PeerTV PLC PTV licenses Microsoft's Play Ready (8799H)
17 Julho 2012 - 11:48AM
UK Regulatory
TIDMPTV
RNS Number : 8799H
PeerTV PLC
17 July 2012
17.07.12
PeerTV PLC
("PeerTV" or "Company")
PeerTV signs agreement with Microsoft Corp.'s PlayReady DRM
PeerTV (AIM: PTV), a provider of technology solutions for the
OTT (TV over the internet) market, announces that it has licensed
Microsoft Corp.'s PlayReady DRM (digital rights management)
technology to allow for a greater choice of content protection
schemes.
DRM technologies control access to premium content downloaded or
streamed over the Internet and is required to broadcast premium TV
content.
The deal, which will initially last for three years, extends
PeerTV's existing content protection offerings that already include
Verimetrix and Microsoft DRM10. PeerTV plans to support PlayReady
across its Android based PeerDroid Android set top box (STB)
offering later this year.
Commenting on the changes, Moshe Bartov, CEO, PeerTV said:
"We are excited to license Mircosoft PlayReady DRM as it another
building block to provide PeerTV's PeerDroid STB with the necessary
enabling technologies to access premium content with a DRM solution
approved by the major Hollywood studios.
"The inclusion of PlayReady in our portfolio of solutions
coupled with exciting user interface, rich functionality and high
performance STB will enable PeerTV to address new market segments
and growing demand - especially from the Telecom Market."
-END-
Further enquiries:
PeerTV Plc
Leon Nahon, Chairman +972 974 07315
Moshe Bartov, CEO
Libertas Capital Corporate Finance Limited
Thilo Hoffmann/Andrew McLennan +44 (0) 20 7569 9650
Peterhouse Corporate Finance
Jon Levinson +44 (0) 20 7562 3384
Bishopsgate Communications
Nick Rome/Sam Allen +44 (0) 20 7562 3350
peertv@bishopsgatecommunications.com
Notes to editors
Microsoft PlayReady
The development of Microsoft PlayReady DRM technology is the
culmination of 10 years of innovation and more than $1B invested in
content protection technology. To date, Microsoft provides valuable
and reliable IP protection to licensees of more than 1000 companies
to enable services on a variety of devices.
What makes PlayReady so effective in an ever evolving
marketplace is Microsoft's direct collaboration with PC, Internet,
Pay TV, Mobile and CE industry leaders to develop features for
high-demand entertainment scenarios.
This information is provided by RNS
The company news service from the London Stock Exchange
END
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