Bongo Continues Licensing Roll Out With Three Key Categories
05 Maio 2004 - 10:30AM
PR Newswire (US)
Bongo Continues Licensing Roll Out With Three Key Categories
Company Announces Intimate Apparel, Swimwear and Kids' Backpacks
and Accessories NEW YORK, May 5 /PRNewswire-FirstCall/ -- Bongo, a
division of Candie's, Inc. "the Company" announced today that it
has entered into license agreements with Van Mar Inc., for junior
intimate apparel and Fashion Accessory Bazaar, LLC., for kids'
backpacks, handbags, small leather goods and accessories, under the
BONGO label. The Company has also recently announced an agreement
with the In Mocean Group for junior BONGO swimwear and cover-ups.
All contracts have minimum net sales and minimum royalty
guarantees. "We are thrilled to announce our new relationships with
Van Mar, In Mocean and Fashion Accessory Bazaar. Each of these
three companies is well known in the industry for its product
expertise," stated Neil Cole, Chairman and CEO, Candie's, Inc.
"With the addition of intimates, swimwear and kids' backpacks and
accessories to the BONGO licensing portfolio it well help the
Company reach its goal of turning BONGO into a lifestyle
mega-brand." In addition to the Company's own junior jeanswear
collection, the brand is now licensed for junior and kids' footwear
to Kenneth Cole Productions, junior handbags to Innovo Group, Inc.,
junior tops to Pacific Alliance Manufacturing Group, junior eyewear
to Viva International Group, junior accessories to Berkshire
Fashions and kids jeanswear to Mamiye Brothers. Candie's, Inc. is
in the business of licensing the CANDIE'S and BONGO trademarks on a
variety of young women's footwear, apparel and fashion products,
and is a leading designer, distributor and marketer of jeans wear
under the BONGO brand through its wholly owned subsidiary, Unzipped
Apparel, LLC. Through Brightstar Footwear, Inc., the Company also
arranges for the manufacture of footwear products for mass market
and discount retailers under the private label brand of the
retailer. For investor information, please visit the corporate web
site at http://www.candiesinc.com/. DATASOURCE: Candie's, Inc.
CONTACT: Maria Dolgetta, Senior Public Relations Manager of
Candie's, Inc., +1-212-819-2084, Web site:
http://www.candiesinc.com/
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