The Dealer Services Group of Automatic Data Processing, Inc. (NASDAQ: ADP) today announced the results of a commissioned independent survey completed by Forrester Consulting. The survey’s annual results indicate that ADP client satisfaction is at an all time high. The survey shows that on average over the past 12-months, client satisfaction with ADP’s products and services has risen 15% since 2003—when Forrester began conducting the survey.

“We are very pleased that over the six years that Forrester Consulting has conducted this survey, ADP has shown continued improvements in how our Clients evaluate our products and services. We utilize these results to make ongoing improvements in our products, services and training offerings,” said Bill Heffern, Vice President of Client and Technical Services.

Key Statistics from the Survey Include:

  • 87 percent of ADP’s clients reported being satisfied with ADP’s Products & Services
  • 88 percent of ADP’s clients reported being satisfied with Customer Service
  • 83 percent of ADP client said they would likely recommend ADP to other Dealerships

Forrester methodology significantly improved versus recent survey

Forrester Consulting surveys over 350 unique ADP dealerships each month from all regions in the United States and Canada. The survey includes dealerships of all sizes and manufacturer types, including heavy truck. As a result, more than 40 percent of ADP’s North American client base is surveyed each year with a margin of error of less than 1%.

Over the past 6 years Forrester has completed over 20,000 individual surveys with ADP Dealer Services clients (over 3,600 during the past year alone). These results clearly represent a comprehensive and statistically sound methodology that accurately assesses the views of the customer base.

“We are extremely confident that the results of the survey that Forrester performs are a clear representation of ADP’s client base,” added Heffern. “The survey through Forrester Consulting provides us with immediate follow up based on a detailed methodology, so we can quickly and effectively address and resolve our dealers’ issues.”

To view the comprehensive data behind the Forrester Survey, please visit us adpdealerservices.com/clientsatisfaction.

About Forrester

Forrester Research, Inc. (NASDAQ: FORR) is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. For more than 26 years, Forrester has been making IT, marketing, and technology industry leaders successful every day.

About ADP

Automatic Data Processing, Inc. (NASDAQ: ADP), with nearly $9 billion in revenues and about 570,000 clients, is one of the world's largest providers of business outsourcing solutions. Leveraging 60 years of experience, ADP offers the widest range of HR, payroll, tax and benefits administration solutions from a single source. ADP's easy-to-use solutions for employers provide superior value to companies of all types and sizes. ADP is also a leading provider of integrated computing solutions to auto, truck, motorcycle, marine and recreational vehicle dealers throughout the world.

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