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Brüush
Electric Toothbrush to be a Featured Item on Home Shopping Channel
TSC
VANCOUVER, BC /
December 13, 2022 / InvestorsHub NewsWire -- Bruush Oral Care Inc.
(NASDAQ:BRSH) ("Brüush" or the
"Company"), a direct-to-consumer
leader in the oral care category, announced today that it will be
participating in a one-day sales campaign on the home shopping
channel, Today's Shopping Choice ("TSC"), on Friday December 16,
2022. This will be the Company's second appearance on the home
shopping channel, with their first appearance having taken place in
September. TSC is Canada's only nationally televised shop-from-home
service, reaching into over 7 million households across the country
and is actively watched by almost 1.5 million viewers
weekly.
Through the campaign
with TSC, Brüush hopes to reach a broader audience this holiday
season and will showcase its most popular colors while on the air.
Earlier this month, the Company launched two seasonal colors –
Arctic Blue and Midnight Blue – which will be available on a
limited-edition basis through the holiday period. The Brüush
electric toothbrush will be featured on TSC during three segments
on Friday, December 16, which can be viewed on the TSC website
(https://tsc.ca) and will occur
at 9.30am, 1.30pm and 5.30pm (Eastern Standard Time).
The campaign comes at
an opportunistic time for Brüush given its recent announcement that
it generated record sales in the month of November equating to 50%
year-over-year growth and expects the strong momentum to continue
in December. The Company also closed a $3.0 million private
placement last week to provide additional working capital and
growth capital to fund marketing, brand awareness and customer
acquisition initiatives.
About
Today's Shopping Choice
Today's Shopping
Choice is a leading interactive, multi-channel, Canadian retailer,
offering a vast assortment of exclusive products and top brands to
its customers. TSC is Canada's only televised retailer, distributed
nationally over 7 million households across the country, with
almost 1.5 million viewers every week. TSC is a division of Rogers
Media Inc.
For more information
on TSC visit:
https://tsc.ca
About
Bruush Oral Care Inc.
Bruush Oral Care
Inc. is on a mission
to inspire confidence through brighter smiles and better oral
health. Founded in 2018, we are an oral care company that is
disrupting the space by reducing the barriers between consumers and
access to premium oral care products. We are an e-commerce business
with a product portfolio that currently consists of a sonic-powered
electric toothbrush kit and brush head refills. We developed the
product to make upgrading to an electric brush appealing with three
core priorities in mind: (i) a high-quality electric toothbrush at
a more affordable price than a comparable electric toothbrush from
the competition; (ii) a sleek, countertop-friendly design; and
(iii) a convenient brush head refill subscription program that
eliminates the frustrating experience of purchasing replacement
brush heads at the grocery/drug store. Next year, we plan to expand
our portfolio with the launch of several new subscription-based
consumable oral care products, including toothpaste, mouthwash,
dental floss, a whitening pen, as well as an electric toothbrush
designed for kids. We are rooted in building a brand that creates
relevant experiences and content, with the goal of becoming the
go-to oral care brand for millennials and Generation Z.
For more information
on Brüush
visit: https://bruush.com
Follow
Brüush on LinkedIn:
Bruush
Follow
Brüush on Instagram:
@bruush
Investor
Relations Contact:
Colette Eymontt
TraDigital IR
colette@tradigitalir.com