Brave Bison Group PLC Branded Content Series for Courtyard by Marriott
22 Março 2018 - 7:28AM
RNS Non-Regulatory
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Brave Bison Group PLC
22 March 2018
Brave Bison Group plc
("Brave Bison" or "the Group" or "the Company")
Creates branded content series for Courtyard by Marriott
Brave Bison, the social video company, has worked with global
hotel brand, Courtyard by Marriott, to create a branded content
series to be hosted on Brave Bison's Slash Football YouTube
channel.
Building on Courtyard by Marriott's recent announcement of a
multi-year partnership with German football champions FC Bayern,
Brave Bison, working with Wavemaker Global, has developed and
produced 'Finding Football', a branded content series featuring
German comedian, Henning Wehn and German football legend, Lothar
Matthaus. The unlikely pair travel to five European cities,
including Munich, to uncover the true meaning of football.
Together Lothar and Henning explore the importance of football
in a plethora of communities, from the first ever LGBT team in
Edinburgh, to street footballers in Paris, to alternative versions
of sport like blind football.
During the series, a beautiful relationship blossoms between the
comedian and the ex-professional. Lothar is Henning's idol, whilst
Lothar has never heard of his counterpart and they slowly become
friends connecting through their shared love for the game.
Claire Hungate Chief Executive Officer at Brave Bison commented,
"We are pleased to be working with a global hotel brand like
Courtyard by Marriott on this innovative and touching project which
really showcases our full service combination of strategy,
origination and distribution"
Will Pyne, Chief Creative Officer at Brave Bison commented, "We
wanted to showcase the gentler side of football fandom and in
Henning and Lothar we cast an unlikely but perfect duo to showcase
Courtyard by Marriot's relationship with the sport."
-Ends-
For further information please contact:
Brave Bison Group plc
Jack Bates, Communications Email: jackbates@bravebison.io
Manager
Allenby Capital Limited
Virginia Bull / Jeremy Porter Tel: 020 3328
5656
Redleaf Communications
Elisabeth Cowell / Fiona Tel: 020 3757
Norman 6880
About Brave Bison
Brave Bison is a social video company, proudly working with some
of the biggest brands and most followed YouTube and Facebook talent
in the world. Clients include P&G, Shell, PGA Tour, and
Hyundai.
Brave Bison makes it simple for content owners, creators,
brands, publishers and platforms to unlock the value of online
video, whether on a licensed, ad-funded, direct to consumer or paid
placement basis.
The business is based in two regions - Europe, with headquarters
in London; and APAC, with offices in Singapore.
This information is provided by RNS
The company news service from the London Stock Exchange
END
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(END) Dow Jones Newswires
March 22, 2018 06:28 ET (10:28 GMT)
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