, and will not necessarily be accurate indications of 
whether or not such results will be achieved. A number of factors could cause 
actual results to differ materially from the results discussed in the 
forward-looking statements, including, but not limited to, the impact of 
general market, industry, credit and economic conditions and other risks 
described herein and in the Company's AIF, which can be found at www.sedar.com. 
These forward-looking statements are made as of the date of release of this 
management's discussion and analysis, and the Company does not assume any 
obligation to update or revise them to reflect new events or circumstances. 
 
For further information: 
 
Investor Inquiries 
 
Randal Rudniski 
Mood Media Corporation 
Tel: +1 (512) 592 2438 
Email: randal.rudniski@moodmedia.com 
 
Dominic Morley 
Panmure Gordon (UK) Limited 
+44 020 7886 2500 
 
North America Media Inquiries 
Sumter Cox 
Mood Media Corporation 
Senior Director of Marketing and Communications 
Tel: +1 (803) 242 9147 
 

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