Three Out of Four Service-Based SMB Owners Are Not Familiar with National Small Business Week, New EverCommerce Survey Finds
29 Abril 2024 - 10:00AM
EverCommerce Inc. (NASDAQ: EVCM), a leading provider of SaaS
solutions for service SMBs, shared today the results of a survey
conducted in conjunction with National Small Business Week. In a
survey completed by over 400 service-based small business owners,
it was determined that the wide majority (74 percent) were not
aware of National Small Business Week, exposing a major opportunity
for increased education, awareness and growth for this critical
business segment.
According to the U.S. Small Business Administration (SBA),
National Small Business Week (taking place this year from April 28
to May 4) “acknowledges the critical contributions of America’s
entrepreneurs and small business owners” and has been recognized
nationally for more than 60 years. EverCommerce uses this week as a
catalyst to extend the education and growth opportunities of
National Small Business Week to its vast network of service-based
small business owners, sharing how they can increase customer
retention, boost engagement and generate overall results for their
businesses during this time.
Some of the key findings from EverCommerce’s National Small
Business Week survey include:
- The majority of service-based small business owners (74
percent) are not familiar with National Small Business Week.
- Of those business owners who are aware, roughly half (43
percent) believe it positively influences customer engagement and
acquisition for their business.
- Personal service (67 percent) and convenient access to products
and services (52 percent) are the top two service-based small
business benefits to 'shopping local'.
- The top two drivers of sales among
service-based small business owners are referrals from existing
customers (70 percent) and social media (57 percent).
As service-based small business owners are consistently seeking
new methods to grow their operations and generate revenue,
EverCommerce ensures they are equipped with a complete toolset to
automate manual processes, generate new business, and create more
loyal customers.
With EverCommerce’s business management software, service-based
small business owners can run their businesses more efficiently by
easily automating a number of processes for their customers, making
personal tasks like scheduling appointments, making payments and
connecting with a live representative easy actions to implement
within their operations. Service-based small business owners can
also manage everything from qualified lead generation to customer
satisfaction surveying and both local and digital marketing tools
directly via the EverCommerce solution suite.
“With service-based small businesses being the backbone of our
economy, we celebrate their resiliency and success during National
Small Business Week,” said Matthew Feierstein, President at
Evercommerce. “As technology innovation and adoption is thriving
within the small business sector, we appreciate the service-based
SMB owners that continue to raise the bar for small business
excellence while bringing EverCommerce along on their
journey.”
“During a time where so many service-based small businesses are
feeling the pressure to grow and succeed, National Small Business
Week is the perfect opportunity to celebrate their efforts,” said
Ramon Ray, best-selling author, small business expert and leading
SMB industry consultant. “In order for service based SMBs to
continue expanding, they need to know which tech solutions and
tools can support their growth, which makes the data shared by
EverCommerce today a significant success factor.”
For more information on how EverCommerce powers the service
economy, please visit our website.
About EverCommerce
EverCommerce (Nasdaq: EVCM) is a leading service commerce
platform, providing vertically-tailored, integrated SaaS solutions
that help approximately 708,000 global service-based businesses
accelerate growth, streamline operations, and increase retention.
Its modern digital and mobile applications create predictable,
informed, and convenient experiences between customers and their
service professionals. With its EverPro, EverHealth, and EverWell
brands specializing in Home, Health, and Wellness service
industries, EverCommerce provides end-to-end business management
software, embedded payment acceptance, marketing technology, and
customer experience applications. Learn more
at EverCommerce.com.
Press Contacts:EverCommerce:Jeanne TroganVP of
Corporate Communications512-705-1293press@evercommerce.com
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